anaheim-gazette 1939-07-13

Cal-Juices Ends Successful Year Remarkable Growth Enjoyed by Anaheim Concern Since Founding (Continued from Page 1) designed to handle citrus fruits of all kinds, but no grapefruit has thus far been processed, largely because there is very little grapefruit acreage in the immediate district. A feature of the plant's activities is the management's willingness to work closely with the sales department, and, when the sales department uncovers a potential market for an item, the plant management endeavors to prepare a product and a package that will fit that market. The small, consumer's package of concentrate is an example. It is an 8 ounce package which makes 48 ounces of orangeade. It proving very popular and is finding a ready market. Realizing that it is one thing to create a market for a product and another thing to retain that market in face of competition, the plant management stresses high quality and uniformity in its operations; for only by giving the public consistent quality can the markets uncovered by the sales department be retained permanently. Much credit in this connection must be given to Charley Simons, chief chemist. Another feature, according to Manager Pierce, is the fact that the canned products do not enter direct competition with fresh fruit. When the plant is running at full capacity, which is only for a Salts Official JOHN ANNALA John R. Annala joined the force of the canned goods department of the MOD in June, 1938 as assistant sales manager. Annala came to the MOD from the Apple Growers' association of Hood River, Oregon. He began his association with the apple growers in 1926 and served in various capacities in the production and packing end of the business, and later in the field department. His work in Oregon was interrupted in 1928 when he went to Argentine where for two years he worked with the Argentine Fruit Distributors in developing the pear industry in that country. Returning to Hood River he resumed his work with the association and in 1935 became assistant sales manager, selling the canned goods of the organization as well as fresh fruits. He is familiar with the dairy industries through sales of frozen and special pack Yungbluth Held In High Esteem Prominent in the business sector of Anaheim for more than 40 years, F. A. Youngbluth, owner and proprietor of Youngbluth's store, so holds an esteemed position in the civic life of the city. A member of the Anaheim city council and a director of the Anaheim Chamber of Commerce, he is constantly working for the benefit of the community in which he chose to make his home up coming to the United States from Germany as a youth of 15 years. Yungbluth started his career Anaheim while a youth as apprentice to his uncle, Fred C. a merchant tailor. Upon death of his uncle, Yungbluth purchased the business and established the concern which was desired to become one of Anaheim leading business institutions. In the early days of his business career here, Yungbluth formed partnership with Louis Kroen in a men's furnishing store, former, however, continuing his merchant tailor business. With Anaheim's growth made it feasible the partnership dissolved and men established separate stores. Many and varied are the activities Yungbluth has engaged for the civic betterment of Anaheim. As a youth he served eight years with the California national guards, rising to the top of first sergeant. He was on the founders of the Anaheim Chamber of Commerce and served as its president several years. Yungbluth was president of the California Valencia Orchard show, held here, in 1938. S. 1932, he has been a member of city council. Another feature, according to Manager Pierce, is the fact that the canned products do not enter direct competition with fresh fruit. When the plant is running at full capacity, which is only for a few months in the year, around 100 persons are employed. Most of these are growers affiliated with the Mutual Orange distributors. A ready market was found immediately for the cow and poultry feeds made from the pulp and rinds of the fruit. Experiments are underway to find a use for the relatively small quantities of dust removed from the feed after it leaves the dehydrateor and is transferred to the sacking room. Thus far one use for it has been in connection with the manufacture of snail poisons as a vehicle to carry the poisonous chemicals. The oil extracted from the peels, too, is finding a market. In fact there seems to be a place for every particle of an orange or a lemon and nothing is wasted. It was some months before canning operations began a year ago that the organization of Cal Juices, Inc. took place. The five packing associations which organized the corporation are Anaheim Cooperative Orange association, Orange Mutual Citrus association, Olive Hillside Groves, Fullerton Cooperative Orange association, and Garden Grove Mutual Orange association. Representatives from these associations were selected to be members of the board of directors. The other two directors were representatives of the Mutual Orange Distributors. The first board of directors consisted of E.L. Hackley, Anaheim, president; H.K. Wilson, Fullerton, vice-president; Frank Hildébrand, Garden Grove, secretary-treasurer; J.A. Porter of Olive; J.F. Snowden, Orange, J.H. Strait, Redlands, and A.L. Chandler, San Gabriel. The latter two were representatives of the Mutual Orange Distributors. The present board consists of J.W. Crill, Garden Grove, president; E.W. Gruwell, Orange, vice-president; E.L. Hackley, Anaheim; H.K. Wilson, Fullerton; J.A. Porter, Olive; and J.H. Strait, Redlands. H.W. Pierce is secretary as well as manager. Election day is not a national holiday in the United States. New Planting Head In North California Despite the freezes of 1934-1937, citrus in the upper Salento valley is coming stronger than ever, according to H.L. Thomason of the grow service department of Mutual Orange Distributors. Thomason has just returned from a survey of the region reports that not only have 85 per cent of the citrus export trade, will have to deal with approximately 5,000,000 export cases. Private growers are expected to export in additional -npected to export in additional nearly 1,000,000 cases. FRUIT SALAD DRESSING Following is a recipe for salad dressing: 1-4 cup pineapple. 1-4 cup sugar. 1 cup whipped cream. 2 eggs. 1-4 cup lemon juice. Beat two eggs, add sugar, and apple and lemon juice. Cook double boiler, stirring constantly until thickened. Then set it to cool. Whip the cream and into the mixture just before serving. Very delicious for all salads. Birthday Greetings CAL-JUICES, INC. MANAGER H.W.PIERCE Birthday Greetings TO CAL-JUICES, INC. MANAGER H. W. PIERCE THE BOARD OF DIRECTORS and the AFFILIATED GROWERS! and Congratulations To Anaheim and Orange County For Having Such a Firm in Your Midst M. W. MARTENET HARDWARE - PAINTS - BUILDING SUPPLIES Phone 2303 323 West Center Street Anaheim, California Yungbluth Held In High Esteem Fullerton Cooperative Orange Assn. Phenomenal growth characterizes the history of Fullerton Cooperative Orange Association. Organized in the spring of 1932 with a membership of 17 and a total output of 62 cars of fruit that year, the association has grown in six years to a membership of 130 and a handle of 600 cars of fruit. The house was organized by Otto Idso, the present manager, and the late Edward Wents, a prominent Orange county grower. Wents died a few weeks ago but until his incapacitation by illness, Wents was active in the organization, being a member of the board of directors, and a staunch supporter of the Mutual Orange Distributors. He was a member of the MOD field department. The packing house is considered to be one of the most efficiently arranged houses in the county from the standpoint of mechanical operation. The production line is so constructed and laid out that regardless of the condition of the incoming fruit—whether free from frost or otherwise—the switch of a lever enables the house foreman to control the fruit along proper routes. Another feature of the plant is the efficiency of its artificial illumination and the color scheme. The present officers and tors of the association are Meyer, president; N. W. H. vice-president; H. K. Wills E. A. Rodieck. A successor late Edward Wents on the torate has not been chosen. Store’s Employees Enjoy Orange Jelly Since last September, theern California employees Owl Drug company have taking time out at 4 o'clock afternoon, for "orange tiffin" idea borrowed from the afternoon tea, with orange as the tipple. The company has 80 s the southern California area by 1100 employees, and a gallons of orange juice are daily. After more than six the plan has been found p and beneficial in every w is recommended to other octions by George Pfaffner southern California man the Owl Drug company. Yungbluth has engaged in the civic betterment of Anaheim. As a youth he served for years with the California penal guards, rising to the rank first sergeant. He was one of founders of the Anaheim Bureau of Commerce and has led as its president several years. Yungbluth was president of the California Valencia Orange held here, in 1938. Since he has been a member of the council. New Planting Heavy in North California spite the freezes of 1934 and citrus in the upper Sacra-io valley is coming back larger than ever, according to Thomason of the growers department of Mutual Or-Distributors. Thomason has just returned to a survey of the region and tests that not only have most trees that survived the fire of 1937 recovered, but they made sufficient progress as comparable to any in south-California in appearance. There have become so enoughe that 1800 acres are being set this year—most of them to new settings. FRUIT SALAD DRESSING Following is a recipe for fruit dressing: 1 cup pineapple. 1 cup sugar. 1 cup whipped cream. eggs. 1 cup lemon juice. 2 eggs, add sugar, pine- and lemon juice. Cook in boiler, stirring constantly thickened. Then set aside. Whip the cream and fold the mixture just before serving. Very delicious for all fruit tings. OTTO IDSO, Manager, Fullerton Cooperative Orange Association Another feature of the plant is the efficiency of its artificial illumination and the color scheme carried out in the walls, ceilings, and equipment to enable the workers to carry on their operations with a minimum of fatigue. We're For Cal-Juice ATTEND OUR Semi-Annual FLORSHEIM SHOE SALE tings PIERCE the DWERS! e County r Midst ENET SUPPLIES Anaheim, California PLUSHEIM SHOE SALE Now going on for a short time $785 - $885 $985 YUNGBL 145 WEST CENTER STRE Assn. Martenet Store Has Long History For approximately 29 years, M. W. Martenet has owned and operated the M. W. Martenet Hardware store, now located at 323 W. Center street. Few business establishments have been in business in Anaheim under the same ownership for a longer period of time. Martenet first entered the hardware business 54 years ago. For two years immediately prior to coming to Anaheim he had owned a hardware store in Orange. Before that he was in business for many years in Pasadena. The hardware merchant purchased his business from the late General Royer. The store was located on South Los Angeles street at that time, Martenet later moving to West Center street location and for the past 15 years he has been in his present place of business. Affiliated with Martenet in the operation of the business now is his son, M. W. Martenet, Jr. The younger Martenet, like his father, takes an important part in civic affairs. He is now serving as one of the city's councilmen, a position he has filled for several years. The underlying factors in the rise of Martenet's hardware to the place of prominence it now enjoys are service, courtesy, quality and quantity of merchandise, and a progressive policy by the owner. Minimum Price Law Is Unconstitutional The law attempting to guarantee Florida grapefruit growers 32 cents a box was held unconstitutional in federal court recently. Lark Orangeade, Lark Orangeade, a delightful and refreshing drink made from selected oranges and lemons, is produced at the Cal-Juices, Inc., plant here. It is bottled by dairies through the country and sold by dairies, restaurants and markets. Lord, what a change within us one short hour Spent in Thy presence will avail to make! What heavy burdens from our bosoms take! Minimum Price Law Is Unconstitutional The law attempting to guarantee Florida grapefruit growers 32 cents a box was held unconstitutional in federal court recently. The decision was handed down in the suit brought by ten canning concerns to test the price fixing law. Lord, what a change within us one short hour Spent in Thy presence will avail to make! What heavy burdens from our bosoms take! What parched grounds refresh as with a shower! —Richard Chenevix Trench. And in doing so make it possible for many persons who could not afford fresh California oranges to have the advantages of the delicious health giving qualities of California oranges via canned pure juice and concentrates. The products now being marketed bear a label (printed in Anaheim) which puts Anaheim and Orange County advertising in the stores and homes throughout the world. SO WE'RE 100% FOR CAL-JUICES and are happy to join our fellow townsmen in celebrating the end of the first and a very satisfactory year. WE PLEDGE OUR COOPERATION AND WISH ALL CONCERNED A PROSPEROUS FUTURE. BLUTH'S CENTER STREET, ANAHEIM