oc-plain-dealer 1921-12-27

DAILY GREETINGS TO OUR READERS Within the brain's most secret cells A certain lord-chief-justice dwells. Of sovereign power, whom, one and all, With common voice we Reason call. Churchill. Some of California's brightest, most promising days are rainy ones. Liberty Bonds are demonstrating that Uncle Sam's credit is 100 per cent plus. Religion should not be used only as a fire-escape. There should be some goodness for the goodness' sake. There will be less screaming of the American eagle in future, and more cooing of the dove of peace. Uncle Sam wants the dogs of war to be used as watchdogs only, and with peaceful dispositions at that. Some persons in attempting to be thrifty save pennies on small purchases but expend additional dollars on the larger things bought. And men do this as well as women. One may be as much of a slave to appetite for food as to appetite for strong drink. Eating too much is a health-endangering form of intemperance. A good disposition—a nature full of cheerfulness, radiant with the sunshine of hope and instinct with thoughtfulness for others—is worth more than a sub-treasury of fine gold. If a naval holiday for ten years is a good thing, why not expand the holiday and stretch it over a hundred or a thousand years? War will be just as hateful ten years from now as it is today. What should be thought of propaganda that would let the peace of the world go hang, in order to foment TASTE CHANGES NOT And now it is bran! If anyone were to suggest that taste matters most in matters of taste, he would be charged with trifling with the English language. Yet he would be right. Our standards in art and letters are fundamentally the same as those of ancient Greece. It is among foods—things we really taste—that we find notions changing with every age and generation. We admire the sculpture that was popular in Rome, and design our monumental buildings in classic style. Yet no one would eat the nightingales' tongues, that were considered such a delicacy by Lucullus. We concede that Chaucer knew how to tell a story, but we would never put a fork to the roast boar's head of his time. Even today we copy French fashions, but not to the extremity of dining on snails. When the famous Doctor Samuel Johnson wrote his dictionary of the English language he dismissed the cereal "oats" with the explanation that in "civilized" countries it was a food for animals, but that in Scotland it was also an article of human consumption. Aside from the gratitude insult by which the choleric lexicographer vented his spleen on the Scotch, his definition was accurate. Yet in the century and a half that have elapsed since Johnson was literary dictator, oatmeal has become known to mankind everywhere. Now that our scientists have shown how white flour loses much of its vital, health-giving quality in the milling of the wheat, we must revise our estimate of bran. Although it contains the very virtues lacking in white flour, there was little market for it a generation ago except as feed for horses and cattle. With the discovery of ways for processing it into a delicious food of exceptional nutritive value, and with doctors recommending it for chronic ailments of the alimentary tract, it appears that we are to appropriate another article from the animal dietary and diet. Tionally known in all parts of Canada. Significantly The Independent Guild is an avidly virtually all the ers and stars in industry. Already stars whose new words have charter, based on men's guilds owe which J. D. Wagner of the Fitzgerald was empowered York with him mission to other picture欣达。 The Guild has eventual lowering picture theishment of direct the Los Angeles 18,000 theatre States. The Guild is likely of those stars have their own organizations. Theducers and stars contact with the order to eliminate men and Wall Street By so doing that the threat of quality of products lowering can be obviated time the public duced theatre art. The screen aued an appeal theatre owners aside the week simultaneous pro out the country photoplays of stars and productions of the natvited to associate the independent guild in this maze. The charter organized the assists other independents to join the Organization co-plan. At the Guild Hall hotel the followi directors and oftently identified picture industry Producers—Jo A good disposition—a nature full of cheerfulness, radiant with the sunshine of hope and instinct with thoughtfulness for others—is worth more than a sub-treasury of fine gold. If a naval holiday for ten years is a good thing, why not expand the holiday and stretch it over a hundred or a thousand years? War will be just as hateful ten years from now as it is today. What should be thought of propaganda that would let the peace of the world go hang, in order to foment strife between the United States and Great Britain, or between the United States and Japan? EXHIBITORS, DISTRIBUTORS AND PRODUCERS JOIN FOR BETTER PICTURES The support of the biggest theatre chain in Southern California and Arizona, West Coast Theatres, Inc., was pledged to the new Independent Screen Artists' Guild which was formed on Thursday night, Dec. 15, at the Ambassador Hotel in Los Angeles, according to Percy Swope and G. T. Ingram, managers of the California, Fairland and Grand theatres. The Guild stands as one of the most tremendous moves in motion pictures today because it is the first organization of stars and producers which has had the courage and enterprise to take vigorous steps toward fulfillment of aims of various producers and stars which have been announced so often but which previous to the formation of the Independent Screen Artists' Guild, have never taken a concrete formation. Briefly, the organization is an association of about 45 independent producers and stars who have pledged themselves to the betterment of the screen and who have issued a proclamation which was proposed by Joseph M. Schenck and unanimously accepted and adopted. The support of West Coast Theatres, Inc., was "swung" to the Guild as a result of the action of J. D. Williams, General Manager of Associated First National Pictures, Inc., who before leaving for New York Friday night, signed the charter of the Guild on behalf of his organization. Assured of the complete support and unqualified endorsement of 46 theatres in Southern California and Arizona which are under the direction of Gore Bros., Ramish and Sol Lesser, in association with various partners throughout this territory, the Guild's movement is given a tremendous local and national impetus. This city especially will be assured for the coming season of a line-up of productions that assume tremendous proportions. Plans of production on a scale which foreshadows an eventual cut in theatre admission prices should also meet with the approval of the local play-goers and the officials of the West Coast Theatres, Inc., point out that the aims of the Guild point out cheaper rental prices which means lower admission prices. The week of Feb. 16, 1922, has been set aside as "Guild Week." The following theatres have already pledged their screens to the support of the national debut of the independent Screen Artists' Guild: Los Angeles—Kinema, Alhambra, Burbank, Optic, Regent, Liberty, Lyceum, Capitol, Rosebud, Strand, Casino, New Tivoli and Graud. Pomona—American, Belvedere. Bakersfield — New Hippodrome, Pastime, Bakersfield, California, Long Beach—Liberty. Taft—Sunshine, Hippodrome, Glendale—Palace, Grand. Huntington Park — Huntington Park. At... California, Fairylaud, Grand. San Pedro—California. Santa Barbara—California, Potter, Mission, Palace. In association with Hollywood Theatres, Inc., Messrs. Young, Swowe and Grant, officers. Hollywood — New Hollywood, Apollo, Windsor, Wilshire, Paramount, Granada, Rivoli, Hollywood. In association with the Venice Investment Co.) Venice—California, Neptune, Redondo—Capitol, Art, Pavilion, Ocean Park—Donee, La Petite. A veritable flood of telegrams endorsing the plans of the Guild were received yesterday by officers of the association from a score of na- The charter organized the association the independent guild in this matter. The charter organized the association other independents to join the C organizationgo plans. At the time the Guild Hall hotel the followi directors and its nently identified picture industry producers—Joe Thomas H. Ince L. Frothingham, Parker Read, Jurnur, Jack Good Neilan, R. A. Water, John M. Stahlig, Sol Lesser; Christie, Sam R. Ton Tully, Kingberg; H. O. Davila Stars—Norma madge; Charles Ray; Katherine Stewart; Dorothy Googan; Buster Cooper; Florence Haven; Flora Paren Moore; Mahcis Mannon; Directors—Jam Franklin and Holt. Some of the ovevited guests we Mrs. Margaret Talmadge Keaton; Jack Morrell Levee; John McC Richards; Julian Ger; Motley H. Fri of the Los Angels Bank and J. eral Manager of National Pictures. At this charter Guild the following theatre-going posed by Joseph deudent of the Norma Talmadge and Buizizations,and was cepted and signed members: Proclaim BE IT KNOWNS that we,the ducers and Stars Realm of Filmlia sue to the Great our most hearty ing and our best py New Year. FURTHERMORAL lamination we desire good patrons of the Cinema of our provide for them ing New Year a greater than any enjoyed before. There be those wear the cap and b those who seek to they instruct. Other sit at the feet of WELDING IS OUR SPECIALTY Look for Service Car No. 13 A service car equipped to do all kinds of welding. We call and deliver. ANAHEIM WELDING COMPANY 217 S. Clementine, Anaheim Phone 493-J New Year's Excursions FIRST TIME IN YEARS 25% Off for Round Trip Minimum Pare $2.50 On Sale Dec. 27-31, Jan 1-2 Return Limit Jan. 4 N. J. KUHLMAN Telephones—Office 217*—Residence 227-J Anaheim, Cal. THE ORANGE COUNTY PLAIN DEALER, ANAHEIM, CALIFORNIA tionally known theatre chains and imminerable independent theatres in all parts of the United States and Canada. Significance of the Guild The Independent Screen Artists' Guild is an association comprising virtually all the prominent producers and stars in the motion picture industry. Already 45 producers and stars whose names are household words have signed the original charter, based on that of the craftsmen's guilds of the Middle Ages, which J. D. Williams, general manager of the First National Pictures, was empowered to take to New York with him yesterday for submission to other prominent motion picture officials. The Guild has for its object the eventual lowering of prices in motion picture theatres and the establishment of direct relations between the Los Angeles studios and the 18,000 theatres in the United States. The Guild is composed exclusively of those stars and producers who have their own studios and studio organizations. The independent producers and stars will form direct contact with the theatre owners in order to eliminate the costly middlemen and Wall street interests. By so doing the Guild believes that the threatened cheapening of the quality of photoplayss through a forced lowering of production costs can be obviated while at the same time the public will benefit by reduced theatre admission prices. The screen artists' guild has issued an appeal to the independent theatre owners of America to set aside the week of Feb. 18 for a simultaneous presentation throughout the country of the latest big photoplayss of the independent stars and producers. All the theaters of the nation have been invited to associate themselves with the independent screen artists' guild in this movement. The caverter members who organized the association will invite other independent stars and producers to join the Guild as soon as the organization completes its future plans. At the initial meeting in the Guild Hall of the Ambassador hotel the following producers, stars, directors and other persons prominently identified with the motion picture industry were present: Producers—Joseph M. Schenk year of 1922. In the Court of the Arts of Painting, Sculpture, Music Literature and the Drama, we of the Cinema are comparative new-comers. We seek to usurp none of the older Arts, but to call them to our aid that the public may profit. The Great Public which has succored the older arts can aid our newer art, too. We appeal to the public to continue their patronage of the new art that it may progress and not retrograde. We appeal that the worthy may survive, that the photoplay of moral theme and artistic merit may reach greater heights. And in return, we, the Independent Producers, Directors and Stars on this 15th day of December, in the year of our Lord Nineteen Hundred and Twenty-One, have formed an organization which shall be known as the Independent Screen Artists' Guild, and whose purpose shall be an undying effort to please the public and to justify the confidence which has been reposed in us. Let all be apprised that it shall be the sincere endeavor of the Independent Screen Artists' Guild to make bigger and better photoplayss during the coming 12 months and to aspire in all we do to surpass that which we already have done to the end that our Public shall benefit thereby. And as evidence of the desire of the Independent Screen Artists' Guild to give of its best, the members therefore do propose to the Independent Theatres of America a national co-operative exhibition of the Guild's finest motion pictures. It is the independent theatre owner in every city who makes it possible for us to further advance the art of the cinema by allowing us to produce our photoplayss in our own studios, unhampered by any restriction. And it is our public which makes it possible at the box office for the theatre owners to so support us producers, stars and directors. We wish by our direct relations with the theatre owners to eliminate the profits of the middlemen and Wall street interests, with the result that we may be able to put our entire effort into the making of finery pictures with a saving to our public at the box office. The Independent Screen Artists' Guild therefore proposes, as a tribute to the independent exhibitors and our public who have so nobly fostered our desire to advance the art of the screen, that the week of Feb. 16th be set aside for the purpose of presenting simultaneously throughout these United States our greatest screen efforts upon which we have toilde unceasingly for many months. The Independent Screen Artists' Guild announces to its public that it has accepted the offer of co-operation extended by J. D. Williams, general manager of Associated First National Pictures, Inc., an organization composed of 3500 independent exhibitors, which, since its inception, has faithfully and successfully fostered the efforts of the independent producer, director and star. Beside the 3500theatres, welded in First National's great chain, we invite every independent theatre owner in the United States to assist us to join personally with them in the desire to simultaneously lift the burden from a care-worn world. We, the Independent Screen Artists' Guild, do hereby pledge our Midwinters Out T Price Or Mailed Postpaid Am Send a list of names to the Los Angeles Times with pa from the Times' office to any part of United States, Canada o the bother of mailing. Or lists may be handed to your lo low. (For points outside U. S., Canada or Mexico, remit a Southern California's Mi in Seven Big Sections C Revelations that will open the eyes of home folk Los Angeles "Baby" Pictures Actual photographs of city in pueblo days and also at later stages. Rare old pictures reproduced by Times' $100,000 rotogravure process. Los Angeles Pueblo Spring St. 1871 Los Angeles in 1857 First Railway Depot Southern California’s Mini in Seven Big Sections Revelations that will open the eyes of home folk Los Angeles “Baby” Pictures Actual photographs of city in pueblo days and also at later stages. Rare old pictures reproduced by Times’ $100,000 rotogravure process. Los Angeles Pueblo Spring St. 1871 Los Angeles in 1857 First Railway Depot Los Angeles in 1863 La Fayette Hotel 1865 Los Angeles in 1890 St. Vibiana Cathedral Central Park In 1884 High School 1873 “Two Friends!” Saloon Methodist Church 1883 Pico Hour and Plaza 1860 St. Vincent College 187 North Main St. 1860 Old Court House 1885 A Glimpse at Talks Its scope embraces industries, agriculture, commerce, science, art scenic attractions together with latest authentic charts and pictures. A few features picked at random: “FROM PUEBLO TO METROPOLIS IN SEVENTY YEARS” “EXPLORING THE NORTHERN RIM” “MOTORING PANORAMAS” “HARVEST OF GOLDEN FRUIT” “LOS ANGELES AFTER DARK” “TRAINLOADS OF PEPPERS” “MOVIE INDUSTRY FROM NEW ANGLES” “GROWING DAIRY INDUSTRY” “BRINGING 'EM TO CALIFORNIA” “WHERE THE SHEPHERDS MOLD SWAY” “A MODERN ATHENS” “YE ANGLERS AND NIMRODS” Unique picture-map by Charles Owens!—a double-page spread in c Send Copies to Eastern Fri The favorite New Year's gift from California—a month for the folks back home. ANAHEIM AGENT OF LOS AÑO EUGENE GORDON, 112 S. BUSH CALIFORNIA Tuesday, December 27, 1921 photoplay in our own ampered by any reAnd it is our public it possible at the box theatre owners to so producers, stars and diy our direct relations at the middlemen set interests, with the may be able to put into the making matures with a saving to the box office. Indent Screen Artists' re proposes, as a tribindependent exhibitors who have so nobly lesire to advance the screen, that the week of set aside for the purenting simultaneously, United States our efforts upon which led unceasingly for Indent Screen Artists' to its public that the offer of co-oped by J. D. Williams, of Associated First ines, Inc., an organizaof 3500 independent which, since its inclwithfully and successthe efforts of the inroducer, director and 3500 theatres, weldational's great chain, independent theatre United States to aspersonally with them simultaneously lift a care-worn world. Indent Screen Arthereby pledge our- selves to devote the week of Feb. 16th to our public and throughout these United States we will appear before our friends to express the gratitude that is ours for the manner in which a kindly world has receved our humble efforts. In testimony whereof, we hereby append our seals and signatures: (The signature of the stars and producers mentioned above are attached to the charter.) LENGTHENS SOLE An inventor has patented a resilient plate to be clamped to a shoe to lengthen its sole on the theory that it will aid a wearer in walking. SHOES REPAIRED While You Wait Men's Half Soles.....$1.00 and up Rubber Heels .....40c and up Ladies' Half Soles.....90c and up Ladies' Leather Heels 25c Try us once and you will always be our customer. East Side Shoe Shop EMIL TITTMAN, Prop. 313 East Center Street HANGS UP UMBRELLA A clip has been invented to suspend a wet umbrella from its ferrule so the moisture will not colleet and rust the joints of the ribs. LOOK FOR THE BUICK Announcement in this issue Page 3 winter Number MAPS-VIEWS AND CHARTS BEAUTIFUL COLOR PICTURES PHOTOS OF EARLY DAYS MIRACLES OF THE SOIL 1921 INDUSTRIAL WONDERS SPORTS PICTURE HUMOR IN MIDWINTER BOOSTERS OFF FOR BLIZZARDLAND Thursday (DECEMBER 29) price 15¢ paid Anywhere in United States, Canada or Mexico 25¢ Angeles Times with payment at 25¢ per name, and copies will be mailed direct to United States, Canada or Mexico, thus insuring quick delivery and saving patrons who are handed to your local Times' agent whose name and address are given be-ida or Mexico, remit at rate of 35¢ per copy) California's Miracle Year Set Forth Sections Containing 240 Pages the eyes of home folks as well as dazzle the friends back East. Same Los Angeles in 1921 The metropolis in all its might and majesty, the adobe shacks and vacant land being occupied by towering office buildings. Among the photographs— Eighth and Broadway Downtown Business District California’s Miracle Year Set Forth ing Sections Containing 240 Pages the eyes of home folks as well as dazzle the friends back East. Pictures Same Los Angeles in 1921 The metropolis in all its might and majesty, the adobe shacks and vacant land being occupied by towering office buildings. Among the photographs— Eighth and Broadway Downtown Business District Two City Parks from Air Some Typical Homes Airplane View of Industries Looking up Seventh St. Crowd of Shoppers Great Business Edifices An imposing double-page spread shows city looking north from Twelfth Street. Use at Table of Contents Agriculture, commerce, oil, mining, home-building, sports, country-life, culture, with latest authentic figures on growth in population. Illustrated with maps, picked at random: “MODERN OLIVE CULTURE” “UNIQUE COUNTRY CLUBS” “The Old Prospector” “Pure Bred Stock” “City’s Joyous Playgrounds” “Colorful History of Los Angeles” “Garden Flowers” “The Dairy Industry” “Authletes Bred in Great Southwest” “Nine Doors to the Desert” “Growing Musical Independence” “Los Angeles, Center of Culture” A double-page spread in colors visualizing Los Angeles County with its chief crop centers. Eastern Friends From California—a month’s enjoyment Last Year's Edition “Sold Out” in 48 Hours. —To avoid disappointment order in advance. ENT OF LOS ANGELES TIMES TON, 112 S. BUSH—PHONE 172-W