anaheim-gazette 1912-01-11
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Thursday, January 11
California Fruit Growers' Exchange
The California Fruit Growers' Exchange, with general offices in the Consolidated Realty Building, on the southwest corner of Hill and Sixth streets, Los Angeles, is recognized as one of the largest, best organized and well-managed co-operative marketing agencies in the world. It was established through the wisdom and experience of California fruit growers, Oct. 21, 1895, and through the able management of the officers and directors it has become one of the most valued of the marketing institutions in any line of products in the West. Since 1904 no less than 49,804,838 boxes of fruit, with total sale valuation of $89,572,490, and grand average value per box of $1.80, have been handled. Losses for the entire period were only $5,569.78.
The principal purposes and objects of the California Fruit Growers' Exchange are given in the following summary:
To lessen the cost of marketing by creating agencies who will act for each member.
To insure the collection of sales.
To facilitate the collection of damage claims.
To encourage the improvement of the product and the package.
To increase the consumption of citrus fruit by developing new markets and to aid in supplying all the people with good fruit at a reasonable price.
To secure a fair and just government of all bodies affiliated with these parties, democratic in principle, and through which at all times all policies shall be controlled by the majority will of the shippers connected therewith, in just proportion to shipments made.
brought fair money, and the season must have proved a satisfactory one to all growers who had good crops.
"The exchange has handled during the year 10,841,831 boxes, or 28,123 carloads, as against 7,578,801 boxes, or 19,-639 carloads, the previous season—an increase of 42 per cent. The percentage of the whole California crop shipped through the exchange has increased slightly, being over 61 per cent., as against a little less than 60 per cent. the year before. Of all citrus fruits consumed within the United States, you have handled about 40 per cent of the oranges and 35 per cent of the lemons.
"You have brought into California in cash for this fruit, $20,600,000, the average price for every box handled, being $1.89 f.o.b. the cars.
"During the seven years since the agency was established there have been sold through the exchange, nearly 50,-000,000 boxes of oranges and lemons for which there has been brought to California in cash about $89,500,000, with losses through failure to collect or in transmission of funds, of less than $6000, a very small percentage of the whole sum.
"On January 1 last, G. Harold Powell, of whom you all have knowledge, took charge of the affairs of the Citrus Protective League, as manager. With the great problems of freight rates and tariff duties, as well as other matters of importance continually before them, the growers are to be congratulated in obtaining the exclusive services of one as competent as Mr. Powell to handle these questions."
To encourage the improvement of the product and the package.
To increase the consumption of citrus fruit by developing new markets and to aid in supplying all the people with good fruit at a reasonable price.
To secure a fair and just government of all bodies affiliated with these parties, democratic in principle, and through which at all times all policies shall be controlled by the majority will of the shippers connected therewith, in just proportion to shipments made.
The business engaged in, being interstate in character, is to secure at all times full compliance with the laws of the United States concerning interstate commerce, and to that end prevent any organization connected therewith from having any power or authority in contravention of the laws of the United States concerning such business.
The general plan is to unite in securing those results which are beneficial to all alike, but at the same time preserving to each shipper complete independence of action as to all of his shipments.
The officers and directors of the California Fruit Growers' Exchange are
President, F. Q. Story; first vice president, P. J. Dreher; second vice president, W. G. Fraser; general manager, and secretary, B. A. Woodford; assistant general manager, E. G. Dezell; cashier, J. L. Merrill; sales agents, R. H. Wilkinson, D. C. King and T. H. Powell: traffic manager, A. M. Mortensen.
Board of Directors: F. Q. Story, Alhambra; W. G. Fraser, Riverside; W. C. Hendrick, Azusa; P. J. Dreher, Pomona; W. W. Bacon, Duarte; J. Hudson, Highgrove; J. S. Edwards, Redlands; W. M. Griswold, Covina; A. P. Johnson, Riverside; J. A. Milligan, Porterville; D. G. Overall, Lindsay; B. B. Shepherd, San Bernardino; C.C.Teague Santa Paula, D.E.Huff Orange.
Identified with the general exchange are the following named organizations: Associated Fruit Exchange, Highgrove; A.C.G.Fruit Exchange, Azusa; Arlington Heights Fruit Exchange, Riverside; Central California Fruit Exchange, Lindsay; Covina Fruit Exchange, Covina; Duarte-Monrovia Fruit Exchange, Upland; Queen Colony Fruit Exchange, Corona; Redlands-Highlands Fruit Exchange, Redlands; Riverside Fruit Exchange, Riverside; San Antonio Company Fruit Exchange, Pomona; San Bernardino Company Fruit Exchange, San Bernardino; Semi Tropic Fruit Exchange, Los Angeles; Sunset Fruit Exchange, Orange; Tulare County Citrus Fruit Exchange, Porterville; Ventura County Fruit Exchange, Santa Paula.
The marketing season of the exchange ending on the first of September was in
arte; Ontario - Gucamonga Fruit Exchange, Upland; Queen Colony Fruit Exchange, Corona; Redlands-Highlands Fruit Exchange, Redlands; Riverside Fruit Exchange, Riverside: San Antonio Company Fruit Exchange, Pomona; San Bernardino Company Fruit Exchange, San Bernardino; Semi Tropic Fruit Exchange, Los Angeles; Sunset Fruit Exchange, Orange; Tulare County Citrus Fruit Exchange, Porterville; Ventura County Fruit Exchange, Santa Paula.
The marketing season of the exchange ending on the first of September was in many respects the most remarkable in the entire history of the organization. The California crop of both oranges and lemons was by far the largest in the history of the business, and there was no appreciable damage to the fruit by the elements, although it is stated there was the heaviest drop of navel oranges ever known in some sections, due to natural causes late in the season.
B. A. Woodford, the general manager and secretary of the exchange, submitted a very interesting and full report to the stockholders at the last annual meeting, from which are made the following extracts:
"For oranges, the extreme prices for the higher grades of some of the other years were not realized, while lower grades and off-sizes did, on the whole, remarkably well.
In lemons there was great fluctuation at different times in the quantity of imports arriving and selling, largely due to manipulations by the importers for political effect. The result has been a more erratic market for lemons than usual.
Notwithstanding these things through more extensive advertising on the part of the exchange than ever before, and through the widest and most even distribution ever known in all markets at all times, the consuming public have had continuously brought to their attention that California had oranges and lemons in quantity to sell, and that they could always get them at attractive prices, the result being that our fruit has
Since that time there has been an increase from year to year, until the average of the last three seasons has reached the vast volume of 40,000 carloads, or 15,000,000 boxes yearly. The net f.o.b. value of the crop in 1906 was $20,000,000. The crop of the past season has exceeded that amount by $12,000,000.
When citrus fruit growing in California emerged from the stage of experiment and pastime into that of profit-seeking, the problem of marketing immediately confronted the growers. Various propositions were presented, and many of the growers began to handle their own fruit, often with disastrous results. The California fruit Agency was established, and in a measure improved conditions, but did not meet fully the demands and growing conditions. It was in 1905 that the California Fruit Growers' Exchange was incorporated. This organization was founded upon the theory that every member is entitled to provide his pro rata of fruit for shipment through his local association, and every association to its pro rata of the various markets of the country. This theory reduced to practice gives every gaower his fair share, and the average price off all markets throughout the season. Another cardinal provision of the plan is that all fruit shall be marketed on a level basis of actual cost, with all books and accouots open for inspection at the pleasure of its members. These broad principles of full co-operation constitute the basis of the organization.
The exchange system is simple but quite democratic. The local associatioo consists of a number of growers contiguously located, who unite themselves for the purpose of preparing their fruit for market oo a co-operative basis. They establish their own brands and make such rules as they may agree upon for grading, packing and pooling their fruit. Usually these associations own thoroughly-equipped packing houses. All members are given a like privilege to pick and deliver fruit to the packing house, where it is weighed in and properly re-
ANGE
The season must carry one to all crops.
Handled during for 28,123 car-boxes, or 19%.
Season—an in percentage crop shipped was increased per cent., as per cent. the fruits consumed, you have of the oranges.
California in 100, the aver- handled, being
Since the have been nearly 50, lemons for right to Cali- 400,000, with collect or in less than $6000, the whole
Old Powell, knowledge, took Citrus Pro- With the bees and tariff letters of im- them, the stated in ob- of one handle these
Receipted for. Every grower's fruit is separated into different grades according to quality, and usually thereafter it goes into the common pool, and in due course-takes its percentage of the returns according to trade. Any given brand is the exclusive property of the association using it, and the fruit under this brand is always backed in the same locality and therefore is of uniform quality. This is of great advantage in marketing, as the trade soon learns that the pack is reliable.
There are more than one hundred associations covering every citrus fruit district in California, and they pack nearly 300 reliable guaranteed brands of oranges and lemons. The several associations in a locality unite to form the local exchange which serves as a medium, and to a certain extent as a buffer between the associations and the general exchange.
The California Fruit Growers' Exchange, referred to as the general exchange, from top to bottom is planned, dominated, and in general detail controlled absolutely by fruit growers and for the common good of all the members. No corporation or individual reaps from it either dividends or private gains.
The general exchange through its officers and directors established a system of exclusive agencies in all principal cities of the country, employing as agents active, capable young men of experience in the fruit business. Most of these agents are salaried, and have no other business of any kind to engage their attention and none of the exchange representatives handle any other citrus fruit. These agents sell to smaller cities contiguous to their headquarters, or in the territory covered by their districts.
A general or traveling agent covers all of the districts, with authority to supervise and check up the various offices.
GHOSTLY BUTTERFLIES.
A Species In British Guiana Whose Wings Are Transparent.
In "Our Search For a Wilderness" Mr. William Beebe of the New York zoological park describes his first sight of the transparent butterfly—Hoetera plera—of British Guiana, an insect through whose outstretched wings any substance on which it rests can be clearly seen.
As we crossed a swirling creek on the trunk of a mighty fallen tree something fluttered ahead. We could not see what it was. Closer we came, and still the object remained indistinct. We seemed to see a butterfly, and yet that appeared impossible. At last we marked it down on a fern frond and crept up until our eyes were within two feet of it. Nothing was visible but the graceful lacework of the frond until a slanting beam of sunlight struck it, and there, close before us. was the ghost of a butterfly.
It spread fully three inches, but was wholly transparent, save for three tiny spots of azure near the margin of each hind wing.
As we looked it drifted to a double headed flower of scarlet, and when it alighted the scarlet of the flower and the green of the leaf were as distinct as if seen through thin mica, and the faint gray haze of the insect's wings was marked only by the indistinct venation.
The appearance of this ghostly butterfly amid the silence and awe inspiring stillness of the reeking jungle was most impressive.
BIG BELLS.
Canton Has One Eighteen Feet High and Forty-five Feet-In Circumference.
Some of the old world bells are heavy indeed. "Great Paul" of St.
IBSEN AS A TAILOR.
The Only Help He Needed Was Threading the Needle.
An interesting story of Ibsen's tailor is told in a Paris contemporary Jonas Lie. a Norwegian poet, was customed to spend part of the summer at Berchtesgaden, in the Sburg Alps. On one of these occasions while sojourning in the neighborhood Ibsen turned up at his friend's dence and asked to see Mme. Lie, ing that they need not disturb poet. When madame appeared Ibsen apologized. It was only a trifle—a ton had come off. He had purchased a needle and thread. Mme. Lie, manlike, offered to sew on the butt but the poet would not hear of it. he asked was that she would aid by threading the needle. He had for it most difficult. The lady, of course complied, and Ibsen went on his rejoicing.
Mme. Lie did not meet Ibsen again until some days after the needle cutulty was surmounted. This time called to see the poet. There was demand for an interview with the poet's wife. In the course of conversation the lady, "wishing to get own back," inquired somewhat seriously if she could be of any service to her husband's friend. Could she thread another needle for him? thousand thanks, my dear madam replied the author of "The Do House." "I took care when yi threaded the needle for me to make 'the thread long enough to last whole summer."—London Globe.
CHANGED HER MIND.
Strategic Game In Domestic Economy
the Hueband Played.
Strategy can sometimes be made effective in domestic economy as the operations of war. By way of
of exclusive agencies in all principal cities of the country, employing as agents active, capable young men of experience in the fruit business. Most of these agents are salaried, and have no other business of any kind to engage their attention and none of the exchange representatives handle any other citrus fruit. These agents sell to smaller cities contiguous to their headquarters, or in the territory covered by their districts.
A general or traveling agent covers all of the districts, with authority to supervise and check up the various offices. The general agency is established in Chicago and maintains a complete bureau of information, through which every day all agents receive detailed information as to sales of exchange fruit in other markets the previous day. Possessing this data the selling agent cannot be taken advantage of as to price. If any agent finds his market sluggish and is unable to sell at the average prices obtained elsewhere, he promptly advises the head offices in Los Angeles, and sufficient fruit is diverted from his market to relieve it and restore it to normal level. In actual practice approximately 30 per cent of all the fruit shipped by the exchange is sold at public auction at the point of consumption, and of the remaining 70 per cent the greater part is sold at private sale at a price agreed upon between the purchaser and the seller at the time. Through these agencies of its own the exchange is able to get and transmit to its members the most trustworthy information regarding market conditions, visible supplies, etc. The great system affords a maximum of good at a minimum of cost.
Boston Bakery and Confectionery
STEPHEN KISTLER, Proprietor
Fresh Bread, Cakes and Pies daily. Chris topher's Chocolates and Bonbons always fresh, on hand.
E. Center st., opposite City Hall Anaheim
Anaheim Bakery
Peter Syre, prop.
Fresh Bread
Cakes and Pies
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Wedding Cakes a Specialty
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BIG BELLS.
Canton Has One Eighteen Feet High and Forty-five Feet In Circumference.
Some of the old world bells are heavy indeed. "Great Paul" of St. Paul's cathedral, in London, weighs nearly seventeen tons and is nearly thirty feet around. The first "Big Ben" of Westminster was cast more than fifty years ago and weighed about fourteen tons and was about twenty-eight feet around. But "Big Ben" had a crack and was made over, losing some weight, and the clapper was made smaller, being now 600 pounds instead of about a ton. "Peter of York" cost $10,000, weight twelve and one-half tons; twenty-two feet in diameter or thereabouts.
The largest hanging bell in the world is said to be that in the great Buddhist monastery near Canton. It is eighteen feet in height and forty-five feet in circumference, being cast of solid bronze. This is one of eight monster bells that were cast by command of the Emperor Yung Lo about A.D. 1400. It is said to have cost the lives of eight men, who were killed in the process of casting. The whole bell on both sides is covered with an inscription in embossed Chinese characters about half an inch in length, covering even the top piece from which it swings. The total number being 84,000. These characters tell a single story, one of the Chinese classics.
Trees in Oranges.
The Mundus, a weekly published in Rome in five languages, states that one of the methods adopted by the Japanese to produce their curious dwarf trees is as follows: The pulp of an orange is reniowed through a small hole and the skin filled with a mixture of wool, charcoal and rich earth, with one seed toward the opening in the skin. The orange is put in a glass and watered by the hole, and every now and then a little wood ash is added. The plant shoots through the opening, and the roots pierce the skin. As soon as they do so they are cut off. After two or three years of this treatment the plant will be only a few inches high, but will have the aspect of an old forest tree.
An Old Friend..
A private soldier once rendered some slight service to the first Napoleon.
"Thank you, captain," said the emperor carelessly.
"In what regiment, sire?" was the instant response of the quick witted private.
CHANGED HER MIND.
Strategic Game In Domestic Economy
the Husband Played.
Strategy can sometimes be made effective in domestic economy as the operations of war. By way of illustration consider an instance that recently arose in a certain city.
An ambitious young housewife had an opportunity to buy at a bargain a handsome rug which she needed. The price was only $200, but the owner declared that the rug was actually worth $400. The young woman's husband gently protested that even $200 was more than persons their income could afford for a single article of household furnishing, but after much persuasion he consented to the purchase, as most husbands do such cases.
But this particular husband played strategic game. When he gave her wife the money to pay for the rug was not in currency notes of large nomination, but in the form of 20 round sound silver dollars. The young woman was astounded. Until the money was counted down dollars by dollar she never had realized that it would take so many to pay for the rug. She decided to buy a sixty-five dollar rug, but declared that if the money had been given to her in two notes of $100 each she would have bought the costlier one without hesitation—New York Mall.
Origin of the Dog.
It has been supposed that the dog like the jackal, descended from a special race. Examination of the skull of the canidae in the museum of the French Academy of Sciences shows that nearly all of the jackal and wolves differ from those of the littler Wolf of India. The little Wolf of India is the only wild beast possessing the salient eyebrow or crest of the dog. The little Wolf has not only the dog's eyebrow crest, but all the canine characteristics and none of the characteristics of the wolf. It is presumable that the little Wolf of India was the original ancestor of the dog. The two primitive canine races, the "dog" of the dogs and the dog of the age of bronze," were domesticated first in Asia and were introduced into Europe from Asia, like most of the domestic animals of Europe—Harper's Weekly.
The Origin of Fasting.
As is the case with all very ancient practices, the origin of fasting is obscure. Herbert Spencer gives us to understand that the custom arose out of the habit of providing refreshments
Cakes and Pies
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Finest of Wines, Liquors and Cigars, at
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Favorite - Saloon
Schlitz Beer on Draught
Germania Halle
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An Old Friend..
A private soldier once rendered some slight service to the first Napoleon.
"Thank you, captain," said the emperor carelessly.
"In what regiment, sire?" was the instant response of the quick witted private.
"In my guards," replied the emperor, pleased with the man's ready retort.
This incident, with appropriate variations, also happened to Genghis Khan, Ivan the Terrible, Attila, Gustavus Adolphus, Louis XIV., Charlemagne, Alexander, King Alfred, Xerxes, Richard the Lion Hearted and Henry of Navarre.—Success Magazine.
Wedding Rings.
According to the ancient ritual, the husband began by placing the wedding ring upon the bride's thumb and putting it successively on the next two fingers, pronouncing for each one a person of the trinity, with a final "Amen," as the fourth finger was reached, where the ring remained.—New York American.
What He Took.
"Judge," said the guilty man, "I inherit this felonious habit. I can't resist it. My father was a grafter and my mother a photographer. I can't help taking things."
"Then take seven years at hard labor," said the judge kindly.—Cleveland Plain Dealer.
Crowns.
Mr. Wibbles—What fine dark hair you have, Miss Knox! My wife, who is younger than you are, has her hair quite gray. Miss Knox—Yes, and if I'd been your wife no doubt my hair would have been gray too.—Boston Transcript.
Envy always implies conscious inferiority wherever it resides.—Pliny.
The Origin of Fasting.
As is the case with all very ancient practices, the origin of fasting is obscure. Herbert Spencer gives us to understand that the custom arose out of the habit of providing refreshments for the dead. The offerings to the dead were often made in so lavish a manner as to involve the survivors in temporary starvation, and it is suggested by Spencer that the fasting which was at first the natural and inevitable result of the sacrifice on behalf of the dead, may eventually have come to be regarded as an indispensable concomitant of all sacrifice and worship and so have survived as a well established usage long after the original cause had ceased to operate.—New York American.
Stopped in Time.
Little Bob's father was fond of telling bear stories to his little boys. One evening he was telling a thrilling one about a bear chasing a little girl and "how he crept nearer and nearer and nearer." At this point Bob caught his father's arm, and, with the big tears falling down his cheeks, he cried: "Oh, father, don't tell any more. He might catch her!"—Detroit Free Press.
Sanitarium Fams.
First Invalid—You must think you are somebody, judging from the way you talk. Second Ditto—I want you to realize, sir, that I've been fought over in some of the best hospitals in the land.—Puck.
Easily Pleaseed.
Friend—I suppose it is hard work pleasing the editors? Poet—Not very. All one needs do is stop writing.—Town Topics.
Publish your joys and conceal your griefs.
AS A TAILOR.
Help He Needed Was In Threading the Needle.
Interesting story of Ibsen as a told in a Paris contemporary.
Lee, a Norwegian poet, was acc to spend part of the sum Berchtesgaden, in the Saless. On one of these occasions, Journing in the neighborhood,
turned up at his friend's resi- asked to see Mme. Lie, add- they need not disturb the then madame appeared Ibsen did. It was only a trifle—a but come off. He had purchased and thread. Mme. Lie, wo offered to sew on the button, poet would not hear of it. All was that she would aid him ling the needle. He had found difficult. The lady, of course, and Ibsen went on his way
Did not meet Ibsen again days after the needle diffie surmounted. This time he see the poet. There was no for an interview with the life. In the course of conver- lady. "wishing to get her." Inquired somewhat satir- she could be of any service husband's friend. Could she another needle for him? "A thanks, my dear madame," the author of "The Doll's I took care when you the needle for me to make long enough to last the amer."—London Globe.
NGED HER MIND.
Game In Domestic Economy
the Husband Played.
can sometimes be made as domestic economy as in millions of war. By way of il-
Are You After Business?
If you are call at the "GA-ZETTE" office and let our advertising man tell you how to get it. He has something of interest to tell you—something that means dollars and cents to you. Do you know that every tradesman who has made a success in business credits it directly to advertising? If others have been successful by using a liberal quantity of printer's ink why not try it yourself. Come and talk it over, or phone and our representative will call.
Game in Domestic Economy
Husband Played.
can sometimes be made as domestic economy as in wars.
By way of consider an instance that rose in a certain city.
young housewife there opportunity to buy at a great handsome rug which she the price was only $200, but declared that the rug was worth $400. The young wow-band gently protested that more than persons of could afford for a single household furnishing, but persuasion he consented to use as most husbands do in particular husband played a game. When he gave his money to pay for the rug it currency notes of large debut in the form of 200 and silver dollars. The man was astounded. Until was counted down dollar never had realized that so many to pay for that decided to buy a sixty-five but declared that if the been given to her in two 100 each she would have postlier one without hesita-York Mall.
Origin of the Dog.
supposed that the dog, skal, descended from a spe-Examination of the skulls in the museum of the academy of Sciences shows all of the jackal and wolf from those of the little lia. The little wolf of Inonly wild beast possessing eyebrow or crest of the dog. Wolf has not only the dog's st, but all the canine char-and none of the character-wolf. It is presumable wolf of India was the histor of the dog. The two line races, the "dog of the dog of the age of bronze." indicated first in Asia anduced into Europe from host of the domestic anipe.-Harper's Weekly.
Origin of Fasting.
with all very ancient origin of fasting is obert Spencer gives us to what the custom arose out of providing refreshments
The "Gazette"
The Paper With the Big Circulation. 'Nuff sed
Commencing Apr. 1, 1911
The price of "Anaheim Bottled Beer" will be as follows:
ONE DOZ. LARGE ... $1.40
ONE DOZ. SMALL ... $1.00
BOTTLES RETURNED
One Dozen Large ... 40 Cents
One Dozen Small ... 30 Cents
Union Brewing Co.
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