oc-plain-dealer 1923-12-15

VOL XXVII, NO. 86 Anaheim, MCBRIDE ADVOCATES CO COMPLETION OF ROAD URGED Arrowhead Trail Project Favored by Four Commonwealths New interest was stimulated recently in the completion of the Arrowhead Trail, So. Calif.'s most direct route to Sale Lake City, by conferences of Governor Charles R. Mabey of Utah and Preston PICKING OF HOLLY RESTRICTED; CLUB Only limited quantities of holly may be gathered under the rules and regulations of the Forestry Department, and in all cases permits are necessary, according to advice received by the touring bureau of the Auto Club of So. Calif. Many inquiries are coming to the club regarding where this favorite Christmas decoration may be obtained. The supply is good this year, is the report of the Forestry Department, but where it is gathered on private lands, the consent of the owner must be obtained. Everyone gathering the holly is urged to protect this shrub as far as possible in order that supplies may be conserved for future years. 15 Oaklands Sold In County in Month Sales of Oakland cars this week include a sedan to Joseph E. Allen of Anaheim, a touring car to Harvey of Fullerton and "BUY WHILE RIGHTS LOW" The wisdom of purchasing rights-of-way for new thorofares while values are low was pointed out yesterday at a meeting in Los Angeles addressed by three of America's leading planning experts. According to J. L. McBride, county superintendent of highways, delays in executing a county plan will cost the county dear later on. The trie addressed a luncheon of business men given by the Los Angeles Traffic Commission. Arrowhead Trail Project Favored by Four Commonwealths New interest was stimulated recently in the completion of the Arrowhead Trail, So. Calif.'s most direct route to Sale Lake City, by conferences of Governor Charles R. Mabey of Utah and Preston Peterson, chief engineer of the Utah highway commission, with representative citizens and organizations of So. Calif. These conferences were arranged to devise a plan whereby Utah will be enabled to pave this southern artery through sparsely settled Washington-tc to the state line, a distance of some 30 miles. Sentiment in Utah, Arizona, Nevada and California strongly favors this highway being broached to a high state of perfection. It is approximately 553 miles in length and taps the richest agricultural section of Utah. In addition to its economic value, the route is the only one leading to the magnificent scenery unfolded in Bryce Canyon. Cedar Breaks, Zion National Park and the North Rim of the Grand Canyon. It is freely predicted that So. Calif., motorists will find the Arrowhead Trail a favorite trip in the future as it leads to the whole panorama of Utah's scenic glory. The highway is improved for more than 300 miles south of Salt Lake. It follows the trail of the pioneer Mormon settlers, passing through Fillmore, the first capital of Utah, some 125 miles south of Salt Lake. This is the largest (Continued on Page 2) 15 Oaklands Sold In County in Month Sales of Oakland cars this week include a sedan to Joseph E. Allen of Anaheim, a touring car to Alva L. Howard of Fullerton and a 3-passenger Oakland coupe to S. F. Huson of Fullerton. Mayor O. E. Gunther of Orange has purchased a 4-passenger coupe of the Santa Ana distributors, who have the Orange territory. Fifteen Oakland cars were sold in Orange county during November, says Harry L. Turton, Anaheim distributor. ORDERS FOR HALF DOZEN HUDSONS IN Orders for half a dozen Hudson coaches have been received by H. R. Grove, Anaheim and Fullerton distributor, and Grove, with sales heavier than in weeks, has been put to his wit's end to get the cars at once, so his prospects won't have to wait. Essex cars also have been selling well, according to the northern Orange county distributor. BUYS GRAHAM TRUCK Herman Alligayer of Brookhurst is the latest purchaser of a Graham truck from Charley Mann, Anaheim distributor. The truck is becoming steadily more popular, Mann declares. The wisdom of purchasing rights-of-way for new thorofares while values are low was pointed out yesterday at a meeting in Los Angeles addressed by three of America's leading planning experts. According to J. L. McBride, county superintendent of highways, delays in executing a county plan will cost the county dear later on. The trie addressed a luncheon of business men given by the Los Angeles Traffic Commission. The speakers included Charles H. Cheney, the expert of national reputation by Secretary George W. Reid for Anaheim; Frederick Law Olmstead of Brookline, Mass.; whom Cheney introduced as the country's leading city planner; Harland Bartholomew of St. Louis, planner of that city's $87,000,000 improvement; and Major R. J. Kelker Jr., head of Chicago's board of consulting engineers. Olmstead pointed out that improvements estimated to cost $6,000,000 sometimes cost $18,000,000 thus failure of organized opinion of realtors to guarantee a fair valuation on land confiscated. 20 Stars Delivered Here in Ten Days Thirty Star cars, five carloads, mostly of the special model, have been received in the past 10 days for Christmas delivery by the Appleby Motor Co., according to President Sullivan. They are in radio blue and maroon with olive green rubberoid tops to match, and no prettier cars have ever been seen here. Your Xmas present has got to be pretty or useful. Buy a gift that is both, says Sullivan. NASH Four Carriole Five Passengers $1515 Delivered Four Carriole Five Passengers $1515 Delivered Five Disc Wheels and Nash Self-Mounting Carrier, $36 additional For a Christmas Gift! From every practical and pleasurable standpoint this Nash Carriole is a wonderful Christmas gift. It is a moderate investment whose value and usefulness will survive for many holiday seasons to come. And contrasted with similar cars its pronounced superiority stands out compellingly. A new shipment will enable us to make sure delivery Christmas day if you order immediately. Drop in today and see it. FOURS and SIXES Models range from $915 to $2190, f. o. b. factory Models range from $1125 to $2495 f. o. b. Anaheim Bob White Company 332 West Center Street Phone 548 Plain Dealer Automobile Section Anaheim, California, Saturday, December 15, 1923 TES COUNTY REGIONAL PLANNING BY WHILE NIGHTS BLOW" EXPORTS TO SO. AFRICA HEAVY 6000 U. S. Cars 1923 Record Is Predicted 4,000, 6 Months A tremendous growth in shipments of American cars to South Africa has been enjoyed by American manufacturers this year, and So. Calif. ports among others are benefiting by the business. BIG STUDEBAKER OUTPUT PLANNED Plans for the largest first quarter production in the history of the Studebaker corporation are announced, according to a statement reaching Harry D. Riley, northern Orange county distributor. An output of 40,000 cars, compared with 27,500 in the corresponding quarter of 1923, has been set. In 1921 the first quarter's output was 10,983 cars. NEW COUPE HITS PUBLIC'S FANCY The new Nash business coupe, in production now for the past six weeks, has struck a responsive chord, according to reports received by The Nash Motors Co. from distributors and dealers in practically all sections of the country, says a report reaching The Bob White Co., Nash and Franklin distributors. TWO CITIES SELL 375 CARS The Anaheim and Fullerton Certified Motor Car Markets have sold to date 375 used cars, and sales of upwards of 400 cars have predicted today by Manager C. Hamm. The two markets are engaging two cars sold per day. "Los Angeles has ceased to be competitor in the used car field," Hamm asserted. "People now prefer to buy their used cars in Orange-co, where they can be shown the repairs and improvement made on cars before they put 6000 U. S. Cars 1923 Record Is Predicted 4,000, 6 Months A tremendous growth in shipments of American cars to South Africa has been enjoyed by American manufacturers this year, and So. Calif. ports among others are benefiting by the business. A dispatch from Capetown quotes the American consul there as saying that the predicted total of 6000 vehicles of American make shipped there this year will be exceeded, while motor products also are being imported in large quantities from the United States. During the first six months of this year, according to figures just compiled, 4145 motor cars and 152 motor trucks were imported, and more than 90 percent of the car total came from the United States or from Canadian factories owned by American manufacturers. "FORD DISPLAY" WEEK DEC. 17-22 All of the new Ford models will be shown for the first time in Anaheim next week, which has been designated as Ford Display week, according to Sid McGraw, Ford, Fordson and Lincoln distributor in and about the city. The two-door sedan, which never has appeared here before, arrived this week, ready to be shown. The 4-door sedan, the new coupe, touring and roadster models, and the truck—all will be lined up in the spacious showroom on N. Los Angeles st. The closed cars will carry all the new standard equipment, including sun visor and the new type of windows. The Ford Motor Co. soon will go on a production of 10,000 cars per day. LOST YOUR LICENSE PLATE! "When you find a lost license plate while driving along the highway, please return it to the nearest branch of the Automobile Club of So. Calif." is a request that is made of motorists in an effort to save expense where plates have been lost. The Auto Club will be glad to take charge of these lost plates and notify the owners, without charge. The records show that hundreds of license plates work loose and are lost unbeknown to the driver and it is expected that this new service will be welcome by all operators of motor vehicles. NEW COOPE HITS PUBLIC'S FANCY The new Nash business coupe, in production now for the past six weeks, has struck a responsive chord, according to reports received by The Nash Motors Co. from distributors and dealers in practically all sections of the country, says a report reaching The Beb White Car, Nash and Franklin distributors. "It is quite apparent that the public was eager for an enclosed four-cylinder car of this type," said E. H. McCarty, general sales manager of The Nash Motors Co. "The new Nash business coupe was built by request of our dealer organization, which for some time had encountered a demand for a good-looking, economical closed car of short turning radius. In responding to the country-wide demand, the factory produced a car which, from every standpoint of comfort and appearance, self-revised even the expectations of the Nash dealer organization." The new Nash business coupe is built on the wash standard 112-inch wheelbase four-cylinder car chassis; and its perfected valve-in-head motor is powerful and at the same time is sparing of fuel consumption. In interior appointments are of the same quality and nature as those which adorn the Nash Carriole. The doors are wide and the seat deep and comfortable. There is a large convenient compartment under the rear dock for luggage and suit cases and there also is a compartment for packages back of the seat. The same features and improvements that characterize the entire Nash line have been embodied in the new business coupe and at its price it stands as a remarkable value in the closed car field. Salesmen, professional men and women will appreciate this light, comfortable, moderate priced car. FATHER OF CRASH VICTIM ARRIVING H. M. Townsend of Elect Texas, father of Kinsey R. Townsend, who was killed in an accident, has arrived and placed two completed today to have remains conveyed to the home, leaving over the Santa Clara evening. Dave Townsend, brother of deceased, who has been confined to the hospital, will be taken home. Consi T BUY one know your gift buy a recondition ALL PRE 1920 Ford ... 1923 Ford 16 er accessori 1923 Chrysler How Can You Tell Which Battery to Buy? Here's a safe guide—buy the battery that is the first choice of those expert battery buyers—the car-builders. Willard has always been this first choice battery. It is used today by 134 car and truck builders—93% of whom have always used Willard. There is only one way Willard could make such a record—that is by performance. A. Bevillard, Sole Owner Anaheim Ignition Depot OLDEST AUTOMOBILE ELECTRICAL Established 1912 218 SO. LOS ANGELES ST. PHONE 489 STORAGE BATTERIES Willard The reductions on Studebaker closed cars are made possible by economies effected by the operation of Studebaker's mammoth new $8,000,000 closed body plants at South Bend, Ind., recognized as the finest in the industry. Studebaker's facilities for the building of closed bodies excel those of any other motor car builder, says Harry D. Riley. The latest unit to be placed in operation is a brick and reinforced steel structure six stories high, 100 feet in width and 800 feet in length. Some idea of the gigantic size of this single unit may be gained by comparing it with the Woolworth tower, which is 792 feet high or eight feet less than the length of this new Studebaker closed body plant. "It is a policy of long standing that Studebaker's manufacturing savings be shared with its customers," said Riley. "Hence this reduction of prices as soon as the new body plants were placed in operation. Yet the quality of Studebaker cars has not been decreased. In fact, the present closed cars are the finest cars and the greatest values Studebaker has ever offered." Studebaker's facilities at South Bend, Ind., for the manufacture of fine closed bodies exel those of any other motor car builder. Its body plants, containing 2,750,000 square feet of floor space represents a net investment of over $8,000,000. "This single division of its business employs 5000 men whose wages amount to $7,500,000 per year. The steel, lumber, glass, cloth and other materials required for the operation of these body plants represent an inventory investment of $2,500,000. "The dies and tools for forming the metal panels of Studebaker bodies alone, and as a single item cost in excess of $785,000. These figures give some idea of the extent of Studebaker's facilities, and indicate one of the reasons why Studebaker bodies contain unequalled value. With $90,000,000 of actual net assets, including $50,000,000 of plants, and an organization of able, experienced men, Studebaker stands unsurpassed in resources and ability to manufacture economically and give maximum intrinsic value for a given price." Plain Dealer Classified Ads Always Bring Results CTION LANNING COMMISSION O CITIES ELL 375 CARS IF YOU DON'T NEED HELP SHOW HANDKERCHIEF A suggestion for an "all's well" sign in case of wreck or breakdown on the highway is made to motorists through the Auto Club of So. Calif. It is, in effect, that the motorist forced to stop on the highway for repairs or because of accident, display a white rag or handkerchief to indicate to passing drivers that no one is injured and no help is needed. Many drivers feel the urge to be of assistance when a wrecked machine is encountered, and frequently there is a congestion of the highways due to this worthy sentiment. AUTO TRADES ASS’N REVIVING Plans to get the Orange County Auto Trade Ass'n, on its feet again were furthered Thursday evening, when reorganization of the tire craft was started at a meeting in the association offices in the Reinhaus bldg., Santa Ana. Airline Highways Necessary Preparation For Future County Growth Appointment of a Regional Planning Commission by the Board of Supervisors to take over the work initiated by the regional planning committee of the Associated Chambers of Commerce was pointed out today as the next AUTO TRADES ASS'N REVIVING Plans to get the Orange County Auto Trade Ass'n on its feet again were furthered Thursday evening, when reorganization of the tire craft was started at a meeting in the association offices in the Reinhaus bldg., Santa Ana. Secretary J. B. Glaze of the association announces that the next general meeting will be held in Anaheim or Orange on the third Friday evening of January—Jan. 18—and will be a social affair for members and their ladies. The former dealers' craft has been done away with, and the only other craft active again is the battery craft, which meets in Santa Ana every Friday at noon at one of the cafes. The executives, consisting of directors and officers, meet every Monday at noon. CHEVROLET OUTPUT 500,000 THIS YEAR On the basis of actual sales to date and December prospects, it is estimated that total sales of the Chevrolet Motor Car Co. for 1922 will exceed 500,000 cars aid trucks. Tentative schedule for 1924 has been set at 800,000 units. These figures compare with sales of 235,000 in 1922 and 68,000 in 1921. Try a Plain Dealer Want Ad. Airline Highways Necessary Preparation For Future County Growth Appointment of a Regional Planning Commission by the Board of Supervisors to take over the work initiated by the regional planning committee of the Associated Chambers of Commerce was pointed out today as the next step necessary for road development in Orange-co by J. L. McBride, county superintendent of highways, in an interview. "We want to profit in the future by the mistakes we have made in the past," said McBride. Discussing some of the tangible improvements already mentioned, McBride declared the proposed new direct line to Los Angeles from West Anaheim would be "a wonderful thing to relieve traffic." McBride was reminded that roads before had been laid out with the object of serving as many different communities as possible. In consequence, no one of the communities had a direct road to the metropolis. "Yes," said McBride, "we have now come to the airline (direct) highway." McBride also favors the proposed new road connecting North Lemon-st. Anaheim, and Harverdave. Fullerton. Discussing this project, D. A. Singleton of Anaheim vicinity, one of the leaders in the plan and (Continued on Page 2) Consider A Motor Car This Christmas BUY one from the "CERTIFIED" Public Market and know your gift is a good one. You take no chances when you buy a reconditioned, refinished car from us. ALL PRICED TO SUIT YOUR POCKETBOOK Sold on Easy Terms ROADSTERS 1920 Ford ... $200 1918 Hupmobile ... 350 1923 Ford 16 valves other accessories ... 350 1922 Buick 4 with extras ... 695 1923 Chevrolet ... 275 1922 Jewett ... 775 ALL PRICED TO SUIT YOUR POCKETBOOK Sold on Easy Terms ROADSTERS 1920 Ford ... $200 1918 Hupmobile ... 350 1923 Ford 16 valves other accessories ... 350 1920 Essex ... 375 1922 Chevrolet ... 275 1922 Buick 4 with extras 695 1922 Jewett ... 775 TOURINGS 1921 Ford ... $210 1922 Cleveland ... 650 1922 Ford ... 275 1923 Studebaker Lt. 6 875 1918 Dodge ... 250 1921 Chandler Sport... 675 1919 Chevrolet ... 125 1923 Chalmers Touring 950 1923 Chevrolet ... 475 1922 Hudson Speedster 1050 1919 Nash with extras. 475 1923 Nash Tour, almost new ... 1250 1921 Nash touring ... 575 COUPES 1919 Ford ... $250 1922 Buick Four ... 825 1921 Ford, new paint ... 350 1923 Maxwell Club, 1922 Ford, Ruckstall rear 425 like new ... 950 SEDANS 1920 Nash (sport blue) $750 1922 Hudson Coach, 1923 Ford, like new ... 575 refinished ... 1150 1922 Buick, refinished. 1275 1922 Stude Light Six... 875 A Deposit will hold them until Christmas morning Open Evenings to 8, Sundays 9 to 12 Orange County Certified Motor Car Market Anaheim Fullerton 250 N. L. A. St. Cor. Whiting & Spadra