oc-plain-dealer 1923-06-09

26TH YEAR NO. 252. STOLEN AUTO RECOVERIES ARE GOOD The huge jump in the number of cars stolen in Southern California, particularly Los Angeles, does not mean that the proportion of recoveries is smaller, according to the local office of the Auto club of Southern California. It it were not for the constant war on auto thieves, thefts would be larger than at present. The percentage of cars recovered does not vary radically from month to month. It is the opinion here that there are more cars stolen because there are more cars to steal. In Los Angeles alone, according to an official statement of the Club yesterday, nearly $2,000,000 worth of autos were stolen during the first five months of this year, or 1760 cars. Last year during the same period 1095 cars were stolen. May, however, shows the startling jump from 250 last year to 403. REGISTER TO ENTER ORE. NOW In an announcement now being circulated, the Auto Club of Southern California says that tourists who enter Oregon from other states now must register within 72 hours after crossing the line. Signs to this effect have been erected and Oregon is maintaining registration offices at Medford, Salen, and Portland. "The Oregon State Automobile Association Portland" says the announcement, "will obtain permission from the state to register tourists' cars at their offices in the above mentioned towns. They will assist tourists in this manner, even if the state does not grant them the authority of handling registrations. "In registering in Oregon a non-resident must fill out an application which will contain a description of his car, name and address and license number. Tourists will be required to produce their home state certificate at time of registration for identification purposes. Cars that have been registered will carry windshield stickers. "The Oregon state speed laws are thirty miles per hour on the highways between towns, 20 miles per hour through cities, 15 miles per hour on crossings and curves. The schedules are being strictly enforced." thefts would be larger than at present. The percentage of cars recovered does not vary radically from month to month. It is the opinion here that there are more cars stolen because there are more cars to steal. In Los Angeles alone, according to an official statement of the Club yesterday, nearly $2,000,000 worth of autos were stolen during the first five months of this year, or 1760 cars. Last year during the same period 1095 cars were stolen. May, however, shows the startling jump of from 250 last year to 402 this year in cars stolen from the Los Angeles streets. The club and police department recovered all but 634 of the cars stolen so far in 1923. These 634 cars meant $640,000 in total loss to the owners. Systematized robbery and carelessness on the part of the owners are regarded as mostly responsible for the thefts. When in need advertise in the Plain Dealer. BUNCH OF DODGES ARE SOLD BY MANN Recent sales of Charley Mann, Dodge distributor in Anaheim and vicinity include these new cars: Shell Co. of Cal. touring car, two roadsters and screen commercial car; E. C. Housdon, touring car; M. E. Graves, touring car; Gibbs Lumber Co.; Graham truck; T. E. Remp, coupe; Robert Knight of Yorba Linda, touring car; Joseph Backs business sedan. KENNEDY A Recognized Fact— Tuned Coupled Circuits eliminate interference Those who wish to tune in one station without interference use Kenedy regenerative receivers. A. BEVILLARD "Established 1912" Distributors for Northern Orange County 218 So. Los Angeles St. Anaheim Phone 489 Registering in Oregon a non-resident must fill out an application which will contain a description of his car, name and address and license number. Tourists will be required to produce their home state certificate of time of registration for identification purposes. Cars that have been registered will carry wind-shield stickers. "The Oregon state speed laws are thirty miles per hour on the highways between towns, 20 miles per hour through cities, 15 miles per hour on crossings and curves. The schedules are being strictly enforced." The sedan-coach is comfortable five-pass adapted to all types closed car craftsmanship highest order and its sturdy construction is completeess of app performance. Radio Battery Uniform'S Separators for us batteries must be abs in thickness and den the plates become spat troubles arise," says News" in an article "A" Battery Problem quirements cannot be torily met than by the ber insulation used in automobile and radio A. Bevillard, local W dealer. "The separators so in such batteries, cont "are natural products all sorts of treatment they can never be as ous and as even in co manufactured product whose making can be troiled. The thousands of Willard threaded rubber as minute wicke the electrolyte from other much more ever than it could pass th sheet, however thin there lies the secret which Willard radio will enjoy. They pre of plates and (other tr known to the experien They permit a unifo electrolyte which in uniform flow of curr The ESSEX COACH Built by HUDSON $1145 Freight and Tax Extra Why Thousands Choose It All Closed Car Advantages at Open Car Cost The Essex Coach provides every essential closed car comfort. It is sturdily built to give long, hard service. Simple to operate and care for, economical to maintain, it is ideal for all year family or business use. And with its closed car comforts, you get the superb performance and stability of the Essex chassis, which experts all over the world, call the greatest of its size. More than 50,000 Coaches are in service. Touring. $1645 Freight and Tax Extra Cabriolet. $1145 Townsend & Medberry, Inc. G. C. GRIFPIN, Manager 226 So. Los Angeles St. Annheim—Phone 775 506-8 No. 1 MOBILE SECTION OF THE ORANGE COUNTY PLAIN DEALER Anaheim, California, Saturday, June 9th, 1923 STUDEBAKER SALES ARE BREAKING ALL RECORDS May sales of new Studebaker cars were approximately 25 per cent larger than those of May last year, according to Harry D. Riley, Northern Orange County distributor. January and February sales were almost double the corresponding months of last year. March was 25 per cent larger and April 30 per cent larger. This year from all indications, therefore, will be the biggest in Riley's history. There were 25 new cars sold in May and 33 in April. In value, sales in April amounted to $47,376.18 against $52,282.50 in August, 1922, the record month. BIG COMBINE DETAILS ARE OUT Following the motor trade tendency of the times three pioneers in American automobile building—Haynes, Winton and Dorris—have decided to join hands and work together. Hereafter their long established plants at Kokomo, Cleveland and St. Louis will work in combination. The historic names of these famous motor cars, however, will be preserved, each plant continuing to build its own time honored product. The Haynes Automobile Co. was the first to ratify the proposed merger to these makes into the Consolidated Motors Corporation. At a meeting held in the administration building at Kokomo, held on May 25th, the Haynes stockholders voiced their approval by practically an unanimous vote. The new corporation will be organized under the laws of the state of Delaware and will be capitalized at $19,000,000. It is expected that "SCENERY SCIENCE" for motorists of So. Calif., is strongly recommended by the Auto Club touring bureau officials. Just what the study of scenery science may be and how it applies to auto owners is explained in an official communication just issued from the Auto Club of So. Calif., indicating that a woof degree of ignorance is apparent on the part of residents of the southern part of the state as to the scenic advantages of their own territory. Do you know the boundary of the parks of your state are located? Do you know the bounty of the Cleveland National Forest Reserve? Is it in Southern California? Do you know where, in your locality, to advise your eastern friends to find running water in the creeks during July? LARGER OUTPUT ENABLES REDUCTION Following close upon the heels of the sensational announcement by Jordan that the Jordan factories are henceforth to stand behind every sale of a used car—Jordan, comes the news that prices of new Jordan cars are sharply reduced. These two moves by Jordan on the chessboard of the automotive world have BEIGE COLLECTION The reports beige the four Boys rogue lion bride color here th Models Hit Fancy Those who didn't have a good look at the new Chalmers sedan and sedan-coach during the Orange Show can see them now at Turton & Lumsdon's showrooms on South Los Angeles-sts. Both the cars are fine specimens of auto, mechanically and in appearance. The sedan-coach is a roomy and comfortable five-passenger car, well adapted to all types of service. Its closed car craftsmanship is of the highest order and its fine design and sturdy construction are exceptional. The sedan is a seven-passenger enclosed car that strikes a new note in successful manufacture. It is a true custom-type vehicle in appearance, completeness of appointments and performance. Radio Battery Needs Uniform Separators "Separators for use in radio "A" batteries must be absolutely uniform in thickness and density, otherwise the plates become spotted and many troubles arise," says "The Radio News" in an article entitled "The A" Battery Problem." These requirements cannot be more satisfactorily met than by the threaded rubber insulation used in both Willard automobile and radio batteries says A. Bevillard, local Willard battery dealer. "The separators so commonly used in such batteries, continued Bevillard "are natural products and in spite of all sorts of treatments given them they can never be as uniformly porous and as even in composition as a manufactured product, every stage of whose making can be accurately controlled. The thousands of tiny threads in Willard threaded rubber insulators serve as minute wicks which conduct the electrolyte from one plate to the other much more evenly and quickly than it could pass through a wooden sheet, however thin it is cut. And there lies the secret of the success which Willard radio "A" and "B" will enjoy. They prevent spotting of plates and other troubles too well known to the experienced operator. They permit a uniform diffusion of electrolyte which in turn makes a uniform flow of current possible. SO. CAL. COTTON BEST FOR CASINGS Pima cotton, otherwise called American Egyptian and Arizona, has taken its definite place in the cotton market, says the Current number of weekly journal. The 50 per cent difference in strength between 13 or 14 pound short staple and the 19-pound strength between 13 or 14 pound short staple and the 19-pound strength long staple can be tested out by anyone. Pull out a single cord from a bit of fabric such as is used in cord tires and break it in your hands. The short staple will snap with a sharp pull. The long staple will cut your hands before you break it—if you can break it. It is cotton that gives strength to a tire. Cotton may give elasticity as well. Short staple card will break with a sharp pull. Any car rider who has smashed into a rut or a rock on a bad road, or jammed into a curbing will know without the telling what the importance of this factor in his tires is. Every bale of cotton that goes into a Goodyear tire is carefully tested. Two samples—one from each side of the bale are taken out and tested before the bale is accepted. LARGER OUTPUT ENABLES REDUCTION Following close upon the heels of the sensational announcement by Jordan that the Jordan factories are henceforth to stand behind every sale of a used car—Jordan, comes the news that prices of new Jordan cars are sharply reduced. These two moves by Jordan on the chessboard of the automotive world, have created no end of speculation as to just what Jordan will do next. For it is definitely known that the Jordan price drop comes at a time when the Jordan car is selling in a greater number than ever before. And stock in the Jordan factory organization is today at the very top of the motor car market, outselling every other motor stock according to the J. E. Walker Co., Jordan, Willys-Knight and Overland distributor. Coming at the height of the season and in the face of the rising market, the announcement by Jordan is a real sensation. The cut is made possible solely by reason of the Jordan policy of adhering to a strict 10 per cent basis of profit. In view of the great increase in Jordan business for 1923, the cost per car has been reduced to a point which makes this drop in prices possible. Our advices from the factories show that the car is being produced in greater numbers than ever before, and that the totals for this year will double those of 1922," said Walter. This means that factory production is doubled and since this is possible with only a slight increase in overhead expense, and permits better buying materials that go into the It is cotton that gives strength to a tire. Cotton may give elasticity as well. Short staple card will break with a sharp pull. Any car rider who has smashed into a rut or a rock on a bad road, or jammed into a curbing will know without the telling what the importance of this factor in his tires is. Every bale of cotton that goes into a Goodyear tire is carefully tested. Two samples—one from each side of the bale are taken out and tested before the bale is accepted. But the selection of cotton in the field is only part of the story. Cotton must be fabricated into cross-woven cloth or fabric. Goodyear cotton is made up in its own mills in Connecticut and at Los Angeles and at a number of other mills in New England and in the south. Here Are Some Good Tips for That Trip "The touring season will soon be here and the great joy of motorists will be to travel far and wide. In case you are about to embark upon an auto trip of any length be sure that you are 'all set' before you go, says Cromer of Dale and Company. "First of all, oo sure your car is mechanically right. We do not mean that you should have a general overhauling before starting, but if there have been any little noticeable (not imaginary) irregularities existing, consult a good mechanic. "Be careful and systematic lubrication as it is always necessary, and be guided in the lubrication of your car by the lubricating chart in your instruction book. Your car should be equipped with the best tires in your possession, the poorer tires to be used as sparees. Keep your tires inflated. Don't run on partly inflated tires. This breaks the casing and the increased friction generates more heat. "It would not be possible even to attempt to suggest what should be taken, other than to be sure your tool and tire repair kits are complete, also include tire chains, mud or sand hooks that can be easily applied, and a hardwood block, one and a half inches thick and six or eight inches square, to prevent the jack from sinking when attempting to raise the car." ERY SCIENCE" TO TAUGHT BY CLUB Do you know the location of famous and scenic lakes in the southern part of the state? These are a few of the questions in line with "scenery science" indicated by the club officials in their suggestion that resident motorists of this part of America prepare themselves to answer the scores of questions which will be asked by thousands of eastern motorists who are coming here this summer. All touring offices of the Auto Club are prepared to answer questions on these subjects and will be glad to assist any motorist in becoming acquainted with the scenic wonders of this part of the state. Do you know why and how the Torrey pines are famous? Can you name all the missions in the southern part of the state? The Anaheim or Appleby used car plan is the one solution of the used car problem. Bob Martland, secretary-manager of the California Auto Trades Ass'n, said practically that last night at meetings here of the Orange County division of the organization and of the County Motor Car Dealers' Ass'n. The latter, which met first, received the resignation of James K. Appleby as president, John Tubbs of Santa Ana was elected to succeed him. C. A. Vane, manager of the National Automobile Dealers' Ass'n., was the other speaker besides Martland at the division's gathering, which was attended by between 25 and 30 men mostly dealers. Martland warmly endorsed the local used car plan, the putting nte effect of which has been the principal work of the Orange County Auto- INPUT REDUCTION on the heels of announcement by man factories are behind every sale 丹, comes the new Jordan cars. These two the chessboard world, have creation as to just next. KNOWN that the comes at a time is selling in a ever before. Jordan factory orat the very top market, outselling reck according to Jordan, Willysdistributor. Right of the senior of the rising coefficient by Jordon. The cut is by reason of the string to a strict profit. In view in Jordan busness per car has not which makes possible. In the factories being produced than ever bels for this year 1922," said Walfactory producence this is posght increase in and permits bethat go into the BEIGE EXCELLENT COLOR IN CALIFORNIA The Franklin Automobile Company reports a big demand this spring for beige colored cars, particularly in the four-door sedan type, declares the Bob White Co. The present vogue for beige in the world of fashion brings to mind the fact that this color—neutral in tone—is the one used by Italian painters to interpret dusk. It is well adapted to California. Franklin was the first automobile manufacturer to adapt the color to motor car use, although it has recently enjoyed wide popularity with women for gowns and wraps. Employed for outside finish of automobiles its color is distinctive and pleasing; when used for upholstery it blends pleasingly with a variety of other colors, making it a popular selection with women, who find that beige harmonizes well with any gown no matter what the shade. The word beige is French in origin, and is pronounced "bay-zh." It is sometimes erroneously spoken of as beige gray. car, the profits per car would be greater than the Jordan deadline of 10 per cent if the prices were not reduced now. "When the Jordan factories were founded seven years ago, it was set down as an avowed principle of Jordan merchandising that profits were never to be allowed to go higher than ten per cent. This policy has always been rigidly adhered to and accounts for the fact that when its quality is considered, the price of the Jordan has always been very low." The latter, which met first, received the resignation of James K. Appleby as president, John Tubbs of Santa Ana was elected to succeed him. C. A. Vane, manager of the National Automobile Dealers' Ass'n., was the other speaker besides Martland at the division's gathering, which was attended by between 25 and 30 men mostly dealers. Martland warmly endorsed the local used car plan, the putting utg effect of which has been the principal work of the Orange County Automobile Dealers' Ass'n. The secretary-manager of the State Ass'n, discussed at some length legislation that passed and failed the past season. He called attention to the fact that the use of traps to watch speeders would be prohibited shortly by statute. He also told of the new law on weights of trucks and other heavy vehicles. The State Association is trying as usual to enlarge and extend its service to patrons all over California, Martland declared. Manager Vane of the National organization drove up from San Diego to be present. The used car situation composed the substance of his topics. None but certified dealers in good standing, he declared could belong to the National Used Car Dealers' Ass'n. The life of a car is three years, he asserted, and the man who sold one was selling something that, unless reconditioned, was nothing like so salable as a new article. There was no such thing as break-even on used cars. A profit had to be made to enable the dealer to continue to handle used cars. If the vamp wishes to test her powers, let her marry a man and then try to hold him. If anyone offers to sell you a Jordan car which has seen service in the hands of an owner, demand to be shown the Mark of Jordan Service, a protected plate authorized only by the Jordan Company. The plate alone assures the purchaser that the car has been rebuilt in accordance with the national standard Jordan policy, and that it is sold with the same assurance as every new Jordan car. Look for the Mark of Jordan Service under the hood. J. E. Walter & Co. Anaheim, Calif.