oc-plain-dealer 1923-01-27

BUICK SALE RECORDS AGAIN BEING BROKEN Hitting on all cylinders and in high gear, the 1923 Buick evidently is after a sales record for the coming fiscal year, judging by the registration reports from California and all other sections of the country. For the fifth consecutive year Buick was awarded first place at the New York and Chicago National Automobile Shows. The honor position is awarded annually to the manufacturer who tops the list with given volume of business. In California, since the announcement of the 1923 Buicks last August, all registration records for quality cars have been broken. Each month the sales have increased and on Dec. 31, there had been 4486 Buicks registered in California since Aug. 1. In the first five months that the 1923 Buick product was being built, over 75,000 cars were manufactured and shipped from the Buick factories, as high as 1,000 Buleks being shipped in a single day. According to factory officials, the Buick again was the center of attraction at the national automobile shows. The sport roadster and the sport touring models and the touring sedans created quite a furore among show visitors. NO STINTING ON HORSESHOE QUALITY With various concerns sacrificing the quality of their tires and tubes in order to keep in the race, the Racine Horseshoe Tire Company points out that the Horseshoe tire has been kept absolutely up to the old high standard. The same number of layers of fabric goes into them; the same big oversize—no tire size for size is larger—and the same quality of rubber. The Horseshoe has been able to command a higher price than the average of the market because of these factors. James the Vulcanizer still has the exclusive distribution in Anaheim. U. S. TIRES ARE GOOD TIRES That's about all one could ask of a tire and be sure that it was true. It is true and we are proud to say that we handle them. We have a complete assortment on hand at all times. Chas. H. Mann 210 So. Los Angeles St. Anaheim Our Tires Prices are not only getting Lower and Lower but they are the Lowest Our Tires Prices are not only getting Lower and Lower but they are the Lowest We are offering well known tires — Tires that are recognized for their goodness at prices far below list. We are closing out these lines to make room for our complete stock of 100% tires, the Kelly Kant Slips and U. S. Royal Cords It will pay you to get our prices as we can offer you a great saving in these various makes, which are fully guaranteed by the manufacturer. ANAHEIM VULCANIZING WORKS S. R. WALTERS, Prop. 156 So. Los Angeles St. Phone 259 MAXWELLS SELL FAST THIS MONTH Sales of new and used cars so far in January are announced by Turton & Lamsdon, Maxwell and Chalmers distributors, as follows: New cars—W. J. Jewell, Anaheim, Maxwell sport touring; P. R. Ashley, Anaheim, Maxwell touring; Mrs. Jennie Baert, Anaheim, Maxwell touring; Charles E. Adams, Anaheim, Maxwell coupe; R. E. Miller, Fullerton, Maxwell sport touring; W. H. Hart, Anaheim, Maxwell sport touring; Fred W. Groiner, Olive, Maxwell coupe; John Kellenberger, Anaheim, Maxwell sport; Bert Hammill, Anaheim, Maxwell touring; Mrs. Mary Nichols, Anaheim, Maxwell coupe; Lloyd Doldorf, Fullerton, Maxwell coupe; Mrs. R. Ingram, Anaheim, Maxwell touring. Used cars—Mitchel touring to D. Escalante of Stanton and other cars to these Anaheimers: D. A. Bowman, Ford coupe; E. Hartwell, Maxwell touring; Irving D. Wheeler, Maxwell roadster; Walter Stokes, Chalmers touring; H. F. Lesson, Ford touring; F. H. Hammond, Overland touring; Abe Daggett, Maxwell touring; John Brandes, Dort touring; C. A. Goade, Ford sedan. Success has a concrete shape and at the dawning of your daylight you will realize it. Pay Cash, Save Time Money and Patience Pay your way as you go and you won't have bills accumulated at the end of the month to furnish an unpleasant surprise and maybe cause differences between you and your business friends. This is the advice of Nenno & Bock, leading accessories dealers who next Thursday, Feb. 1, will go upon a cash basis. It is silly to waste the time of buyer, seller and their representatives repeatedly recording a transaction amounting perhaps to less than a dollar in Nenno's opinion. The grocery store has for years advertised the "cash and carry" plan and been able to cut prices by using it. Why not the accessories dealer? asks the local firm. Time, money, goodwill, reputations, etc., are saved by the use of the cash system, says Nenno. But if the system is to be used, it must be used on all transactions, regardless of size. Promptly on Feb. 1, the cash system will go into effect. If others fight your battles eventually you will have to pay them "blood money." Correct this sentence: "Open her up," said the nice old lady to the drunken driver, "and let's see what she'll do." JORDAN IS LAUDED BY 20,000 OWNERS The testimonials of Anaheimers regarding the wonderful lasting qualities of the Jordan are only a few of 20,000 such received by the manufacturers, says the J. E. Walter Co., local distributors of the Jordan, Chandler and Cleveland. Many prospective purchasers of cars still are old-fashioned enough not to associate beauty and durability, says the local firm. The Jordan is not the only car combining these 2 qualities, but it is one of the outstanding examples. These letters are largely from keen business men who know a good machine when they see it and use it. Here are a few witnesses: F. X. Berrodin, Berrodin Rubber Co., "my Jordan is giving very best of satisfaction—not only in riding quality, but economy as well." J. Pfeffer, 318 Broadway, New York City, "I know of no other car, even for the price of $4000 or $5000 that gives better satisfaction than the Jordan—and I hear the same opinion expressed by all those who use your car." Wm. E. Lonergan, J. E. Lonergan Company, Philadelphia, "the Jordan is the proper car for a man to drive if he wants to feel safe." Aim high as earthly gains are everlastingly small. DECEMBER TOTALS AGAIN PROVE LEAD Plain THE ORANGE COUNTY AN INDEPENDENT NEWSPAPER EVERINGLY SMALL Plain NORTHERN ORANGE COUNTY'S LEADING 1828 COLUMN INCHES OF ADVERTISING IS THE PLAIN DEALER LEAD Over the Los Angeles Owned Daily for the month of December DECEMBER Plain Dealer ... Anaheim's Los Angeles C Plain Dealer Lead ... Plain Dealer ... Fullerton Tribune ... Plain Dealer Lead ... Anaheim's successful merc advertising space they inv vest in first class security Those who are uncertain cannot do better than foll whose business enterprises investments. - - Results Are The Proof of In addition to reaching 95% of the homes in Anaheim, the auto delivery In addition to reaching 95% of the homes in Anaheim, the auto delivery service each evening covers 162 miles of highways delivering the Plain Dealer to the homes in north half of Orange County. The Plain Dealer is this sections largest newspaper and its circulation gives the Anaheim merchants an opportunity to place his merchandising message in practically every home in Anaheim, and the rural districts. Notice to Automobile Dealers You sell the new and good used cars. And we will buy all the old used ones that are useless to you. We buy all kinds of old cars, batteries, tires, old motors, and all kinds of automobile junk. PHONE 778-W And We Will Call PACIFIC SALVAGE & WRECKING CO. "We Are Here To Stay" 919-21 No. Los Angeles St. Anaheim DECEMBER'S ADVERTISING SCORE Col. Inches Dealer 19,454 Sim's Los Angeles Owned Daily 17,626 Dealer Lead 1,828 Col. Inches Dealer 19,454 on Tribune 16,401 Dealer Lead 3,053 Sim's successful merchant's are the largest users of Plain Dealer ing space they invest in advertising as judiciously as they infirst class securities. who are uncertain as to where to place the bulk of their space do better than follow the lead of these successful advertisers business enterprises are movements to their sound advertising ents. Proof of Circulation - - 3000 PAID DAILY CIRCULATION AND STILL GROWING And every copy is a result producer for this circulation is confined to the Trading Territory of Anaheim Merchants. Circulation statements of the Plain Dealer can always be verified.