oc-plain-dealer 1922-07-08

NEW RACING CAR “NEW DEPARTURE” Two and thirty-two hundredths by three and fifty-four hundredths. This merest detail, standing by itself, means nothing to the people—but it speaks worlds to automobile manufacturers, and particularly those who are interested in the building of racing cars. It is introducing the latest in racing cars, the 123 cubic-inch motor, the first one heard of in California racing circles. These are the cylinder dimensions, bore and stroke of the newest French design and construction. Imagine, if you can, a power plant that is as small, if not smaller, than a great number of motorcycles engines—and then imagine that same power plant pushing a racing car over the speedway at upwards of a hundred miles an hour. And despite the fact that Southern California racing fans who have seen the 183 cubic-inch jobs perform on the Los Angeles racing plant at Beverly Hills and on other California tracks may seem a bit dubious as to the possible result, the manufacturers seem to know their business. The car will weigh, it is believed, in the neighborhood of 1200 pounds or about 800-900 pounds less than the 183-inch jobs which can be taken as an average save for the small four-cylinder Frontenac, which weigh approximately 1650 pounds. The seating capacity, however, is but for one; no mechanic will be carried or needed, save in the pits. This introduction to American racing fans is expected to take place sometime during 1923, and presumably at the time of the Indianapolis classic, for which the date is unknown as yet. ENFORCE PROHI LAW COVINA, July 88.—Demand that the police enforce the prohibition law and the good morals ordinance was made last night at a mass meeting here. George Rinehart, a former prohibition leader in the State, spoke. Efficiency System Is Bringing Results The Anaheim Automobile Co., Buick agents who have just completed the entire re-organization of their business under the direction of Chas. G. Darrach, Jr., efficiency expert, are now thoroughly equipped to render 100% service. “The installation of a complete accounting and cost system, as a first and necessary step towards making our service as nearly perfect as possible was accomplished some time ago.” Will Goodrum, president of the company, stated. “This was followed by a meeting of all our force, at which time the objects we had in mind were fully explained to all, together with an explanation as to the functions that proper accounting system performed in bringing the operations of all departments into complete harmony with each other. Following this meeting, each department was taken in hand and thorough trained so that they could efficiently follow out the plans which had been devised. Various scales of bonuses were put into effect, in order to encourage the men, and the result has been an increase of business in every department a tremendous increase in the enthusiasm of member of the force, and many compliments from customers and others who have had occasion to compare the present service with what they have previously been accustomed to. It will give me great pleasure to give any of my friends and acquaintances in the industry any details in regard to what has been accomplished thru the installation of the modern efficiency methods which we have put into force, and to assist them in every way possible in securing the same service, as I feel that the upbuilding of the automobile industry in Orange County will be of great benefit to all engaged in that line of work.” Plain Dealer for good job printing. ENFORCE PROHI LAW COVINA, July 88.— Demand that the police enforce the prohibition law and the good morals ordinance was made last night at a mass meeting here. George Rinehart, a former prohibition leader in the State, spoke. CHEVROLET for economy THE NEW COUPE IS IDEAL FOR MR. BUSINESS MAN Extra Heavy Spiral Bevel Type Gears. Timken Bearings and Hyatt Bearings Throughout. Zenith Carburetor, delivers 23 to 28 miles to the gallon of gasoline. Willard Threaded Rubber Battery. Force and Splash Feed Lubrication Combined. Harrison Radiator and Circulating Water Pump, Most Efficient Cooling System. This car offers all the comforts and refinements which make an enclosed car so much desired. The bodies of all Chevrolet enclosed cars are Fisher built and elegantly finished. The Coupe is completely equipped with Stewart vacuum feed, etc. $675 Delivered in Orange County Harrison Radiator and Circulating Water Pump, Most Efficient Cooling System. The Coupe is completely equipped with Stewart vacuum feed, etc. $675 Delivered in Orange County Frank P. Taggart 306 N. Los Angeles St. Anaheim Phone 490 AJAX BLACK TREAD TIRES With New Features CORD•ROAD KING•PARAGON Supreme in Appearance, Mileage, and Non-Skid Security F. W. JAMES 223 No. Los Angeles Street Anaheim Battery Needs Most of Juice, Says Ennis It is difficult for the motorist today to carry himself back 10 or 12 years, to the time when all cars were cranked by hand and when the most powerful headlights were dependent upon acetylene gas for their brilliancy. But let the battery go "bad" and let the average man get out to crank his car on a rainy night, with the road ankle-deep in mud, and he will realize how deeply he is indebted to the storage battery for much of his motoring comfort. Not only is his engine started and his way illuminated at the touch of a button, but numerous other conveniences have been added which, a few years ago would have been considered foolish flights of the imagination. Many of the luxurious dens of today are equipped by the manufacturers with electric cigar lighters, electric step illuminators and numerous other electrical appliances that add to the comfort and joy of motoring. Where such appliance are standard equipment, installed by the manufacturer of the car, it can be taken for granted that they do not make too great a demand on the capacity of the storage battery. The car designers have seen to that. But some car owners add so many electrical contrivances that, in the aggregate, they are a heavy drain on the battery. This is sometimes one of the reasons for its apparent inability to retain a charge. Manager Ennis of the local Exide Service Station—Automotive Electric Co., says on the subject, "Heating devices of any kind, such as electric vulcanizers, electric cigar lighters, electric steering wheel wamers, etc. consume far more current than does the ordinary light bulb. "And with the average owner using his car in the winter only for short runs—very often at night—his generator can only put into his battery a limited amount of electrical energy. If there is added, too many electric appliances which consume current in excess of what the designers intended should be drawn from the battery, it is easy to see what will happen. It is the old case of "Burning the candle at both ends". It simply can't be done for any length of time. "These various electric appliances are good things. They add to the joy and convenience of motoring. But before too many are added, it would For folks who want a car which is above the commonplace—in appearance, in comfort, and in performance. Immediate Delivery on Six-Cylinder Models appearance, in comfort, and in performance. Inimmediate Delivery on Six-Cylinder Models DURANT JAMES E. APPLEBY 247 N. Los Angeles St., Anaheim The six-cylinder Durant has the famous Ansted motor. $1095.00 Delivered LEARN WHAT TIRE REALLY IS SATISFACTION Our now well known 6000-Mile fabric tire at the following prices: 30x3 $7.85 30x3½ $8.75 (All other sizes in proportion) Para-BELL 10,000 MILE Cords 30x3½ (6-ply) $16.70 33x4 $29.50 32x4 $28.35 34x4 $30.00 (All other sizes reduced in proportion) War Tax and SERVICE on all included. The Reliable Tire Co. 30x3½ (6-ply) $16.70 33x4 ...$29.50 32x4 ...$28.35 34x4 ...$30.00 (All other sizes reduced in proportion) War Tax and SERVICE on all included. The Reliable Tire Co. 147 So. Los Angeles St. Anaheim Sound Your Horn Don't try to pass another car unless you sound your horn. Give them plenty of warning that you want to pass. Careful observance of the law on your part will aid in reducing the number of accidents. A membership in the Automobile Club of Orange County will aid in reducing Insurance Costs. A Post Card to us will bring you full particulars. AUTOMOBILE CLUB OF ORANGE COUNTY 519 N. Main St. Phone 452 Santa Ana Saturday, July 8, 1922 Durant Has Now 7 Different Plants With the purchase of the Locomobile factory at Bridgeport, Conn., by W. C. Durant, the automobile magnate owns seven different plants, the local branch of James E. Appleby, distributors, points out. Besides the factory at Bridgeport there are a factory formerly owned by the Willys Corporation at Elizabethtown, N.J., and the plants at Toronto Canada; Long Island City, N.Y.; Munice Ind.; Lansing, Mich.; and Oakland, Calif. Durant, it is reported will put out an expensive car at the former Locomobile factory, a car to cost approximately $5,000. The cheapest Locomobile costs around $7500 f. o. b. Bridgeport. Plain Dealer for good job printing. The VELIE SEDAN Is the Handsomest Car on the Street Regardless of price, 1922 has not brought forth a Sedan that surpasses the Velie in distinction, quality and completeness of equipment. Has seating room for six. Upholstery of plaited mohair velvet. Head-linings and carpets to match. Dome light, two rear corner reading lights, silk curtains, fixtures and hardware in dull silver, vanity-case, smoker’s set, heater—in fact the equipment is complete. Regardless of price, 1922 has not brought forth a Sedan that surpasses the Velie in distinction, quality and completeness of equipment. Has seating room for six. Upholstery of plaited mohair velvet. Head-linings and carpets to match. Dome light, two rear corner reading lights, silk curtains, fixtures and hardware in dull silver, vanity-case, smoker’s set, heater—in fact the equipment is complete. The Sedan is but one of four new Velie models. All powered by the marvelous Velie motor. Everyone is talking enthusiastically of the Velie. The factory is working overtime to keep pace with the increasing demand. See them and you will know the reason why. McGraw Bros. 125 West Commonwealth Phone 651 Fullerton VELIE Rickenbacker A CAR WORTH OF ITS NAME As Restful as the Mountain Fastness If you want an entirely new sensation in smooth motoring, take a ride in a Rickenbacker. It makes no difference what the speed—either at 2 miles per hour or at better than 60 there is never the slightest trace of vibration. The combination of the double flywheel plus the new crankshaft is the reason. Phaeton $1695 5-passenger Coupe $2165 4-passenger Sedan $2275 5-passenger miles per hour or at better than 60 there is never the slightest trace of vibration. The combination of the double flywheel plus the new crankshaft is the reason. Phaeton $1695 5-passenger Coupe $2165 4-passenger Sedan $2275 5-passenger H. O. Stanton Dealer for Northern Orange County Phone 256 for Demonstration 129 N. Lemon St. Anaheim