anaheim-gazette 1964-08-19

Exaggerating Profits We are often told that the American people, by and large, are woefully deficient in their knowledge of economics. And that seems to accurately apply to just about every area where an economic question is involved. Take, for instance, a question which comes home to every family and which comes home to every family which was asked in a recent survey: "For every one hundred dollars spent at your food store, about how much profit do you think the store makes after paying all expenses?" The answers ran a wide gamut—the peak figure being 60 per cent and the lowest, provided by 9 per cent of the people answering, being less than 3 per cent. A quarter of the respondents, which made up the largest single group, guessed that profit in this case ran from 21 to 40 per cent. This survey indicates that "...most people have average and often distorted idea about food store profits." A major food chain reprinted these findings in its house organ adding that it sown profit on each dollar of sales runs to 1.21 cents. That figure just about fits all the other food chains and numbers of independent food stores as well. And stores selling goods other than foods commonly earn only three of four per cent on the sales dollar. Any sales dollar, no matter what it is spent for, goes for stocks of goods for rents and taxes, for wages and other payroll costs, and other expenses that are a necessary part of doing business. The share that winds up a profit, it is clear, is vastly exaggerated in the minds of most of us. Exciting Water Project The promise of bringing fresh water from the sea has excited men from the earliest times. And what was once only a chemists dream is now an engineering fact. A short time ago the Metropolitan Water District approved a contract with the Federal Government that could result in the building of the world's biggest salt water conversion plant. MWD, in partnership with the Interior Department and the Atomic Energy Commission, will underwrite the cost of preliminary studies for a nuclear powered conversion plant on the Southern California coast. The Colorado River Aqueduct, however, can bring one billion gallons a day, and it is only one of the sources of Southern California water. The danger is that the hopes for large-scale and inexpensive sea water conversion may lessen public support for effort to develop additional major sources of river water for the Southwestern states. Sea water, once converted, must still be transported from the plant to local distribution systems. The Colorado River and Feath River project will furnish the cheapest water available in Southern California for many years. This would also apply to other natural source A short time ago the Metropolitan Water District approved a contract with the Federal Government that could result in the building of the world's biggest salt water conversion plant. MWD, in partnership with the Interior Department and the Atomic Energy Commission, will underwrite the cost of preliminary studies for a nuclear powered conversion plant on the Southern California coast. It is an exciting project, but it must be emphasized that to date such conversion produces only a drop in the bucket compared to the water demands of the arid Southwest. If proven feasible, the proposed new plant would convert between 50 million and 150 million gallons a day—considerably more than a drop. CARPENTER IN CAPITAL Voices County Opinion Paul Carpenter, Democratic nominee for the 35th Congressional District, said today he made the most of his recent Washington visit to voice the feelings of Orange County voters on national issue and local problems. He conferred with President Johnson and six members of the President's Cabinet, as well as with leaders in the Senate and the House of Representatives during his stay in the nation's capital. "These meetings deepened my conviction that a responsible, vigorous Representative could do a great deal for the 35th District," the Democratic candidate said. "I'm convinced that the leaders in Washington would be more than willing to work with a Congressman who showed them he was there to work for the people in his District. It's equally clear they don't want to waste their time and energies-with a man who's just there to fill his District's seat. I'm afraid our present Representative hasn't demonstrated turn to the campaign trail immediately, and would include Escondido in this week's precinct walking. While there, he said he would pass along President Johnson's thanks to year-old Marcus Peterson. Young Marcus sent a cent piece to Washington Carpenter, to help the President "help America." Water Solution Offered in Bill Congressman Richard T. Hanna today joined California Senators Thomas Kuchel and Pierre Salinger in introducing legislation designed to offer a broad solution to the problems of the allocation of water from the Colorado River to California, Arizona and Mexico. Hanna said he had introduced into the House of Representatives a companion bill to one introduced in the Senate by both Kuchel and Salinger authorizing the Department of Interior to conduct a 3-year study of overall river development with a view to properly utilizing available water supplies. Hanna explained that he not joined in previous pro-water programs for the state that the approach sought to take into account the position of the upper basin users as clearly demonstrated problem of substantially increasing the gradual dwindling supply in the north Co River basin. It does appear to me, na said, "that this new app will have the support o "I'm convinced that the leaders in Washington would be more than willing to work with a Congressman who showed them he was there to work for the people in his District. It's equally clear they don't want to waste their time and energies-with a man who's just there to fill his District's seat. I'm afraid our present Representative hasn't demonstrated much concern for our problems lately," he added. Carpenter reported that "the Cabinet members were quite receptive to our ideas." Citing his conference with Secretary of State Dean Rusk as typical, Carpenter said, "I congratulated Secretary Rusk on the administration's recent actions in Viet Nam and told him they were in line with the preponderance of opinion in the 35th District that America can afford no relaxation in the effort to contain world Communism and push back its boundaries." He said he also told Rusk that "my District favors zeroing in on Central and South America with our foreign aid spending. That's the part of the world where our investment can pay the greatest dividends." Carpenter said he would re- "The man who has to eat his words never asks for seconds." Demo Forum Set; Schmitz to Talk The Orange County Democratic Women's Forum will hold a meeting next Thursday at 1:30 p.m. at the home of Mrs. William X. Vaughn, 14632 Holt Street, Tustin. An election of officers will be held. The program will include a review of the book "None Dare Call It Treason." Congressional nominee Paul Carpenter and other local candidates will attend and address the group. All Democratic women in the county are invited. J. S. Fluor, Chairman of the Republican Associates announced today that the fea-tured speaker for the regular August meeting of Republican Associates will be John Schmitz, Republican candidate for State Senate. Schmitz, the recent upset winner in the June primary, has been active in Republican affairs for the past several years in Orange County. The meeting will be held in the Trabuco Room in the new Saddleback Inn, 1660 First Street, Santa Ana, on Wednesday, Aug. 26. A brief business meeting will commence at 7:30 p.m. Schmitz will address the gathering following the dinner. Michael Kadin, student at lerton Junior College, has appointed Tustin area cha-ter for the Youth for Johnson organization. Kadin has served as president of the Orange Ana-Tustin Young Demo director of precinct orga-tion; and is currently a re-officer of the Young Demo. Kadin's organizational ing is scheduled for Wednes-7:30 p.m., at 323 S. Bristolta Ana. The political activities foming months will be o- by Al Serrato, Orange chairman. The public is i- WILLIAMS Co. OFFERS YOU A LESSON IN BACK-TO-SCHOOL VAULES TO-SCHOOL VAULES MEN'S WASH 'N WEAR CASUAL SLACKS Values $2.99 Biggest value in town! 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CLOSE JUST IN TIME FOR BACK TO TAKE ADVANTAGE OF THE SAVING OPPORTUNITY PRICE. • BLOUSES • HALF • JACKETS • BOY'S • CAPRIS • BOY'S • GIRL'S DRESSES • BOY'S • SHIFTS • BOY'S • SWEATERS • BOY'S • NITE GOWNS • SWEA • PANTIES • PAJA HALF PRICE MEN' T-SI Slight Sizes Sm., M Men's Fruit NOT JOINED IN PREVIOUS PROPOSED WATER PROGRAMS FOR THE REASON THAT THE APPROACH SOUGHT FAILED TO TAKE INTO ACCOUNT THE POSITION OF THE UPPER BASIN USERS AND THE EARLY DEMONSTRATED PRIMARY PROBLEM OF SUBSTANTIALLY INCREASED GRADEAL DWINDLING WATER SUPPLY IN THE NORTH COLORADO RIVER BASIN. "It does appear to me," Han-a said, "that this new approach will have the support of all nowledgeable water agencies. OT JUSTICE Political Move I am not a Republican or a Democrat, or a Communist, I am an American newspaperman who for many years serving abroad, have defended United States policy to our allies and our enemies at the same time. But let us, as new Californians and old Californians, as residents of the Golden State, beair in the traditions of our state and not let political expediency take away what is rightfullyours. Let us again review the Supreme Court decision in our own hearts and if we decide that Salinger has legally achieved the seat as senator from California — then we have nothing to complain about. But if we search in our own hearts and find something different — then it is our duty to make our feelings known. Complete Nursery Service Botts Nursery 1228 W. LINCOLN AVENUE "Our Business Is Growing Specimen Trees and Shrubs" KE 5-5450 MEN'S PULLOVER Banlon Shirts A real value in the ever popular Banlon knit short sleeve pullover. Available in Six Different Colors. Sizes S-M-L 5.98 Valuel 3'99 INDIAN BLANKETS 64x76 Inches Just the thing for motor-ing, beach, camping, ball games and home use. $2'49 Life Jackets Filled with Kapok Sealed in Plastic Film Pad US Coast Guard Approved ADULT SIZE $2'98 Boat Cushions Assorted Solid Colors. US Coast Guard Approved $2.49 IN DOWNTOWN FULLERTON 112 E. Commonwealth USE OUR CONVENIENT LAYOUT YOUR BACK-TO-SCHOOL Mon. & Fri. 9 to 9; Tues., thru Sa FREE PARKING REAR OF STORE YOUR HEADQUARTERS FOR BACK-TO-SCHOOL SAV Reapportionment Tie-Up Remedy Offered by Pair WASHINGTON (UPI)—A new bipartisan effort was launched today to break the Senate deadlock over a proposal to delay court-ordered reapportionment of state legislatures. Sens. Jacob K. Javits, R.N.Y., and Eugene J. McCarthy, D-Minn., were set to offer a substitute for the pending proposal by Senate Democratic Leader Mike Mansfield, Mont., and GOP Leader Everett M. Dirksen, Ill., that touched off a liberal revolt. Javits and McCarthy said they hoped their alternative would "solve the dilemma in which the Senate now finds itself." The dispute has just about wiped out any chances of Congress adjourning this week and the lawmakers probably will have to come back after a one-week recess for the Democratic convention, which starts next Monday in Atlantic City, N.J. The Dirksen-Mansfield amendment, offered as a rider to the foreign aid authorization bill, would stall for at least one legislative session in each state enforcement of the Supreme Court's ruling that each house of a state legislature must be based on population. Kadin has served as vice president of the Orange-Santa Ana-Tustin Young Democrats; director of precinct organization; and is currently a regional officer of the Young Democrats. Kadin's organizational meeting is scheduled for Wednesday, 30 p.m., at 323 S. Bristol, San-Ana. The political activities for the coming months will be outlined by Al Serrato, Orange County chairman. 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