anaheim-gazette 1960-09-01

Orange County's Oldest Newspaper Established in 1870 Published Every Thursday VOL. LXXXIX, NO. 13 11 Food Plays Prominent Role In Orange County Budgets Food occupied the top spot last year in Orange County budgets. Out of every dollar spent in the local retail stores, 24 cents went to buy food for the family table. That was a bigger piece of the dollar than was spent for any other kind of product. The amount of money expended for food locally is revealed by the Standard Rate and Data Service in connection with its national survey of spending trends. Its breakdown shows how the retail dollar was apportioned, as between food, apparel, home furnishings, automotive supplies and the rest, in each part of the United States. In Orange County, the grocery stores, meat markets, bakeries, delicatessens and other places offering food for home consumption had sales totaling $198,447,000 in the year. This was exclusive of the amount that was spent in restaurants, at lunch counters and elsewhere where food and drink are consumed on the premises. The take-home purchases, if di- 106th State Fair Governor Brown Welcomes Crowd At Fair Opening California's 106th State Fair blossomed with all its traditional color and pageantry Wednesday in Sacramento. Breezes fluttered flags lining the Plaza as Governor and Mrs. Edmund G. Brown arrived for the 10 a.m. opening day ceremonies of the fair which runs Aug. 31 to Sept. 11. An 1860-model landaulette drawn by hackney ponies carried Governor and Mrs. Brown onto the Fairgrounds. They were escorted by a Sacramento County Sheriff's In Orange County, the grocery stores, meat markets, bakeries, delicatessens and other places offering food for home consumption had sales totaling $198,447,000 in the year. This was exclusive of the amount that was spent in restaurants, at lunch counters and elsewhere where food and drink are consumed on the premises. The take-home purchases, if divided evenly among the local population, would figure out to $974 per household. The large-scale spending for food was a reflection of the improvement in purchasing power locally. It showed itself in sales of the luxury-type eatables, such as the more expensive cuts of meat, and in sales of frozen foods and ready-to-serve dishes. Housewives were willing to pay something extra to get convenience foods. The 24 cents of the dollar devoted to food locally was more than was spent in the United States generally. The average was 23 cents. Most other kinds of retail stores in Orange County also enjoyed large sales volumes in the year, the report shows. Positions Open on College Newspaper Students interested in filling positions on the college newspaper staff at Orange County State College, Fullerton, during the fall semester should get their applications in to the college soon. James Alexander, assistant professor of journalism, reports that interviews are being held with students to aid in completing registration procedures and scheduling fall classes. Two courses in journalism will be offered for the first time at the new state college this fall. An introductory class for beginning journalism students who may be majoring in any subject is set for 1 p.m. Monday, Wednesday and Friday, and a news production course for advanced students who will edit the college weekly news. Breezes fluttered flags lining the Plaza as Governor and Mrs. Edmund G. Brown arrived for the 10 a.m. opening day ceremonies of the fair which runs Aug. 31 to Sept. 11. An 1860-model landaulette drawn by hackney ponies carried Governor and Mrs. Brown onto the Fairgrounds. They were escorted by a Sacramento County Sheriff's Posse honor guard. As first-day crowds applauded, Earl Lee Kelly, president of State Fair Board, welcomed them to the fair and escorted them to a special stage set before a Cinderella's castle. In a greeting to Californians, Governor Brown cited the Golden State's rise to fame and fortune. He recounted California's agricultural, industrial and economic growth in a glowing tribute to the nation's fastest-growing sate. State College Prexy Addresses Realtors The Anaheim Board of Realtors held a breakfast meeting in the Gourmet Room of the Disneyland Hotel, with President Ted Fish presiding. Featured speaker for the occasion was Dr. William B. Langsdorf, president, Orange County State College. Dr. Langsdorf has held several positions in California higher education since graduation from Occidental College and the University of California, Berkeley. The last ositipon was president of Pasadena City College from 1950 to 1959. Dr. Langsdorf reported that there are 13 state colleges and three more pending. Present enrollment of California state colleges is now 60,000. It is expected that the enrollment will be 190,000 in 1970. Orange County State College will grow more rapidly than any other such school in history and plans on reaching the recommended enrollment limit of 20,000 full-time students (total of possibly MAIDENS OF CALIFORNIA formia at the California Association from 47 contestants report Maid of California, will girls are (left to right): 18, San Bernardino County; Ridge Hill, 19, Antioch, County; Cindy Gillette, 18, Santa Alameda County; Diana ane Westermark, 19, San Sacramento County; Ka Publishers Call for The California Newspaper publishers Association has called an end to consorship by tax at the federal government level. Action at this session of press on the Boggs Bill (HR 7) to allow as "necessary and proper business expenses certain expiration aimed at influencing legislation, was urged by the association board of directors at this quarter meeting. The association's Government Affairs Committee said the ent ruling of the Internal Revenue Service to disallow as a deduction any item which is a directly or indirectly at influence legislative action, creates a gerous "censorship by taxation" which is contrary to the basiccepts of representative government. The Boggs Bill would rethe rule, adopted by IRS in 1970. "This newly adopted administrative regulation, which will change by Congress, be effective on 1960 tax returns; will reduce the IRS to monitor and collect every advertising expenditure would silence the voice of the fessional and business associates or through their own individual ple through their own labor, forts," according to Stanley Wakefield, president of C. "The Boggs Bill would rethe right of the people to municinate their wishes to elected representatives in most effective manner without penalized under the tax law he said. "It is basic to the principle the power to determine the cost of their governmen is retained the people. No sound legislation state or national — wants to 'Take-It-Easy' Technique Revealed For Outdoor Chuck Wagon Breakfast If yours is an early-riser family, try cracking the dawn some morning with a chuckwagon breakfast. Or, if it takes five alarms to blast your gang of sleepyheads out of bed on a weekend, set up a "brunch for the bunch" Western Style. With a little advance planning and the use of throwaway accessories, you can give your family a fast break on breakfast and still make the start of the day easy for you, even if you invite friends and neighbors, and some who are both. Secret of the "take-it-easy" technique is to set the brunch or breakfast up in serve-it-yourself style on a long table outdoors and let the cowpokes and cowgirls around your home (whether it's a ranch house or not) handle the chores. Keep the menu simple. As a starter, send your helping "hands" out with big, frosty pitchers of fruit juice and creamy cold milk, and jugs of hot syrup and melted butter. To keep the wash-up chores to a minimum, set up stacks of paper plates, cups (for both hot and cold liquids), forks, spoons and napkins. Allow at least two napkins and two cups per person. The dispenser boxes of Kleenex napkins especially are practical. The box divides into two handy servers that you can set right on the table and won't blow away. As the master chef of your outfit, your "foreman" naturally will be in charge of the range—the barbecue, in this case. You'll want a big fire to match the appetites. Set aside one-half of the grill for pancakes and be prepared to coo ka stack of wheats as high as a wheat stack. Use the other half to broil ham, bacon or pork sausages. Set platters and that huge pot of steaming coffee you'll need at the back of he grill. The Boggs Bill would reel the right of the people to muncate their wishes to elected representatives in most effective manner without penalized under the tax law he said. "It is basic to the principle the power to determine the course of their governmen is retained by the people. No sound legislation state or national — wants to date in a vacuum, cut off from tact and suggestions from electors." There is no substantive revenue factor involved, government agencies have testified, the cost of screening advertisements and trade group activities require vast expenditures," Weld field said. The bill has been reported favorably by the Ways Means Committee of the House of Representatives, but has been set for action on the floor. It is the consensus of the committee committee that IRS action is an infringement the right of free speech, and is urged that the Boggs Bill acted upon at this session of Congress. Kennedy Follower Hold Anaheim Me Tom Bradon, editor of Oceanside Blade Tribune, was featured speaker at the Club for Kennedy meeting in Anaheim. Headquarters for the policy organization is 1420 Katella. The group was formerly known as the "Kennedy Club." ANAHEIM GAZETTE ANAHEIM, ORANGE COUNTY, CALIFORNIA TWELVE PAGES AIDENS OF CALIFORNIA—These 11 beauties have been selected as Maidens of California at the California State Fair and Exposition in Sacramento. They were chosen from 47 contestants representing their various counties. One of the Maidens, as theaid of California, will reign over the State Fair which runs through Sept. 11. Theals are (left to right): Judy Sayer, 18, Campbell, Santa Clara County; Judy Ann Price,18, San Bernardino County; Kathy Hoh, 17, Sutter Creek, Amador County; Margie MaHill, 19, Antioch, Contra Costa County; Beverly Gunkel, 18, Lake Tahoe, Placer Counc; Cindy Gillette, 18, Santa Ana, Orange County; Penny Lovelock, 19, Castro Valley,Sameda County; Diana Mae Beauregard, 17, Bishop, Inyo-Mono-Alpine Counties; JoeWestermark: 19, San Francisco, San Francisco County; Pafty Lemke, 17, Fair Oaks, Sacramento County; Kathy Kersh, 17, Montebello, Los Angeles County. Orientation 383 Element Commission Okay Gas Rate Increase The California Public UCommission has authorizedincreases for two Southernfornia gas utilities and a same time made clear itspoon expenditures for adveniand sales promotion,which came one of the major issuethe long series of public hedon on the two applications. Southern California GasCompany was authorized to raiseaverage householder's charge57 cents per month instead of80 cents the company askedCommission cut the over-increase requested by27 per centand authorized a6.6 per centof return upon property dto public service.Southernties Gas Company askedamonth raise which was reduced65 cents,and the over-allthe requested raise was AIDENS OF CALIFORNIA—These 11 beauties have been selected as Maidens of California at the California State Fair and Exposition in Sacramento. They were chosen from 47 contestants representing their various counties. One of the Maidens, as the maid of California, will reign over the State Fair which runs through Sept. 11. The girls are (left to right): Judy Sayer, 18, Campbell, Santa Clara County; Judy Ann Price, 20, San Bernardino County; Kathy Hoh, 17, Sutter Creek, Amador County; Margie Mae Hill, 19, Antioch, Contra Costa County; Beverly Gunkel, 18, Lake Tahoe, Placer County; Cindy Gillette, 18, Santa Ana, Orange County; Penny Lovelock, 19, Castro Valley, Cameda County; Diana Mae Beauregard, 17, Bishop, Inyo-Mono-Alpine Counties; Joae Westermark, 19, San Francisco, San Francisco County; Patty Lemke, 17, Fair Oaks, Sacramento County; Kathy Kersh, 17, Montebello, Los Angeles County. Publishers Call for End to "Taxation by Censorship" The California Newspaper Publishers Association has called for tend to consorship by taxation the federal government level. Action at this session of Conviction on the Boggs Bill (HR 7123) follows as "necessary and proper" business expenses certain expenditures aimed at influencing legislation was urged by the association's head of directors at this quarterly meeting. The association's Governmental Affairs Committee said the presiding of the Internal Revenue Service to disallow as a deductible notice any item which is aimed directly or indirectly at influencing legislative action, creates a dangler "censorship by taxation" which is contrary to the basic precepts of representative govern-ment. The Boggs Bill would repeal rule, adopted by IRS in 1959. This newly adopted administra-t regulation, which will, unless urged by Congress, be effective in 1960 tax returns; will require IRS to monitor and censor any advertising expenditure and hold silence the voice of the peo-nal and business associations, through their own individual effer-through their own labor, pro-," according to Stanley F. Stefeld, president of CNPA. The Boggs Bill would restore right of the people to com-micate their wishes to their elected representatives in the most effective manner without be-penalized under the tax laws," said it is basic to the principle that power to determine the course their governmen is retained by people. No sound legislator — or national — wants to oper- SPECIAL INVITATIONS—Letters inviting Vice-President Richard Nixon and Senator John F. Kennedy to be special guests at the second annual Orange County Industrial Exposition are signed by Charles A. Pearson, president of the Associated Chambers of Commerce of Orange County, as Mike Gould, center. exposition committee chairman, and producer George Colouris look on. 724 Anaheim Graduates Register At Fullerton Jr. College for Fall Term More than 724 graduates of Anaheim high schools are among 3800 students currently registering at Fullerton Junior College for the fall semester, according to estimates of college officials. Governor Thanksgiving By Baja Leader A warm letter of thank-spanish came to Governor last week from Baja Californi Governor Eligio Esquivel MN for help in the current water sis just south of the State's vern border. Governor Brown recently patched his water adviser Brody to the Tijuana area, people are buying water in in the dry season famine, sponse to an urgent plea from Esquivel. Brody reported the si-gue acute. He is working with executives and engineers o-sides of the border to effect ures of temporary relief. He the situation in Tijuana w-real object lesson to California. Governor Esquivel ad-Governor Brown as "my gui-guished and highly este- friend" and thanked him for "valiant intervention" in solve Tijuana's potable problem, and for Brody's s-con He said these have "won t-and your countrymen the-of the City of Tijuana and o-California, because you an-have proved thoroughly,moment when it was so nec-and urgent, the quality o-friendship." He added: "For my part personally,-that you accept my appre-und and thansk which follow fr-friendship for you because i-friendship for you, share- 724 Anaheim Graduates Register At Fullerton Jr. College for Fall Term More than 724 graduates of Anaheim high schools are among 3800 students currently registering at Fullerton Junior College for the fall semester, according to estimates of college officials. Registration, which got under way on Aug. 15 at FJC, is running consistently about 20 percent ahead of last year, according to Dean of Admissions Ralph Snyder. Last year 3284 students enrolled in day college classes and an additional 1940 students for evening Extended Day classes. Registration continues daily at the college until Sept. 7 and classes get under way on Monday, Sept. 12. Snyder reminds students who plan to attend FJC, but who have not yet filled out entrance applications, that admission tests must be taken before registration is permitted and that registration is in order of application. Late applicants, he says, may have difficulty getting the classes of their choice at favorable hours. Admission tests, which include English and general college ability tests, are given in the college approximately three times a week. In a change in procedure this year, every new student must complete entrance examinations before he can make an appointment with a counselor, plan his program, reserve class tickets, and complete registration. Colleagues Send Birthday Wishes To Sen. Kuchel Fellow colleagues in the Senate joined in paying tribute to the minority whip and distinguished Senator from California, Thomas Kuchel, on the observance of his 50th birthday anniversary. The Senate group testified to Kuchel's devotion to the Senate and to the people of the U.S., stating that his tremendous integrity and warm personal characer has won him the affection from all his colleagues. Fellow Senators expressed certainty that Kuchel would continue to contribute the kind of service, the kind of knowledge and the kind of intelligence for the State of California that he has contributed in public service. Mr. Smathers, distinguished Senator from Florida, said, "One of the very pleasant aspects of serving in the U.S. Senate is the privilege of serving with Tom Kuchel, whose humor is always marvelous and never falling, and whose dedication to his job is always inspirational." All members extended hearty felicitations to the senior Senator from California. Highway Division To Call for Bids The State Division of H will call for bids this week ange County for traffic highway lighting and wide the intersection of Placentia (State Highway Route 188 La Palma Ave. in Anaheim will be opened Sept. 29 in Los Angeles. A total of $34,700 able to rite project including 500 in state highway funds estimated $8,200 to be p Anaheim. Anaheim Girl High Traffic Misha Mary Chavez, 15, of 524 St., Anaheim, was serio jured when she was thrown pavement in a traffic coll. According to police report was a passenger in a car by Martha Royball of F They collided at Olive and Sts. with a car driven Baglietto, 40, of Garden Orientation Program Begins for 1883 Elementary School Teachers Commission Okays Gas Rate Increase The California Public Utilities Commission has authorized rate increases for two Southern California gas utilities and at the same time made clear its position expenditures for advertising and sales promotion, which became one of the major issues in the long series of public hearings on the two applications. Southern California Gas Company was authorized to raise the average householder's charges by cents per month instead of the cents the company asked. The commission cut the over-all increase requested by 27 per cent and authorized a 6.6 per cent rate return upon property devoted to public service. Southern Counties Gas Company asked a $1 per month raise which was reduced to cents, and the over-all cut in the requested raise was 25 per cent. Walter Judd to Deliver Address At GOP Dinner Congressman Walter H. Judd, speaker at Orange County's Sept. 15 fund-raising dinner at the Balboa Bay Club, is one of America's foremost experts on foreign affairs and the menace of communism. The Congressman, who is also a medical doctor, was for many years a missionary of the Congregational Church, stationed in China. Dr. Judd was one of the early proponents of an international organization for peace (now the United Nations). He was the author of the legislation which established the World A five-day orientation program begins this morning for new teachers to the Anaheim City Elementary School District and for returning teachers as well, according to Jack Bowne, assistant superintendent of the area. This session will enable teachers, who have gathered here from all parts of the world, to have an opportunity to know what the facilities are in the educational department and how readily available they are to them. All new teachers will be introduced to the staff and personnel of the Central office. The Fall instructors will go through the district library and see the facilities that are available to them. They will visit the Art Bungalow and note the various material they can use throughout the year. The group will be taken through the local consultants' office where ideas and help will always be forthcoming. Highlight of the orientation program will be an interesting tour of Governor Thanked by Baja Leader A warm letter of thanks in Spanish came to Governor Brown last week from Baja California's Governor Eligio Esquivel Mendez for help in the current water crisis just south of the State's southern border. Governor Brown recently dispatched his water adviser Ralph Brody to the Tijuana area, where people are buying water in bottles on the dry season famine, in response to an urgent plea for aid from Esquivel. Brody reported the situation acute. He is working with other executives and engineers on both sides of the border to effect measures of temporary relief. He said the situation in Tijuana was "a real object lesson to California." Governor Esquivel addressed Governor Brown as "my distinguished and highly esteemed friend" and thanked him for his valiant intervention" in helping solve Tijuana's potable water problem, and for Brody's services. He said these have "won for you and your countrymen the respect of the City of Tijuana and of Baja California, because you and they have proved thoroughly, in the moment when it was so necessary and urgent, the quality of your friendship." He added: "For my part personally, I pray that you accept my appreciation and thankk which follow from my friendship for you because it is my friendship for you, shared with my city." The Congressman, who is also a medical doctor, was for many years a missionary of the Congregational Church, stationed in China. Dr. Judd was one of the early proponents of an international organization for peace (now the United Nations). He was the author of the legislation which established the World Health Organization, and helped to formulate U.S. participation in a large number of other U.N. agencies. He fathered the U.S. Philippine Mutual Security Pact, and was the initiator of resolutions that later resulted in the formation of boh NATO and SEATO mutual security organizations. Congressman Judd has served as American delegate to the General Assembly of the U.N., and is generally regarded by both major political parties as an outstanding American and expert in his several chosen fields. The Minnesota law-maker will deliver a major address before a capacity crowd of 1,000 at the Balboa Bay Club, Newport Beach, on Thursday, Sept. 15. Tickets for the Orange County dinner are available at all Republican headquarters offices throughout the county. Contest Seeks Top Male Amateur Chef A nationwide search to find and crown the amateur male cooking champion of the U.S. is now underway. Men from all sections of the country who can prepare a main dish using potato chips as an ingredient were invited to compete by Harvey F. Nes, executive vice-president of the Potato Chip Institute International, sponsors of the championship. All that's necessary to enter is to main in such a recipe. Four regional winners will be chosen. They and their admiring district library and see the facilities that are available to them. They will visit the Art Bungalow and note the various material they can use throughout the year. The group will be taken through the local consultants' office where ideas and help will always be forthcoming. Highlight of the orientation program will be an interesting tour of the Audio-Visual and Instructional Material Center. The pride of the educational department, this unit is equipped with films, records, study prints, working models, etc., and boasts one of the strongest reading centers around. The teachers will also have an opportunity to tour the Instructional TV project. Three hundred eighty-three classroom teachers will be reporting for the fall term with 81 new instructors reported and five returning from leave. It is anticipated that 13,769 pupils will be on hand for the opening of school. Students will receive a postcard through the mails on or about Sept. 8 informing them as to their class, room, and teacher's name, as well as the hours they will attend school. Classroom hours will commence at staggered hours again this year with some classes commencing at 8:30 and some at 9:00 a.m. Classes will be scheduled to run for a full instructional day on the opening day of school, Monday, Sept. 12. School buses will operate on schedule on the opening day of school, and children will be given bus schedules at the school on this day. 20 Police Officers Join Anaheim Force First five of 20 authorized new police officers were sworn to duty with the Anaheim Police Department in the city clerk's office. Sixty applicants will take oral examinations for the remaining authorized officers' jobs. Officials report that a total of and your countrymen the respect the City of Tijuana and of Baja california, because you and they have proved thoroughly, in the moment when it was so necessary and urgent, the quality of your friendship." He added: "For my part personally, I pray that you accept my appreciation and thank which follow from my friendship for you because it is my friendship for you, shared with my city." Highway Division To Call for Bids The State Division of Highways will call for bids this week in Orange County for traffic signals, highway lighting and widening at the intersection of Placentia Ave. (State Highway Route 180) with La Palma Ave. in Anaheim. Bids will be opened Sept. 29 in Los Angeles. A total of $34,700 is available for rthe project including $26,-000 in state highway funds and an estimated $8,200 to be paid by Anaheim. Anaheim Girl Hurt In Traffic Mishap Mary Chavez, 15, of 524 E. Adele St., Anaheim, was seriously injured when she was thrown to the pavement in a traffic collision. According to police reports, she was a passenger in a car driven by Martha Royball of Fullerton. They collided at Olive and Adele Sts. with a car driven by Anna Baglietto, 40, of Garden Grove. Men from all sections of the country who can prepare a main dish using potato chips as an ingredient were invited to compete by Harvey F. Nuss, executive vice-president of the Potato Chip Institute International, sponsors of the championship. All that's necessary to enter is to main in such a recipe. Four regional winners will be chosen. They and their admiring wives will be transported to Miami Beach for a free vacation next February. At a "cook-off" there on the stage of the Americana Hotel, the champion will be named and receive an additional $1,000 cash prize. Contest entries should be mailed to the Men's National Cooking Championship, 12 E. 41st St., New York 17, N.Y., no later than Jan. 1, 1961. Consumers Mart of America Unveils Largest Membership Shopping Center A new concept in department store merchandising for the Southland, was unveiled last Thursday with the opening of the Consumers Mart of America, 1440 South Los Angeles St. and Cerritos Ave., Anaheim. All departments of the world's largest membership department store are under one roof on one floor, with a shopping area in excess of 130,000 square feet. This includes a food, produce and fresh meat supermarket of 25,000 square feet and an automotive service center and gas station on the 15-acre grounds, with paved, lighted free parking space for 1,500 cars.president. The giant 3,500,000 shopping city houses 70 major departments, with everything for home, family and auto. Departments include furniture, major and minor appliances, clothing, auto accessories, ladies ready-to-wear, beverages, paints, record room, snack bar, toys, optical service, jewelry, drugs, sporting goods, gasoline service, rugs, furs and many others. More than 1,200 shopping carts are available for member customers. CMA officials include George Raft, one of Hollywood's most famous film stars, who is vice president.