anaheim-gazette 1958-11-13

EDITORIALS Join in and Help. You'll Be Glad The Anaheim United Fund Drive is now on. Hundreds of men and women, busy men and women, are devoting a part of their busy days to work in this campaign. It is most important that their work be successful and it is only through the cooperation of every resident of the Anaheim area that this can become possible. Anaheim's United Fund goal this year is $175,000. This is the minimum total requirements from the 14 agencies represented by the Fund. It is a minimum requirement, and guaranteed not to be "padded" by any agency, because each agency's requirements were investigated most carefully. Each agency in the Anaheim United Fund this year is operating on a deficiency budget because last year's drive failed to meet its quota. The quota was not raised two years ago, either. This must not happen again. Anaheim's industrial plants have been contacted by top management personnel and have already contributed a large share of the $175,000. Employees in the Anaheim business and industrial plants have also been contacted this year whenever and wherever it was possible. They have been asked to subscribe to the payroll deduction plan or to give systematically in some other manner. They have been asked to base their giving at the rate of one hour's pay per month. In most cases this would amount to a donation of from $20 to $30 per employee. This system of giving would run up a wonderful total for the Fund. The Women's division, under the leadership of Mrs. Martha Schumacher, is now in the field knocking on doors and asking for contributions from residents who have not asked to subscribe to the payroll deduction plan or to give systematically in some other manner. They have been asked to base their giving at the rate of one hour's pay per month. In most cases this would amount to a donation of from $20 to $30 per employee. This system of giving would run up a wonderful total for the Fund. The Women’s division, under the leadership of Mrs. Martha Schumacher, is now in the field knocking on doors and asking for contributions from residents who have not already been solicited. Each division, industrial, commercial, professional, residential, has been assigned a workable quota and those in charge of the campaign are hoping that each worker in each division will do his or her part. It takes united effort, and wholehearted support of a community project of this size to make it a success. A small group can't put it over alone, it takes unanimous action, and that is what is taking place this week. Give the United Fund Campaign solicitors a break when they come to your door. A small contribution or a pledge, and a cup of coffee, will send them on their way happy and satisfied for the effort they are putting forth and you'll be happy for having had an opportunity to do your part in this great campaign. After you have contributed and have done your bit toward supplying the various charitable and youth services for Anaheim for another year, you need not hesitate to call on the various services when you need them or when they can be helpful to your friends. They want you to call on them and they'll be happy to be of service to you. Join in and help. You'll be glad you did. Unethical "Ethics" (San Juan Record, Fair Oaks, California) For years the members of certain professions have banded together in a conspiracy against free enterprise to insult the fourth estate by declaring all newspaper advertising unethical. We refer to the doctors, dentists, lawyers, certified public accountants, and a few others. Members of these professions, whatever skill they may have in their chosen fields, are apparently unable to make even a rudimentary distinction between good and bad advertising. Their professional societies lump together as "unethical" (1) professional listings of a diginified type and (2) cutthroat or quack advertising of the painless dentistry and herb doctor type. (The Bar Association even goes so far as to declare a single newspaper ad announcing the opening of a new law office "unethical," even though lawyers send out Members of these professions, whatever skill they may have in their chosen fields, are apparently unable to make even a rudimentary distinction between good and bad advertising. Their professional societies lump together as "unethical" (1) professional listings of a diginified type and (2) cutthroat or quack advertising of the painless dentistry and herb doctor type. (The Bar Association even goes so far as to declare a single newspaper ad announcing the opening of a new law office "unethical," even though lawyers send out such announcements by the thousand by direct mail. These same professionals are not very consistent: While condemning professional listings in newspapers, they think it quite all right to list their names in the yellow pages of the telephone book, side by side with the quacks. Furthermore, they love free publicity, which is certainly advertising of a sort (unpaid). They seem to expect as their due mention in news stories, editorials against so-called "socialized medicine," publicity blurbs for their members attending conventions, and social stories about their parties and travels. From where we sit, this set of attitudes is unintelligent, unfair and downright unethical. Many newspaper people think it is about time we did something about it. Some editors take the view that if all paid advertising is unethical, then all free publicity should be considered so too. One editor in southern California, fed to the teeth, will no longer use such titles as Doctor in print. If a doctor or a dentist goes to a convention, he is referred to as just plain "Mr." like anyone else, and he simply goes on a trip to New York or San Francisco like anyone else. One thing should be made clear. Newspaper editors are not seeking paid advertising as such from the professions. It should be up to the individual whether he wishes to advertise or not, so long as he does not indulge in unethical types of advertising. What we do seek is an intelligent evaluation of types of advertising. What we resent most is the insulting "holier than thou" attitude that labels all newspaper advertising unethical. This by implication, an attack on the economic roots of a free press. And unless we miss our guess, this attitude will soon be challenged by editors and publishers in all corners of the land. We have had abput all the unethical guff that we can stand from the so-called "ethical" professions. This editorial appeared in the San Juan Record, Fair Oaks, Calif. on August 28, 1958. Permission to quote all or part of it is hereby granted. FRIEDA BELINFANTE begins her fifth year as Musical Director of the Orange County Philharmonic, Saturday evening at 8:30 o'clock, November 22, at Orange Coast College Auditorium. Sponsored by the Philharmonic Society, the concert is presented without admission charge. THE OLD AND NEW (Above)—In the old days men ously applied varnish to auto bodies with a brush. Fisher production schedules from the early twenties show the process sometimes required up to thirty days. (Lower)—Today Fisher Body assembly plants contimost modern paint facilities known to the automotive industry. The most durable auto finish ever produced—Magic-Mirror lacquer—will be applied to all 1959 General Motors cars w process requiring only 4½ hours per body. FRIEDA BELINFANTE begins her fifth year as Musical Director of the Orange County Philharmonic, Saturday evening at 8:30 o'clock, November 22, at Orange Coast College Auditorium. Sponsored by the Philharmonic Society, the concert is presented without admission charge. THE OLD AND NEW (Above)—In the old days men usually applied varnish to auto bodies with a brush. Fisher production schedules from the early twenties show that process sometimes required up to thirty days. (Lower)—Today Fisher Body assembly plants contain most modern paint facilities known to the automotive industry. The most durable auto finish ever produced—Magic-Mirror lacquer—will be applied to all 1959 General Motors cars with process requiring only 4½ hours per body. Rail oddities In the dispatcher's office of a freight yard in Portland, One, there's a special train board for recording the arrival and departure of a sea gull-name of "Yand-master." For eleven years he usually has arrived Oct. 20, stays around all winter and departs March 20. Cure for nostalgia. A Canadian railroad sent the whistle from one of its steam locomotives as a gift to the members of the U.S. Air Force 57th Fighter Squadron stationed in Iceland. A country club in St. Louis has a railroad of its own...standard gauge, too. It is 300 feet long and electrically propelled by cable...hauls golfers up a steep hill from the 12th green to the 13th tee. "Equipment" consists of a converted handcar...capacity 8 passengers. ETHEL HOWELL Ethel Pearl Howell, 69, of Illinois and a resident for 50 years and died day at her home, 210 N. Eran extended illness. She leaves five sisters: Clara Burkhart of Pomio; Nora Mumbert of Lodi; da E. Howell of Pasadee; Elsie Hinkle of Illinois and Alice M. Walker of Pine two brothers; Elmer E. H. S. Dakota and Clarence ell of Covina, and numerous relatives including nieces nephews. She was a member of the arene Church. Funeral will be conducted from the feld Mortuary Chapel, S at 10 o'clock, Rev. M. L. officiating. STOCK CAR RACE QUEEN—Harnelli Jones, one of the favorites in SunSay's 100-lap ASCAR Pacific Coast Championship late model stock car race at new Ascot Stadium, 82nd and Vermont, tries crash helmet on pretty Terri Wayne, Race Queen. Event kicks off 1959 championship season. LONG BEACH — Wilmer W. In Bunkirk, seaman recruit, NR., of 9822 Sylvan St., Ana- im, arrived in Long Beach Nov. after a two-week naval reserveining cruise aboard the destroy- USS Colahan operating in the pacific ocean. During the cruise the reservists took part in shipboard training. When You Need a Physician IN AN EMERGENCY Call Kimberly When You Need a Physician IN AN EMERGENCY Call Kimberly 2-8827 IF... in the rare instance you are unable to reach your own personal physician... or, if you are new in our community... or, if you have not arranged in advance for the services of your own doctor... call the above number. Assistance in securing an M.D. (Medical Doctor) will be given, and he will get in touch with you as quickly as possible. LOOK TO THE FUTURE We suggest that you arrange while you are well for a personal physician who will care for you in any emergency. And—because the services of your doctor usually represene only one-third of the total cost of an illness, we recommend that you enroll now in an established prepayment plan for hospital and medical care which gives you freedom of choice in selecting your doctor and hospital. ORANGE COUNTY MEDICAL ASSOCIATION Telephone Kimberly 2-8827 1226 NORTH BROADWAY SANTA ANA, CALIF. Anaheim Gazette Theodore S. Russell, Publisher Frank Hall, Managing Editor G. E. "Andy" Mullen, Adv. Manager TELEPHONE Keyline 5220 Published Thursday of each week at 300 East Center Street, Anaheim, California Entered as second class mail matter under the Act of March 2, 1875. All rights herein are reserved. PENSACOLA — A first solo flight was made Oct. 30 by Navy Ens. John W. Brooks, Jr., son of Mr. and Mrs. John W. Brooks of 9324 Hillview Rd., and husband of the former Miss Elizabeth A. Bellmore of 634 Hawthorne Ave., all of Anaheim. Ens. Brooks attended Stanford University before entering the flight program. In addition to solo flights, he is being instructed in communications, navigation, engineering, athletics, aerology and civil air regulations during basic flight training at Pensacola. HILGENFELD MORTUARY Faithful Courteous Service 120 E. Broadway, Anaheim PHONE KE 5-4105 A2 • Anaheim Gazette Anaheim, Calif., Thurs., Nov. 13, 1958 Baker University at Baldwin, Kan., received $100 from Abraham Lincoln to erect a building on the campus in 1864. LEGAL NOTICE (Pub. Anaheim Gazette Nov. 13, 1958.) (8) NOTICE OF INTENDED SALE NOTICE IS HEREBY GIVEN: That William C. Miller, Vendor, whose address is 7811 WOOLLEY LN., in the City of GARDEN GROVE, County of ORANGE, State of California, intended to sell to ED-WARD E., GILLIHAND, Vendor, whose address is 519 S. GILBERT, in the City of ANAHEIM, County of ORANGE, State of California, the following described personal property, to-wit: All stock in trade, fixtures, equipment and good will of a certain RE-TAIL, GASOLINE SERVICE STATION business, known as GARDEN PARK TEMPO SERVICES, and located at 5901 BALL RD., in the City of ANAHEIM, County of ORANGE, State of California, and that a sale, transfer and assignment of the same will be made, and the consideration therefor will be paid at 10:00 o'clock A.M., on the 25th day of NOVEMBER. 1958, at the escrow department of WESTWARD ESCROW CO., at 1715 ATLANTIC AVENUE., in the City of LONG BEACH, County of L.A., State of California. DATEED OCT. 31, 1958. William C. Miller, Vendor WESTWARD ESCROW CO. 1715 ATLANTIC AVENUE. LONG BEACH, CALIF. Escrow No. 2504 ETHEL HOWELL Ethel Pearl Howell, 69, a native of Illinois and a resident of California for 50 years and of Anaheim for four years, died Wednesday at her home, 210 N. Vine after an extended illness. She leaves five sisters, Mrs. Clara Burkhart of Pomona, Mrs. Nora Mumbert of Lodi, Miss Elda E. Howell of Pasadena, Mrs. Elsie Hinkle of Illinois and Mrs. Alice M. Walker of Pasadena; two brothers, Elmer E. Howell of S. Dakota and Clarence L. Howell of Covina, and numerous other relatives including nieces and nephews. She was a member of the Nazarene Church. Funeral services will be conducted from the Hilgenfeld Mortuary Chapel, Saturday, at 10 o'clock, Rev. M. L. Morford officiating. Mottell's and Peek Mortuaries COCOLN TURNAIL HOME A PLEDGE In expressing this word of deep appreciation for my election as Judge of Municipal Court I wish to reiterate my pledge to serve the people to the utmost of my ability and to administer your court in a manner worthy of your trust. Max V. Eliason Buying or Selling Property? Get time-tested ESCROW SERVICE! Three generations of Southern Californians have escrowed with Security-First National Bank. In the past 25 years alone, we have handled over three quarters of a million escrows. That—we fuel—is an impressive testimonial to our escrow service: complete, efficient—offered by a strong, financially-responsible organization. Next time you escrow—Think First of Security-First. G. L. Templeton, Mgr. G. A. Pando, Asst. Mgr. 347 W. Center St., Anaheim Phone Ffiospect 1-4192 SECURITY-FIRST NATIONAL BANK MEMBER FEDERAL DEPOSIT INSURANCE CORPORATION