anaheim-gazette 1949-10-27

Colony Quips As a sort of a little follow-up on the subject of the new frozen orange concentrate that is, or will, we predict, change the picture of the entire citrus industry, there are several things to be kept firmly in mind. There has been an enthusiastic acceptance of the quick frozen product by the American people that has been a revelation to the entire industry. This has come about not entirely by its convenience but by its quality. It must be kept in mind by all growers that a quality product cannot be extracted from inferior fruit. The fruit may be small, blemished or pulled from the tree without its "button" but the internal eating quality must be good. In other words, if the fruit is not good enough to be consumed in fresh form it is not good enough for the frozen product. Fruit that is of a poor grade and is off flavor cannot be changed into something good to eat by a processing plant. Growers will simply have to accept this way of looking at things because that is the way they look at things when their money is involved. In other words a grower wants good value for his dollar and he must give good value to the man who buys his fruit. This new frozen concentrate has all the elements of being a bonanza for the Valencia orange grower. But the quality must be kept high. While it is new to us here in California, particularly to the grower, it is not so new to frozen food distributors and Chest Vic Breakfast Saturday Victory Breakfast for the '49-'50 Anaheim Community Chest, to mark the climax of the current campaign, will be held at the First Presbyterian church banquet hall Saturday morning at 7 a.m. according to Chest Chairman John Shea. To aid with final clearing of the current drive next week, all Chest supporters who are contacted by volunteer workers in the interim before the breakfast are urged to have their donations ready. A cash donation is not necessary—a pledge to be paid at a later date is fully acceptable. Such commitments will expedite the tabulation of the drive proceeds. Rural Benefits All outlying areas of Anaheim will benefit equally with the city from Chest funds, it was stressed today. Full cooperation from resi- way of looking at things because that is the way they look at things when their money is involved. In other words a grower wants good value for his dollar and he must give good value to the man who buys his fruit. This new frozen concentrate has all the elements of being a bonanza for the Valencia orange grower. But the quality must be kept high. While it is new to us here in California, particularly to the grower, it is not so new to frozen food distributors and they now know how the consumer reacts to a premium product. They know that he will pay a premium price for fancy frozen foods but turn up his nose at inferior quality. During this current season hundreds of cars of Valencias were shipped to eastern markets only to bring a few cents costs and many of them brought red ink. The high costs including picking, packing, handling and transportation were all paid by the grower with a return, in too many cases that would not even buy the wooden box that the dealer in the east threw away when he displayed the fruit. Every twelve cars of this fruit would have made one car of fresh frozen concentrate and the market was there to take it at a good return to the grower. Good Florida fruit made into the frozen concentrate returned this year the sum of $3.10 a 90-pound box on the tree to many growers. If one could find out how many cars California sent east this year that did not bring much money then you could easily figure out how much money we lost by not being in the act. Sure, our fruit matured late this year. Sure, the process is complicated. Sure, some packing houses might not have as much fruit to ship east. Sure, a lot of growers are going to be disappointed on their returns—a lot of this will be due to poor fruit, not just small sizes. Frozen concentrate cannot help poor fruit out but it can bring the grower back some real dough for the small stuff. Real dough is what the grower is going to need to pay his taxes, water, pest control and a hundred other items that are going up and not down. We have a plant here in Anaheim that is shipping all the frozen concentrate it can make, and at a profit, and cannot begin to fill its orders. Don't let anyone tell you different. Outside of a very few varieties our Valencias are better than anything they raise in Florida. They have more soluble solids and a higher "brix" which is especially true of northern Orange county. Everything is here under our hands for the success drive next week, all Chest supporters who are contacted by volunteer workers in the interim before the breakfast are urged to have their donations ready. A cash donation is not necessary—a pledge to be paid at a later date is fully acceptable. Such commitments will expedite the tabulation of the drive proceeds. Rural Benefits All outlying areas of Anaheim will benefit equally with the city from Chest funds, it was stressed today. Full cooperation from residents of rural districts is needed to make this year's campaign a complete success Shea said. Since no solicitations are being made outside the city limits, these contributions may be sent via mail in check or money order form or presented personally at the 117 North Los Angeles street, Anaheim, readquarters, announced Mrs. C. H. Lawrence, secretary-treasurer. Need Workers More volunteer workers are urgently needed to aid in the final phases of the drive, Chest officials stressed. Those interested may call headquarters at Anaheim 2929. Contributors are reminded that they are not giving to one organization but are supporting five separate ones, all worthy of the support of the community. Goal for this year's campaign has been set at $17,078 with five organizations participating. They are Boy Scouts, $6,000; Girl Scouts, $6,000; Catholic Welfare Fund, $2,-078; Salvation Army, $1,500 and Visiting Nurse Association of Orange County, $1,500. Youth Chest Day In a comprehensive program, students of all city, parochial and rural schools will make personal donations to the drive on Friday, November 4, which was just designated as Youth Community Chest day. These contributions will be made at the various schools. Meet Monday Present indications show that the "Red Feather" campaign is going well, Judge Shea said at the Pep-Breakfast held Monday morning at the First Presbyterian church. The Chest is in good financial order he told the more than 75 captains and workers at the meeting in commending them for their enthusiastic and untiring efforts to put the drive over the top. At this meeting he called for completion of all files by the end of the week with a full report to be presented soon after the Vic- (Continued on Page 2) Benny Rubin, comedy star stage, screen and radio will enlarge the star-studded vaudeville scene at the Hallowe'en breakfast at Lowe'en morning at the city plex. Rubin recently finished an engagement at the Orpheum theatre and will head a show that includes The Three Rio brothels comedy knockabout artists of Orpheum fame and the Angeles Police show. Cecil Stewart's Royal Rogue 6-man vocal group feature Mark Cook currently holding fights at the Los Angeles television station have been booked to pear as has Bedell and Maycomedy pantomists and Boyd and Leroy, dance trio "loads of laughs." Nat Your musical director. Plenty of Food And the folks won't have laugh on an empty stomach, cording to Paul Yorde, chair of the big community feed assures plenty of food for all enough hot coffee to drown, MASONS TO HAVE DISTINGUISHED VISITOR Alfred S. Lee, Grand Secretary of the Grand Lodge of China, will be special speaker at the 6:30 o'clock dinner meeting of the Anaheim Masonic Lodge Friday, November 4, it was announced by R. W. Brownell, Worshipful Master. The affair will be for men of the lodge only. IT'S A DANDIE! Mr. and Mrs. Earl Dandie of 10114 Crosby avenue, Garden Grove, became the proud parents of a nine-pound daughter who arrived Tuesday at St. Joseph hospital. Coffee! Coffee! All You Want To Drink Plenty of coffee!!! That is the word being passed around by the food committee of the Hallowe'en festival this year. As soon as you enter the line for your breakfast you will be served a cup of hot coffee, so stated Jimmy Fallon, sales representative of Folger's Coffee company, who is in charge of making and serving the coffee. Assisting in the serving duties will be members of Altrusa and Ebell clubs and the Business and Professional Women's club. A huge corps of workers have been lined up for the breakfast committee who will prepare and serve the delicious breakfast with all the trimmings. Hallowe'en Hats! Those zany Hallowe'en fedoras are available at McCoy's Drug Store for the nominal sum of 35 cents, complete with peacock plume. America's first continuous newspaper, the Boston News Letter, Mark Cook currently holding at the Los Angeles television station has booked to pear as has Bedell and Maccomedy pantomists and Boyd and Leroy, dance trio "loads of laughs." Nat Your musical director. Plenty of Food And the folks won't laugh on an empty stomach, cording to Paul Yorde, chair of the big community feed assures plenty of food for all enough hot coffee to drown, able. Ducats to the breakfast w starts at 7 a.m. are prices $1.50 with attendance limited 1500. The traditional bread will feature a lumberjack of orange juice, sausages and hot biscuits, hot cakes and p of coffee. Tickets are on sale at the lowing stores: Jackson's Greater Anaheim Market, McDrug, Bigler Pharmacy, SQR, Penney, Swanberger's, Cotten Heying Drug store. CHRISTIAN SCIENCE LECTURE BROADCAST A lecture on the subject "Cristian Science: Christ's Christmas for the Present Age" will be cast over Station KEWB (99) Tuesday evening, November 8 o'clock, from Ninth Church Christ, Scientist, Los Angeles lecturer, Robert S. Van Atta, or Rochester, New York, is a ber of The Christian Society Board of Lectureship. Mr. and Mrs. Ronald Rodgers of Evelyn street, Placentia the parents of a baby da who arrived Saturday at Full General hospital. ORANGE CAPITOL OF THE WORLD EST. 1870 AHEIM GAZETT NTS ANAHEIM, ORANGE COUNTY, CALIFORNIA, THURSDAY, OCTOBER 27, 1949 Forrest Tucker Western Movie Stars to Lead Grand Parade Two Republic Picture stars, Forrest Tucker and Roy Barcroft, have been named grand marshals of the Anaheim Hallowe'en festival grand parade, it was announced by Dick Gay, General chairman. Currently one of the top stars on the Republic lot, Tucker is starred in the released pictures, "Brimstone" and "Sands of Iwo Jima." He is presently engaged in the shooting of "Rock Island Trail" slated as one of the features of Republic for the coming year. Representing two type characters—Tucker, the hero and Barcroft, the villain—the popular western actors will lead the Southland's most colorful night pageant on Hallowe'en night before a crowd which numbered 100,000 last year. Greatest in History The parade is set to be one of the most colorful in the 26-year history of the famed affair — ac- Roy Barcroft Greatest in History The parade is set to be one of the most colorful in the 26-year history of the famed affair—acclaimed universally as America's greatest Hallowe'en celebration. Planned as a moving pageant of Hallowe'en, the parade is divided into eight divisions entitled, "Hallowe'en Old Fashioned," "Our Children," "Hallowe'en Grotesque," "Old California," "49er," "Hallowe'en Moderne," "Western," and "Hallowe'en Extravaganza." Honorary Grand Marshals of the parade are two Anaheim businessmen who have been active in the festival through its 26 year history. They are Oscar Renner and Fritz Yungbluth. Honorary parade marshal is Leavitt Ford, grand exalted ruler of the Anaheim Elks Club. Directing the layout of the night spectacle, are L. L. Bruns and Harry Bradley. Both of the grand marshals are familiar to the horse opera and Saturday matinee devotees, having appeared in numerous westerns bearing the Republic label. Screen Credits Tucker reached star billing at the Republic lot after appearing in many Hollywood productions. His credits include "The Westerner" with Gary Cooper, "Keeper of the Flame" with Errol Flynn, "The Gunfighter" with Randolph Scott, "Two Guys from Texas" with Jack Carson and Dennis Morgan, "The Yearling" and "Coroner Creek." Barcroft is a big likable guy who as fate would have it, is the recipient of the boos and hisses—playing the villain in the Republic westerns and serials. He didn't make his first picture until he reached 36 years of age, and then not until he'd set himself up as jack-of-all trades having done everything from mining to professional diving. Top Horses Of Southland Enter Parade '49er WILD BILL SOWDER eyes the smooth puss of a jack o'lane as La Vonne Hart, Miss Silk Chick of '49, queen of the Ariaheim Hallowe'en festival (left) and Dorothy Graham (right) examine his healthy growth. Wild Bill along with 100,000 other Southlanders will be at the 26th annual Hallowe'en celebration which starts early Hallowe'en morning with a community breakfast and ends with a spectacular night parade. OPEN LETTER TO THE CITIZENS OF ANAHEIM: You need no invitation to participate in America's ranking Hallowe'en Festival. Now in its 26th year it has become a part of this community's heritage. It is yours. This year should 'pass all before it in every respect. THE DATE—MONDAY, OCTOBER 31, 1949 To enjoy this day of fun and galery you should be in costume starting with the Costume Breakfast and through the Grand Parade. This year an old fashioned outfit for we celebrate the day of '49. Get into the community spirit and wear '49er Hallowe'en Button, dress in Hallowe'en or '49er costume for awards. Plays shirts, ginghams, jeans, and boots will do. The day's program for you and your family's entertainment is: COSTUME BREAKFAST: 7:00 p.m. City Park. America's most colorful festive event—a marvelous breakfast of Link Savage, Scrambled Eggs in milk, Hot Biscuits, Folgers Coffee, Butter and Jam. And believe it or not, Sperry's Hot Cakes with Krazy Syrup, a special dish this year. There will be Costume Judgement Group Skits, the ranking Vaudeville Show of the west coast. The coveted breakfast tickets now on sale at $1.50. Sale is limited to 1500. These are going like hot cakes. CENTER STREET JAMBOREE: 10:30 to 2 p.m. New and exciting Amateur Hour, Whiskerino Contest, Square Dance Competition, Crazy Stunts and Skits, Ham and Bacon drawing, Music and entertainment. All free and a grand time for everyone. Costume in costume. KIDDIES COSTUME PARADE: 2 p.m. Every child should have opportunity to experience being in this never-to-be-forgotten event. Encourage your child to enter. KIDDIES SHOW, Green Theatre, 3:00 p.m. Designed for kids—Hilarious vaudeville and circus acts—NO ADULTS PLEASE! GRAND PARADE: 7:00 p.m.—Southland's grand extravagance pageant of eight great acts this year. Eighteen bands, chosen horse flesh, strange and colorful, grotesque and beautiful floats, Gadgets and stunts, Ancient cars, vehicles and costumes of 1849. Invite your friends from everywhere to enjoy the spectacle. KIDDIES WINDOW ART—Will give children entire week-long Top Horses Of Southland Enter Parade ANAHEIM—One of the finest, silver-clad, mounted groups in the nation—the Long Beach Mounted Police—will appear in the line of march of the Grand Parade of this city's 26th annual Hallowe'en Festival, Monday, October 31 at 7:00 p.m. The parade, acclaimed as the most spectacular night pageant in southern California, will have the 250 top horses of the southland in its line of march. Last year's winner in the western group, the Silver Glen Vagueros of Glendale, a colorful night group dressed in rainbow colored Hudson Bay jackets and illuminated martingales on their mounts will parade again this year. Another first prize winner of the '48 parade, the Colton Mounted Police will enter in the mounted posse group. The Associated Riding Clubs of Orange county, consisting of the Anaheim Riding Club, El Rodeo Riding Club of Santa Ana, Foothill Riders of Buena Park, Carefree Riders of Cypress, Tri-City Wranglers of Westminster and Mesa Boots and Saddles of Costa Mesa, will ride as one group lead. All Ballot Proposals Face Defeat On November 8 Except Prop. 1 By EARL G. WATERS Western News Service Sacramento, Oct. 24—(WNS) As the special election for November 8 approaches, a survey through state indicates all ballot proposals except Proposition No. 2 which seeks to restore legislative control over the admission of state aid to the age (Continued on Page 2) Proponents of the $250 million school construction bond issue appear to have easy sledding with no organized opposition. This, together with strong support of the California P-TA and similar school groups indicate victory by a respectable margin. Also favoring the passage of No. 1 is the endorsement of Governor Earl Warren who has taken his stand on this issue while deto depart from non-partisan of the other controversial proposals. Among those which he deunwise to comment upon highly controversial Prop. No. 2 which seeks to restore legislative control over the admission of state aid to the age (Continued on Page 2) 1949 Twelve Pages No. 52 ITS GREATEST HALLOWE’EN IN EVENT’S 26-YEAR HISTORY Breakfast; Kiddies Parade, Show; "Pageant of Hallowe’en" Feature Day The date of the 26th annual Anaheim Hallowe’en festival nears as residents of the city put the finishing touches to parade floats, costumes and junior’s jack-o'lantern. This year’s celebration promises to be the greatest in the long and colorful history of the event which is this city's biggest community project. Under the direction of Dick Gay, general chairman, committees composed of virtually the whole city are making a successful attempt to live up to the label of presenting America's greatest Hallowe'en celebration. Top Bands Easily the outstanding eevnt of the day-long affair is the Hallowe’en grand parade which this year is billed as a "Pageant of Hallowe’en." Eighteen top bands including our own Anaheim high school band, the El Toro marine band and leading musical organizations from throughout the southland will fill the community with martial airs as the spectacular night pageant moves down Center street at 7 p.m. Hallowe’en night. Entries of horsemen from all over southern California indicate an exhibition of prize steeds and silver on par with the great Tournament of Roses. Floats from commercial service Top Bands Easily the outstanding eevnt of the day-long affair is the Hallowe’en grand parade which this year is billed as a “Pageant of Hallowe’en.” Eighteen top bands including our own Anaheim high school band, the El Toro marine band and leading musical organizations from throughout the southland will fill the community with martial airs as the spectacular night pageant moves down Center street at 7 p.m. Hallowe’en night. Entries of horsemen from all over southern California indicate an exhibition of prize steeds and silver on par with the great Tournament of Roses. Floats from commercial, service and civic organizations indicate a new high in quality with displays constructed both by a professional firm and the staffs of the many entrants competing. The ‘49er parade will attain a degree of illumination never before reached in all its 26-year history with the city’s light and power department installing overhead lighting from the beginning of the parade route at Center and Palm to its termination at Los Angeles and North streets. Gone forever is the “tunnel of darkness” along North Los Angeles street. Kids King With all its finery the festival committee still has the kids of the city perched high in the throne as king. Window-painting contest this weekend, kiddies costume parade and vaudeville show and finally a parade division dedicated to “Our Children” indicate our smaller fry's recognition of ascending to the throne. Even the grand marshals this year are the apple of the Saturday afternoon horse opera crowd. Both Forrest Tucker and Roy Barcroft are western movie stars who've thrilled our adventure loving younger generation weekly on the local movie screens. Under the watchful eye of Paul Yorde, the annual Hallowe’en breakfast again promises to be the inspiring community project it has always been. Workers will start building fires and preparing food at midnight and work through until 7 a.m. when 1,500 hungry Anaheimers beddecked in their holiday finery will swarm to the city park to eat and laugh with their neighbors. It'll all start with the sharp music of the traditional calliope which will make its trek through the streets starting at 6 a.m. And when this same calliope brings up the end of the Hallowe’en grand parade it’ll draw the curtain on another great festival and make it history along with the other 25 celebrations that preceded it. KIDS KING AT HALLOWE’EN FESTIVAL Kids will be king of the ’49 Hallowe’en festival! Planned for the city’s youth population are: window painting contest, kiddies costume parade, kiddies vaudeville show and an “Our Children” division in the grand parade. The window painting contest gets underway this weekend under the sponsorship of the Junior Chamber of Commerce with Jim Auest as chairman. Paint is available for the asking at the Mercury Stationers, 139 South Los Angeles street. The windows are up and down the streets of Anaheim—so go to it, artists! The annual Kiddies Parade will start at 2 p.m. on Center street at Emily under the general chairmanship of Mel Gauer. Judging of costumes and floats in the parade is under the direction of the Ebell Club, Mrs. Arthur Roquet, president. The line-of-march is on Center street from Emily to Clementine and then north to the city park. A top flight vaudeville show, exclusively for the kids will be held in the Greek Theatre immediately after the parade. Headlinging the laugh-filled show will be Fred Ketch, ventriloquist. Rounding out the cast are Johnson and Diehl, jugglers; Phil and Dottie Phelps, acrobatic team and the renowned Penny Parker, clown. Featured in the grand parade—“Pageant of Hallowe’en” will be an “Our Children” division with Louis Hoskins, division captain. Included will be youth musical organizations, floats and entries of youth service organizations, ponies and other entries all dedicated to our children. Lutherans to Convene Here For the fourth annual Orange county Luther Day observance, Lutherans from throughout this area will attend a Reformation Day program to be highlighted by an address by the Rev. O. P. Kretzmann, president of the Lutheran University at Valparaiso, Indiana, this Sunday afternoon at 3 o'clock in Anaheim Union high school auditorium. This program, to which the public is cordially invited, is sponsored annually under the auspices of the nine congregations of the Lutheran church—Missouri Synod of Orange county. Great Choirs Impressive music will include organ interpretations and accompaniment by Mrs. Walter Kempin. A 150-voice adult choir will be directed by Theodore Hopmann, choir master of St. John's Lutheran church, Orange. Comprised of parochial school youngsters of Orange county, a 200-voice children's (Continued on Page 6) Pearson Heads League of Cities San Francisco—Mayor Charles Pearson of Anaheim was yesterday elected president of the California League of Cities at the organizations annual convention held in this city. Mr. Pearson was vice-president of the league this year and has been Orange county's director since the organization was formed. He led an eight-man delegation from this city which included Councilmen Robert Boney and Ray Van Wagoner, City Clerk Charles Griffith, City Engineer E. P. Hapgood, Chief of Police Mark Stephenson, Deputy Assistant Ed Bronkosky and W. D. Grafton of the City Planning Commission. The Anaheim delegation will return from the three-day meet today, Thursday, October 27. The earliest patterned textiles known are Egyptian linens of the 15th century B.C., according to the Encyclopedio Britannica.