anaheim-gazette 1936-09-17

ANAHEIM GAZETTE Established 1870 Orange County's Oldest Newspaper HENRY KUCHEL, Editor and Publisher 1887-1935 The Anaheim Gazette has been owned and edited by the same family since 1875. Published every Thursday at 259 East Center Street, Anaheim, Calif. MRS. HENRY KUCHEL — THEODORE B. KUCHEL Editors and Publishers ANAHEIM HONORED Outstanding honor was done city of Anaheim last week at the convention of the California League of Municipalities. Our mayor, Chas. H. Mann, was elected to the vice-presidency. In a large measure, of course, this office was awarded to our mayor because of ability, interest and large amount of his own time that that he is willing to give to the cause of better municipal government. But we must remember that the state League is composed of practically all the cities in California and that Anaheim comes among those cities in the lower population brackets. In other words the city officials of the state know about Anaheim. They know that we have an energetic, honest, sincere and businesslike group of men at the helm of the city. We know it when we look at our city tax bill. Charles Mann is the chairman of our council. We believe he went to the League of Municipalities well sponsored. We believe the League made no mistake in their selection. TIDELAND BILL ON BALLOT Orderly development of the Huntington Beach tideland oil pool to provide revenue for reducing taxes and for acquiring, maintaining and developing state beaches and parks, without cost to the taxpayers, is one of the important provisions of Proposition Number 4, initiative prohibiting tideland oil drilling, to appear on the ballot in November. With mounting government costs and increase in tax rates in many counties, civic organizations throughout the state, interested in economy in government, are becoming actively engaged in furthering the campaign for the Huntington Beach measure. SAMUEL HOPKIN NOVEMBER What has happened so far is 1823. Peggy O'Neale, caring and vivacious nineteen-year-old daughter of a Washington keeper, has always idolized Randolph, young Virginia Sailor but when he overlooks the door to propose to her, she accepts hand of Bow Timberlake some, carefree naval abroad the "S. S. Constitution." A few days after their marriage Bow is ordered to sail for West Indies, leaving Peggy at home. CHAPTER TWO Peggy tried to conceal her liness after the departure of but she took no enjoyment of her former activities, and hours dragged by on leader She never saw John Raney and Rowdy Dow felt that company was not wanted. Days passed into weeks, months, and her one consonant was that she could keep assisting her father at the time arrived the Constitution was ex back. One morning Cuthbay head servant at the inn, who devoted to Peggy, rushed with news that the ship had sighted. They borrowed a boat and went out to meet coming vessel. As she excitedly climbed TIDELAND BILL ON BALLOT Orderly development of the Huntington Beach tideland oil pool to provide revenue for reducing taxes and for acquiring, maintaining and developing state beaches and parks, without cost to the taxpayers, is one of the important provisions of Proposition Number 4, initiative prohibiting tideland oil drilling, to appear on the ballot in November. With mounting government costs and increase in tax rates in many counties, civic organizations throughout the state, interested in economy in government, are becoming actively engaged in furthering the campaign for the Huntington Beach measure. Through regulating slant drilling into the local oil pool now being drained without payment of adequate compensation, the state would receive a very substantial revenue each year. The measure provides a flat royalty of 14 2/7 per cent to the state for slant drilling which would be conducted from uplands back of the beach. Proponents of the measure have obtained estimates from various experts which indicate that the state would receive a minimum of $50,000,000 as a result of the terms of the measure. The revenue would reduce taxes and also provide the state with one of the finest systems of state parks and beaches, which would be acquired, maintained and developed, without any additional cost to taxpayers. While the measure provides revenue for the state by slant drilling, it also affords strict protection to the beaches. Tideland oil drilling is prohibited forever, and the measure also prohibits pollution and any interference with bathing, fishing and boating. The bill provides for an orderly development of the Huntington Beach tideland pool.—Huntington Beach News. SPENDING $1.72 A DAY FOR LOCAL ADVERTISING (?) The other day a public accountant handling the books of a local firm advised him that he was spending $1.72 a day for advertising, which was entirely too much for the size of his business. An analysis of this monthly total of $51.60 revealed that a little more than $16.00 was going into newspaper advertising, the balance being consumed in programs, signs, circulars and toys for children. The sum allocated to this newspaper was spent for auto tire mats provided by one of the leading tire firms in the country and compiled by the foremost advertising agency and it was admitted that inquiries were coming in but the expense was too much. On the other hand a trade exposition at Balboa, which used the local paper exclusively, not only greeted 30,000 people over a period of thirty days but sold hundreds of dollars worth of merchandise. It is true that the attractions offered were greater but it is not true that he quality was better than the auto tires. The substance of this screed is that the newspaper is penalized for the failure of other methods to sell merchandise. High-powered salesman persuade business men to buy hundreds of dollars worth of items to give away under the guise of advertising, while the plea of the milder home salesman is waved aside. Forest Raymond, San Diego, told the annual convention of the Pacific Coast Gas association, this tid-bit: people over a period of thirty days but sold hundreds of dollars worth of merchandise. It is true that the attractions offered were greater but it is not true that he quality was better than the auto tires. The substance of this screed is that the newspaper is penalized for the failure of other methods to sell merchandise. High-powered salesman persuade business men to buy hundreds of dollars worth of items to give away under the guise of advertising, while the plea of the milder home salesman is waved aside. Forest Raymond, San Diego, told the annual convention of the Pacific Coast Gas association, this tid-bit: "Newspaper advertising has its greatest value if the message is prepared for mass interest; the experience of our company revealed that $144 could be spent in nwspapers with more results than $1800 for other advertising mediums." The essence of this editorial is that when firms start retrenching they should not arbitrarily ban the entire investment because part of it is bad, on the same basis that some gasolines sell better than others because of their advertised quality.—Newport News. ROOFS & ROOFING Red Cedar Shingles, California Redwood Shingles Johns-Manville Asbestos Roofs, Roll Roofings, Slate Surfaced Composition Shingles & Roofings. ESTIMATES MADE— Roofs old or new inspected. New Roofs supplied by experienced men residents of Orange County. CONTRACTS— For all kinds of Roofing Jobs, on Business, Warehouses, Factory or Residence Buildings solicited. PHONE: Anaheim 2271 Fullerton 232 Placentia 317 GIBBS LUMBER SAMUEL HOPKINS ADAMS' NOVELIZED FROM THE METRO·GOLDWYN·MAYER PICTURE "The Gorgous Hussy" HALSEY RAINES what has happened so far: It 1823. Peggy O'Neale, charm- and vivacious nineteen year-daughter of a Washington inn-ber, has always idolized John Rodolph, young Virginia Senator, when he overlooks the chance to propose to her, she accepts the idea of Bow Timberlake hand- carefree naval officer lead the "S. S. Constitution". New days after their marriage, it is ordered to sail for the Indies, leaving Peggy alone home. CHAPTER TWO Peggy tried to conceal her loneliness after the departure of Bow, she took no enjoyment in any other former activities, and the ears dragged by on leaden feet. Never saw John Randolph, Rowdy Dow felt that his company was not wanted. So the ears passed into weeks, then months, and her one consolation is that she could keep active testing her father at the tavern. At last the time arrived when Constitution was expected back. One morning Cuthbert, the servant at the inn, who was noted to Peggy, rushed to her news that the ship had been sunk. They borrowed a row-tail and went out to meet the incoming vessel. As she excitedly climbed on "O!' Hickory Sournut! He don't dare show !his face! Hangman Shot his own men at New Orleans! Murderer!" Some of the General's enemies, their bitterness undiminished by his success at the polls, had gathered here in an attempt to insult him publicly. "Gentlemen," he said, addressing them quietly, "whatever I have done in the past, I have done because I considered it just and right. I shall continue to do so for the rest o' my livin' days." There was a moment's silence, then a heckler's shrill voice broke the tension. "How's your wife fixed for pipe tobacco, hangman? Kin she spare some?" This was a type of affront that it was impossible to ignore. Unheistatically the President-elect swung over the railing and into the midst of the crowd. "Quick!" cried Peggy, to the men with her at the table. "He'll be killed!!" Sticks and rifle butts raised in air, the rioters sought to hem Jackson in, as his own adherents fought their way to him. In a few moments there came a rifle shot, and it appeared that the full spirit of mob frenzy might be turned loose. But at that moment the towering leonine head of Daniel Webster appeared in the window. His voice was a magnetic, magni- and adventure, Peggy had donned men's attire, and, wearing a tall hat and black cane, had walked the streets of Washington as late at night as she wished. One night, overcome by an involuntary impulse, she found herself on the far avenue leading to Randolph's home. He stood in the lighted open front window, declaiming a new speech. Smiling indulgently at his intense seriousness, Peggy slipped behind a great elm tree outside the house. When he paused for breath she commenced to whistle a bar of Yankee Doodle. "Who's there?" cried Randolph, turning angrily. "Do you object to my sentiments or my voice?" Peggy stepped out, and with ease vaulted up to the low balcony and into his room. Randolph starred her in bewilderment. "What in the world are you doing dressed like this?" he asked. "Surely, John," she said, "a lady even in trousers, is a better audience for your political tirades than the man in the moon." He turned impatiently, as Peggy half-consciously reached in her pocket and pulled out a coin a passerby had given her in the dark street. Randolph looked at it startled. It read: "For First President of the Southern Confederation of States, John C. Calhoun." "What can it mean?" asked Peggy. "No, John Randolph Peggy." "Oh!" said Jackson, pressing his shifting "Well, I guess it or happenin'. He's a fine way." Something about it was decidedly stargnee. "Uncle Andy," said talk as though I were going. "John Randolph and opposite sides of the joined the President." Ry him you've got to side, not mine." He moment. "Peg, I've your help. It ain't want you to marry, picked the wrong tie wrong man. When you to John Randolph me good as over." "You're being un-Peggy. You're trying political issue means the man I love." "I'm askin' you to tween your country and said the General," if put it that way. Who choosin'??" "I chose John Randolph Peggy." "Then git!" asnswer ident. "I got turned 'round me as it is." G Peggy whirled, rush room and slammed th (To be contin- months, and her one consolation that she could keep active instilling her father at the tavern. It last the time arrived when Constitution was expected to ask. One morning Cuthbert, the sold servant at the inn, who was voted to Peggy, rushed to her news that the ship had been sunk. They borrowed a row of men with her at the table. "He'll be killed!" Sticks and rifle butts raised in air, the rioters sought to hem Jackson in, as his own adherents fought their way to him. In a few moments there came a rifle shot, and it appeared that the full spirit of mob frenzy might be turned loose. But at that moment the towering leonine head of Daniel Webster appeared in the window. His voice was a magnetic, magnificent one, and when he implored the crowd to stop, in the name of the Constitution, they listened. In fifteen minutes he had given them an oration that broke up the gathering and sent them away cheering. Peggy herself bandaged the head wound John Eaton had suffered in the battle. Open attack on Jackson was not the only thing that kept Washington in a turmoil. The society snobs of the Capital, whom the General referred to as "spew-cats," directed their malicious tongues against the members of the new President's immediate circle. Peggy, as an innkeeper's daughter, received her share of abuse, but she did not mind Rachel Jackson, however, felt it deeply when she knew they were laughing at her rustic ways, her lack of education and her corncob pipe. She was ill at the time, and this hurried her sickness on to a more rapid fatal termination. When the General buried her, his simple, great-souled helpmate, it seemed to him that he could go no further. "It's no use," he told Peggy, "Iain't got the spirit to face it without her." Peggy had promised Rachel before her death that she would do everything in her power to maintain the General's will and determination. "Uncle Andy," she told him, "you're the most important President this country's ever had. You've got to face things, and you're going to." Peggy's popularity sent all the social bigots of the Capitol into new and noisier huddles of gossip. Such cat-like carvers-up of other people's reputations as Louisa Abbot, a young spinster, and Mrs. Bomfert Beall, a malicious, middle-aged woman, were in their glory. "I suppose Peggy Timberlake will put on more airs than ever." into enchanting young womanhood, but there was no man who, even momentarily, occupied her thoughts. Prof. Sunderland she had forgotten, Bow was dead, and for John Randolph, she dared to think of him, never saw him. All her energies were devoted to various aspects of Jockson's campaign, and the General began to realize that upon her demure young shoulders rested one of the newest heads in Washington. Visiting the race track with the Jackson one afternoon, there was an unexpected encounter with Randolph. "It's been a long time since I've seen you," she said, heart beating wildly. "Yes," he answered, in a constrained manner. "I found it more convenient to take a house near the Senate." Peggy could not refrain from adding one more remark. "In case you haven't noticed," he said, "I've quite grown up." Randolph winced, but said nothing, and their conversation was then interrupted. But as she left Peggy kept telling herself that his look was more than that of a mere friend. The election was a hotly contested one, but when the final results were assembled, Jackson was the victor. He had been elected seventh President of the United States by a substantial majority, and all his closest associates gathered at the Franklin Man to celebrate the triumph. Peggy sat between Martin Van Buren and John Eaton, the latter an extremely attentive young man of sensitive features who was to be the new Secretary of War. As Jackson rose and began to speak, there came the sound of glamoring voices from the courtward outside. You've got to face things, and you're going to." Peggy's popularity sent all the social bigots of the Capitol into new and noisier huddles of gossip. Such cat-like carvers-up of other people's reputations as Louisa Abbott, a young spinster, and Mrs. Bomfert Beall, a malicious middle-aged woman, were in their glory. "I suppose Peggy Timberlake will put on more airs than ever." said Louisa. "I imagine!" said Mrs. Beall. "A common barmaid parading as White House hostess. It's an afront to public decency." Mrs. Beall and her clique of social dictators gasped when Peggy was invited personally by the Dutch Minister to his annual ball, one of the exclusive events of the season. They gasped still more when John Eaton, now the War Secretary escorted her there. They tried to ignore her, but with the men she was the most popular feminine personage present. "Do you know any special reason why they should hate me?" Peggy asked Eaton, as she glanced at a group of hawk-cyed gossips. "Offhand, I can think of three reasons," smiled Eaton. "You're beautiful, you're clever, and you're a widow, a menace to their peace of mind." "I think the first two points are doubtful," said Peggy. "But, anyway, what do you recommend I do to squelch them?" "Give up being a widow," replied Eaton, pressing her hand and looking down at her in a way that could mean only one thing. She did not know what to answer, and the orchestra ended her embarrassment by beginning the next waltz. On various occasions, in order to indulge her desire for freedom "No, John Randolph," said Peggy. "Oh!" said Jackson, his face expressing his shifting emotions. "Well, I guess it couldn't help happenin'. He's a fine man, in his way." Something about his manner was decidedly starnge. "Uncle Andy," said Peggy, "you talk as though I were going away." "John Randolph and I are on opposite sides of the fence," rejoined the President. "If you marry him you've got to be on his side, not mine." He paused a moment. "Peg, I've leaned on your help. It ain't that I don't want you to marry, but you've picked the wrong time an' the wrong man. When you're married to John Randolph my fight's as good as over." "You're being unfair!" cried Peggy. You're trying to say a political issue means more than the man I love. "I'm askin' you to choose between your country an da man," said the General, "if you want to put it that way. Which are you choosin'?" "I chose John Randolph!" cried Peggy. "Then git!" asnswered the President. "I got turncoats enough 'round me as it is. Go on! Git!" Peggy whirled, rushed from the room and slammed the door. San Gabriel Drum Corps Appears at Texas Exposition The national champion Drum and Bugle corps of the American Legion will drill at the Texas Centennial exposition tomorrow. It is the San Gabriel Drum and Bugle corps from California, and, accompanied by two special trains of California Legionnaires, will arrive early in the afternoon at the $25,000,000 world's fair grounds. The Legion members will spend the afternoon at the exposition en route to the national convention, opening in Cleveland Sept. 22. W. B. Osmond, of Los Angeles, is drum major and business manager of the 60-piece corps, which won first prize at the national convention in St. Louis last year. Tell the merchant you saw his ad in the Gazette. Brenner Acquitted On Traffic Count Carl W. Brenner, postmaster Buena Park, was yesterday quitted on two charges of traviolation and convicted on a th at a trial held before Judge K neth Moddison in the Santa A justice court. Brenner was charged with failure to make a boulevard st operating a car with obstruc vision, and failure to grant rig-of-way as an outgrowth of an incident recently at the intersection of Grand and Manchester Buena Park. The postmaster was acquitted on the first two charges, but received a fine of $5 when admitted trying to go in front of the tr which hit him at the intersecti Tell the merchant you saw ad in the Gazette. MOST BEAUTIFUL IN AMERICA LOS ANGELES COUNTY FAIR WITH RIVERSIDE & ORANGE COUNTIES SEPT. 18 - OCT. 4 POMONA A Treat You'll Never Forget 200-acre Exposition Reviewing the agricultural and industrial accomplishments of the empire of the West. In Colorful Carnival Spirit WITH RIVERSIDE & ORANGE COUNTIES SEPT. 18 - OCT. 4 POMONA Fishing Good at Huntington Beach Good catches are being taken off the Huntington Beach fishing grounds, it is reported. Barracuda is leading, with halibut, a few yellowtail and tuna reported. Bait has been scarce, especially sardines; and the yellowtails have been shunning anchovies. Many marlin fins have been sighted and a few brought into Long Beach; but most of these are being taken at Catalina, Newport and San Diego. Some anglers have taken large ones on light tackle. A Treat You'll Never Forget 200-acre Exposition Reviewing the agricultural and industrial accomplishments of the empire of the West. In Colorful Carnival Spirit Horse Racing Daily With pari-mutuels. Greatest Historical Parade LA FIESTA DEL RANCHO SAN JOSE Sunday, Sept. 20—A procession of golden memories recounting the romantic story of California in gorgeous floats and picturesque groups entered by communities throughout the Southland—1000 costumed people, 500 horses to participate. 30,000 Varied Exhibits Including livestock, poultry, pigeons, rabbits—household arts—fine arts—Junior fair—citrus show—flower show—dog show—brilliant night horse show—schools and countless others. $15,000,000 Show for 50¢ Parking for 30,000 cars. Excursions by rail and bus. No dust, no dirt, no worry. THE NEW 1937 PACKARD SIX AND EIGHT on display SIX AND EIGHT on display day, September 19, 1936 T PRICES IN PACKARD HISTORY & Nealer Motors 312 N. Spadra, Fullerton Phone 673