anaheim-gazette 1931-12-10

THE ANAHEIM GAZETTE HENRY KUCHEL, Editor and Publisher ESTABLISHED 1870 ISSUED EVERY THURSDAY SUBSCRIPTION PER YEAR ... $2.60 SIX MONTHS ... $1.60 Entered at the Anaheim, California Postoffice as second-class matter. CHRISTMAS THRIFT Through the calendar year now passing, not all Americans have been extravagant. Many millions have been thrifty and they are to have their reward this Christmas time. From New York headquarters of the Christmas club movement comes figures showing that over 8,000 banking institutions in 4,000 cities and towns are disbursing $600,000,000 to about 12,000,000 Christmas club members. A Christmas club, and about every bank sponsors one, is a club in which you pay or deposit so much a week for a year, the bank pays interest on the deposits, and at Christmas time you awaken to the fact that you are well prepared to finance your Christmas shopping. Much of the $600,000,000 which the clubs will pay out to their members before Christmas will go for gifts, and to release $600,-000,000 which has been accumulating in club funds for Christmas merchandise of the many kinds is going to be a very substantial lift to the depression which has prevailed in retail trade everywhere. But a member of a Christmas club has done much more than accumulate a fund with which to pay holiday expenses. During the year he and she as they watched their Christmas savings grow have acquired the habit of saving. They may spend their Christmas club money, but they will go on and on with this habit of thrift and saving, and in time of emergency they will be ready to pay their way or to buy what they desire. The Christmas club idea was started 21 years ago, and has steadily made its way across the country until now it is a permanently established movement. Its members not only save for But a member of a Christmas club has done much more than accumulate a fund with which to pay holiday expenses. During the year he and she as they watched their Christmas savings grow have acquired the habit of saving. They may spend their Christmas club money, but they will go on and on with this habit of thrift and saving, and in time of emergency they will be ready to pay their way or to buy what they desire. The Christmas club idea was started 21 years ago, and has steadily made its way across the country until now it is a permanently established movement. Its members not only save for Christmas, but to carry life insurance, to pay taxes, lift a mortgage on a home. The New York headquarters reports that to the Christmas clubs can be directly traced over 10,000,000 permanent savings accounts in banks, trust companies and building and loan associations all over the land. "Jimmy" Walker, upstart mayor for New York's Tammany, caught a bad cold after coming to California. He also caught something else in the editorial columns of the newspapers far and wide, and it was worse than any bad cold. THE REALLY BIG QUESTLION Whether China or Japan will win the war, or what the League of Nations can do about it; whether you are a decided dry or a more decided wet; whether Tom Mooney should or should not be pardoned; what Harry Carr or Artie Brisbane think of this or that—these are all trivial questions compared to that of which side you are on in the contract bridge controversy. If you are a player of auction bridge, and most everybody, with the possible exception of your pastor, is, you have to play the new contract game, and to play contract launches you into the Culbertson-Lenz controversy. Ely Culbertson is trying to get bridge players all over the land all het up in favor of the contract method of play which he claims to have invented or discovered. Middle-aged, bespectacled Sidney Lenz invented another method of play. So this week they are staging a battle royal in New York to see which is right or wrong. They are said to be playing for a stake of $25,000, which may be stage or pressagent money. But the contest in New York is only the beginning. Next thing the contract players know, Culbertson and Lenz will be barn-storming across the country to California, lecturing to town halls full of contract players, and giving lessons at say $20 for twenty minutes. They will be writing books, which contract players will feel obliged to buy and later throw them on the trash pile. Sooner or later, and probably sooner, Culbertson and Lenz will be talking contract bridge in the talkies. It is a great battle which these big guns of contract bridge are leading, and it ought and probably will result in vast amounts of money to the two leaders. But that will be per as usual, for we Americans get heated up about nothing at all, pay well for each degree of temperature, and the first thing we know is, the heaters-up have the money, and we turn our attention to something else just as unimportant, yet ready to pay for it. Prof. Einstein is coming back to Pasadena with a suitcase full of transparent theories, so everybody else might as well prepare to get off the front page of Los Angeles newspapers. PROHIBITION AND POLITICS Chairman John J. Raskob, of the Democratic National committee, has asked everybody who contributed to the last DemoMary Pickle with the first two movies houses to Bruce Bartel at W MERCHA An earnest gentle office with a "message this is the time for duce somebody to put advertisement on M The attention of a focused on the sub could only get them it would "clarify the situation" and start sperity." I asked him what chandling. He her and finally remain know, merchandising what you mean by I told him that I conversation on th but had never heard term. "In those booms mean over-selling meant trying to get in a side line of la toilet goods depart cream cones, forcing into delicatessens. "It meant pushing twenty-five percent awake nights to thin ing people buy more going out extravag other man's custom of high pressure around under the dising' in 1929." I we speak of 'getti we mean getting b strain then I am no He went away s if I had uttered great spirit of Am Perhaps he was getting old and "the kind of merchant I believe our course or later are problem Why, with so many men out of Why is our ecclumys that men New York while o wheat to hogs in Why, with so many services, have we so Why are factor large percentage o still barefoot, under when it rains? Why were our p much poorer than more contented, po How can we think beings and less ab Prof. Einstein is coming back to Pasadena with a suitcase full of transparent theories, so everybody else might as well prepare to get off the front page of Los Angeles newspapers. PROHIBITION AND POLITICS Chairman John J. Raskob, of the Democratic National committee, has asked everybody who contributed to the last Democrat national campaign fund to give him some advice on the question whether or not a change in the prohibition laws should be advocated in the next Democratic national platform. We don't know what these gentlemen who financed Alfred E. Smith's campaign for the presidency will tell Mr. Raskob. We believe, however, that the farther they are away from the big cities the less likely they are to recommend either the repeal of the eighteenth amendment or the "liberalization" of the Volstead act. It would be a pity, it seems to us, to have a presidential election complicated by the question of prohibition. Prohibition, as we see it, is not and ought not to be made a partisan issue. It cuts across all party lines, and throws into the political situation an issue which has no bearing upon the vitally important economic questions which are the only sound basis for political action. Raskob and his friends suggest several alternative programs for consideration. The essence of them all is that the people of the United States and of the several states should have the right to vote directly on constitutional amendments. This seems to be based on the theory that state legislatures, which ratified the eighteenth amendment, and which have ratified all previous amendments to the Constitution, do not truly represent the preponderant opinion of the people of their states. We see no objection to such a referendum, but we think Mr. Raskob would be surprised at the result if his party should commit itself to a referendum on the repeal of the eighteenth amendment and should find itself in a position to submit such a referendum to the people. We think there is a great deal to be said in favor of the general proposition that there is too much of a tendency to centralizing government at Washington. And, of course, any political organization or group that desires to has a perfect right to advocate and try to put into effect any change in the Constitution which seems desirable to the group. But if the purpose of a great national party is to elect its candidate for the presidency, we think it would be just too bad to complicate the issue by putting into the platform, under whatever disguise, a proposal upon which there is so much and such violent difference of opinion as prohibition. Mary Pickford Enlists President’s Support Mary Pickford, America's Sweetheart, presented President Hoover with the first two tickets of the ten million that will be sold by the nation's movie houses to aid the unemployed during National Motion Picture Week. International Sunday School Lesson FOR DECEMBER 13 JOHN'S VISION ON PATMOS Revelation 1 4-18 By REV. SAMUEL D. PRICE D. D. There are three schools of interpretation for the book of Revelation: it has been fulfilled, it will be fulfilled, or it is being fulfilled. Most of the conservative scholars follow the latter method. At least, this is positive. Revelation tells of the final triumph of Jesus Christ and His Church, and this sublime fact is a wondrous assurance in the midst of present evil conditions. Do not try to find a meaning for every symbol or relate each episode to some event in history. Rather, read the book for its message of victory and the glorious way in which it presents Christ as King of kings and Lord of lords. No matter how great is the imagery of heaven, the symbol will be far less than the actual which will be experienced in time by the redeemed of the Lord. Expert Watch Repairing 115 East Center St. Eruce Barton Looks at Ways of Life Short Essays On Popular Topics MERCHANDISING An earnest gentleman called at my office with a "message." He said that VALENCIA LAUNDRY IS AN ALL-THE-YEAR AROUND SANTA CLAUS Bruce Barton Looks at Ways of Life MERCHANDISING An earnest gentleman called at my office with a "message." He said that this is the time for me to write and induce somebody to publish some full-page advertisement on Merchandising. The attention of all executives is now focused on the subject, he said. If we could only get them to "think straight" it would "clarify the whole business situation" and start the "return of prosperity." I asked him what he meant by merchandising. He hemmed and hawed, and finally remarked: "Why, you know, merchandising; everybody knows what you mean by merchandising." I told him that I had listened to much conversation on that subject in 1929, but had never heard any one define the term. "In those boom days it seemed to mean over-selling," I continued. "It meant trying to get barber shops to put in a side line of lawn mowers, urging toilet goods departments to carry ice cream cones, forcing automobile parts into delicatessens. "It meant pushing up the sales quota twenty-five percent every year; lying awake nights to think up ways of making people buy more than they needed; going out extravagantly to steal the other man's customers. All that sort of high pressure activity was walking around under the banner of merchandising' in 1929." I said, "and if, when we speak of 'getting back to normal' we mean getting back to that rush and strain then I am not much interested." He went away shaking his head, as if I had uttered treason against the great spirit of American enterprise. Perhaps he was right; perhaps I am getting old and "unprogressive." But the kind of merchandising problems that I believe our country must face soon or later are problems like the following: Why, with so much wealth, are so many men out of work? Why is our economic machinery so clumsy that men can go hungry in New York while other men are feeding wheat to hogs in Kansas? Why, with so many labor-saving devices, have we so little leisure? Why are factories closed when a large percentage of the human race is still barefoot, under-nourished, and wet when it rains? Why were our parents, who were so much poorer than we, still so much more contented, peaceful and secure? How can we think more about human beings and less about money? How can Short Essays On Popular Topics MEN AND ELEPHANTS By HENRY F. OSBORN Chairman of American Museum of Natural History Trustees. Man has been the traveling companion of members of the elephant super-family for a very long period of time, roughly estimated at 1,250,000 years before our era. The first natural inference is that Tertiary man inhabited the same kind of partly forested, partly open upland in countries bordering streams and rivers which were also attractive to primitive elephants. The second inference is that only in the sands and gravels of these river and stream borders—subject to occasional floods and cloudbursts—are we likely to find fossil remains of primitive man and primitive elephants intermingled in the deposits. Thus the evolution of the grinding teeth of primitive elephants affords an absolutely reliable chronometer whereby the antiquity of the successive stages of human evolution, even in widely separated geographic regions, can be precisely determined and correlated. In New York restaurants sufficient for two or three persons is served with each portion; probably the waste would feed the unemployed—The Lady Mayoress of Manchester, England. JOBLESS TO TOP TREES Planning to serve the county's unemployed and needy in one operation, the Fresno County Board of Supervisors has arranged for topping the twelve miles of trees along Kearney boulevard by unemployed men with families who are now receiving aid from the welfare department. The men will receive grocery orders in exchange for their labor and, beginning on the 10th inst., all able-bodied men who are now receiving county money will be required to go to work on the tree topping or forfeit their right to county money. The supervisors also appropriated $2000 for establishing one or more labor camps in the national forest areas in which unemployed single men will be given food and lodging during the winter in exchange for a few hours' work daily in building fire breaks and other Why is our economic machinery so clumsy that men can go hungry in New York while other men are feeding wheat to hogs in Kansas? Why, with so many labor-saving devices, have we so little leisure? Why are factories closed when a large percentage of the human race is still barefoot, under-nourished, and wet when it rains? Why were our parents, who were so much poorer than we, still so much more contented, peaceful and secure? How can we think more about human beings and less about money? How can we recognize the economies of distribution so that everybody can have more of the good things of life as a result of steady, smooth production? I cannot answer these questions, but I do believe it is important to get as many men as possible thinking about them. WANT ADS RATE: Five cents the line (count five words to the line; for each insertion. Phone 2414 for want ads that bring results. Stationery CHRISTMAS CARDS, GIFTS and novellies now on sale. Come in and see them. E. D. ABRAMS 116 W. Center, Anaheim. Phone 2513 Financial LOANS TO INDIVIDUALS $100—$1200 GO-MAKERS OR COLLATERAL Autos Refinanced LOANS FOR INVESTMENTS 119 N. Los Angeles St., Anaheim Situations GENERAL repairing and old jobs. Gene Adams, 116 S. Olive 3954. 7-10-tf Tailoring ALL KINDS of suits altered and mended at reasonable cost. Expert tailoring, latest styles, newest materials. HENRY BREMER 1-20-tf 124 E. Center—Phone 3232 Painting & Paperhanging Painting, paperhanging. J. E. Saylor, 016 S Philadelphia St., Phone 2761. $10 FREE: Send name of friend who wants plano and get $10 Free when we sell. Danz, Anaheim. Pianos For Sale 100 PIANOS to choose from; Knabe, Bechstein, Steinway, Chickering, Kimball, etc., new and used. $35 up. Danz, Anaheim. Poultry WE PAY CASH for poultry; any quantity. Market or laying. Will call. Phone 1401. R. D. Taylor. 3-2016 John the seer, was in exile on the island of Patmos and was granted the series of apocalyptic visions; there are seven series with seven items in each. Select the seven promises to the seven churches for cumulative blessings that come to the faithful. Christ no longer is depicted as the Man of Nazareth in humble garb, but as the established Lord whom none can gainsay. He moves majestically in the midst of the churches. The occasion was when John "was in the Spirit on Lord's day." This subline manifestation of Him who was once crucified is another argument for His immortality. The assurance is "I am alive forever more." Such contact with God was not to cause any distress and the encouraging word is given: "Fear not." Turn how to the last chapter in Revelation and observe the heritage of the child of God. Heaven is the Home Land of the Soul. The invitation is to all: "Come—and he that is athirst, let him come; he that will, let him take the water of life freely." ELEVEN NEW FAMILIES The population of Anaheim was increased by eleven new families which moved here during the week ending last Saturday, according to the Public Service Department and reported by the Chamber of Commerce, which has a register of the new arrivals. The nation which has no control over its defense forces is not a responsible nation.—Gandhi. Make Your Gift A— FAMILY GIFT Delight your family, and surprise your friends by "dolling up" your present furniture in fashion's latest color harmonies: You'll be surprised by the pleasing effect and reasonable cost. All work guaranteed. UPHOLSTER——REDECORATE Chairs Bedroom Suite UPHOLSTER—REDECORATE —Chairs —Bedroom Suite —Dining Room Suite —Living Room Furniture You'll be delighted with the comfort, appearance and quality of our work. All Done By Experts —“IF IT IS FURNITURE, WE CAN FIX IT”— BIRCHER FURNITURE REPAIR SHOP 109 South Palm St., Anaheim. Phone 2684 KELVINATOR— $305.00 and up, $10.00 down. FEARN, 278 E. Center St., Anaheim Easy Parking Phone 811 Here's an Idea About Helping the “Situation” In Our Town 1 On your pantry shelf—or in the closet—there is a mighty fine electrical device—maybe a percolator or waffle iron or toaster or heating-pad—which isn't being used the way it should be, simply because there isn't a convenient outlet at In Our Town 1 On your pantry shelf—or in the closet—there is a mighty fine electrical device—maybe a percolator or waffle iron or toaster or heating-pad—which isn't being used the way it should be, simply because there isn't a convenient outlet at hand. 2 Downtown, there is an electrical dealer who isn't very busy just now and a few odd jobs would help him. 3 Across town, there is an electrician who ordinarily works for the dealer but who is now cooling his heels because times are slack. A little Christmas money would be mighty welcome. Why not put all these together? 1-2-3 Phone the electrical dealer and ask him, "What would it cost to put some extra outlets in my house?" Then tell him to go ahead—he will call in the idle electrician—in a few hours you will be able to use the appliances as you planned to use them in the first place. By doing this, you will have benefited several people, but yourself most of all.