anaheim-gazette 1931-03-05

New Firm, New Store Is Winning Favor Loly & Jensen Have Succeeded Bernard Hatfield's Jewelry and Fine Arts Store Shoppers in down town Anaheim are taking much interest in viewing what they regard as the most attractive jewelry store in Southern California, and one that would be a credit to any city on the Pacific coast. It is a "bran new" store with a new firm conducting it, and the location is in the same room on Center street where for 26 years Bernard Hatfield "kept shop" and catered to the finer senses of admirers of artistic jewelry and its allied merchandise. Loly an "Old Timer" The new firm is Loly & Jensen—Victor Loly and Arthur Jensen. The first named is an "old timer" as a jeweler, was in the employ of Mr. Hatfield for ten years, has been in the same line of merchandising for 26 years and in point of service is the oldest jeweler in Anaheim. For a time he was with Nordlinger & Son, of Los Angeles, who had a jewelry and art store that was known up and down the coast, and he was for some years with Walton & Co., of Pasadena, another jewelry and art store known far and wide. Arthur Jensen is only 24 years old, but he has a national reputation as a watch-maker. When 19 years old he made a watch for the Bradley Technical Institute, at Peoria, Ill., that is regarded among watch-makers as one of the finest time-pieces of the kind ever made in this country. Made the Whole Watch And he made the whole thing—all the drawings, every finished part, studded with 23 jewels. The Bardley Institute is rated as the world's best school for watch-makers, and the Jensen watch, which has since it was made been retained there, is rated as a masterpiece of craftsmanship. This model watch is now on display in the new Loly & Jensen store. Although he carried the keys to the front door for 26 years, the old Barney Hatfield store has undergone so many changes that Barney himself hardly recognizes it as the location where he held forth. New Outside and In A new front has been set up and on the interior there is an entirely new outfit of fixtures. The room arrangement has been changed and a mezzanine floor has been built. And the stock of jewelry, watches, diamonds, silverware and similar art products is entirely new—just as new as the firm which now has its name on enterprise. Mr. Loly has lived in A long and has been so active affairs that he is as well knit citizenship as he is as a bachelor. He is a member of the Lion Club of the Chamber of Commerce both of which he finds an ode to civic enthusiasm. Superior Radio Automatic Installation of the Acre automatic radio tube-testing was announced this week. Davidson, owner and manager perlor Radio Service at 308 W Street. “This machine enables us once exactly what is wrong tube,” Mr. Davidson exclaims. “Formerly, with the limited services employed by radio store might have tested perfectly but the filament or grid must circulated, or the life in the would not have shown. A sequence, poor reception results the Acrementer we first mention then the power and gritally the life left in the gives us accurate diagnosis of the factory, of a tube.” P. O. Lake Optimization After Sales Co. P. O. Lake, manager of Men Store, this week was optimistic about business in Orange county. “At the sales gathering I Los Angeles last Wednesday reports of the business co., Southern California were great many of these were there was none that could with the record established by the latter part of February less of the sale we have been unprecedented, and I speaks well for the immei- Will you let this worker help you make a big year of 1931? Do you realize that the telephone on your desk is a co-worker, full of energy, ready to do big things for you in 1931? That it carries your message to other cities in your own voice? That it bears your personality to other cities? That it leaves your customers feeling that they’ve talked with you? Are you one of those who plan to let this eager, able helper serve you beyond mere local and state limits? It is our aim to make inter-city service just as easy and satisfactory to you as a local call. SOUTHERN CALIFORNIA TELEPHONE COMPANY LOLY & JENSEN JEWELERS At the sales gathering I Los Angeles last Wednesday reports of the business co Southern California were great many of these were there was none that could with the record established the latter part of February less of the sale we have been unprecedented, and speaks well for the immei­t of Anaheim and northern O’terry mercantile establishment. MOTOR POLICEMAN Edwin R. Jenson, a Santa policeman, was pursuing the last Sunday when he was t his motorcycle, and his sku crushed. He died from the Santa Ana Valley Hospital funeral took place today. CHANGES ITS LOCAL The White Sewing Maker formerly known as the An­ ing Machine Exchange, hau store from 221 South La street to 221 East Center has taken charge as the ne of the store. DEATH OF MRS. RO Mrs. Frances H. Roach, teacher of the Anahelm Died at the White Memorial Los Angeles, Friday after was buried at Modesto on T had been instructor in m school, but resigned last went to the hospital. She by Howren Roach, now a Berkeley, and by Mrs. Roa daughter, of Modesta. VICTOR G. LOLY AND ARTHUR E. JENSEN SUCCESSORS TO B. HARTFIELD CORDIALLY INVITE YOU AND YOUR FRIENDS TO THE FORMAL OPENING OF THEIR NEW JEWELRY STORE SATURDAY, MARCH 7, 1931 108 WEST CENTER STREET, ANAHEIM, CALIF. OPEN UNTIL 9 P.M. Superior Radio Has Automatic Tester Installation of the Acremeter, an automatic radio tube-testing device, is announced this week by Paul Davidson, owner and manager of Superior Radio Service at 308 West Center Street. This machine enables us to tell at once what is wrong with the meter. Mr. Davidson explained, formerly, with the limited testing devices employed by radio stores, a tube might have tested perfectly for power, but the filament or grid may have been ruined, or the life in the tube may not have shown. As a consequence, poor reception resulted. With Acremeter we first test the filament then the power and grid, and finally the life left in the tube. This ensures accurate diagnosis, just as at factory, of a tube." O. Lake Optimistic After Sales Conclave P. O. Lake, manager of Lake's Forensic Store, this week was extremely optimistic about business conditions in Orange county. At the sales gathering I attended in Los Angeles last Wednesday, various parts of the business conditions in Southern California were given. While great many of these were optimistic, there was none that could compare with the record established here during the latter part of February. The success of the sale we have staged has unprecedented, and I believe it well for the immediate future Anaheim and northern Orange countryside establishments." MOTOR POLICEMAN DIES Local happenings W. D. Muir, bookkeeper at Bradford Brothers packing house in Placentia is this week enjoying a vacation at the ranch of a friend near Barstow. Mr. Muir left Saturday for a stay of ten days. Mr. and Mrs. George Garrity formerly of South Helena street were this week located in their new quarters at 2417 Budlong avenue, Los Angeles. The Trojan Women's Club, of which Miss Beryl Kennedy is president, will hold its next monthly meeting at the Balboa Yacht Club, Balboa, with the Misses Ciara and Marcia Carmichael as hostesses. It will be guest night for both women and men. Keep your efficiency at a peak—drink Pomegranate milk. Phone 4401. Harry C. Arthur, local manager of the Fox theatre, has moved from Anaheim to 237 West Brookdale Place Fullerton. The Ladies' of the Elks' club elected Mrs. Benjamin Baxter President Friday afternoon, to succeed Mrs. George Holden, who had resigned. There were eight tables of bridge and two of 500. The hostesses were Mrs. J. T. Hill, Mrs. W. E. Alexander and Mrs. Baxter. Miss Betty Grosett, Anaheim's whistling "mocking bird," and Miss Berrice Spears gave a recital for fifty guests. Friday evening, at the Orange County School of Fine Arts. The two soloists were presented by Mrs. Kate McCullah. SAVE THOSE TONSILS. Booklet free. Dr. Badgley, specialist. Ph. 4301. A post-nuptial shower and supper was given in compliment to Mrs. Benton Beckley by Mrs. Simon Toussan of Ball Road Friday evening. Mrs Booklet Valencia Laundry Re-Opens Monday Plant Being Extensively Repaired and Remodeled by New Owners F. C. Cartwright of Long Beach, A.E.Cartwright and L.H.Huffman, Los Angeles contractors, have purchased the interests of Mr. Hunting on in the Valencia Laundry at 808 North Los Angeles streets and plan to open the business under the management of A.E.Cartwright next Monday, according to announcements this week. Details of business affairs were arranged this week, and extensive repairs and alterations of the laundry plant were underway all week preparatory to the opening Monday. "We are stressing quality work, good service and moderate prices." Manager Cartwright stated Wednesday. "We have come to Anaheim to stay, and intend to give the kind of service and quality of work that will be a real service to our patrons." Mr. Cartwright for 30 years has been connected with laundries in Colorado and Idaho. He is a brother of the Los Angeles contractor. Negotiations for the purchase of the laundry which has been closed for several weeks were completed Monday. Lloyd Riutcel Knows His Initations Now Lloyd Riutcel, graduate of Anaheim Union high school and son of Mr. and Mrs. A.C.Riutcel of 507 N.Clementine street, knows all about the intricacies of fraternal initiations as college men stage them. A letter to his parents told about his "ordeal" at the University of Idaho at Moscow, Idaho, last week when he became a full-fledged member of Kappa At the sales gathering I attended in Los Angeles last Wednesday, various ports of the business conditions in Southern California were given. While great many of these were optimistic, there was none that could compare with the record established here during the latter part of February. The success of the sale we have staged has been unprecedented, and I believe it is well for the immediate future Anaheim and northern Orange county mercantile establishments. MOTOR POLICEMAN DIES Edwin R. Jenson, a Santa Ana motor mechanic, was pursuing a motorist at Sunday when he was thrown from a motorcycle, and his skull was badlyashed. He died from the injury in Santa Ana Valley Hospital and his general took place today. CHANGES ITS LOCATION The White Sewing Machine Co., formerly known as the Anaheim Sewing Machine Exchange, has moved its office from 221 South Los Angeles to 221 East Center. P. O. Kent is taken charge as the new manager of the store. DEATH OF MRS. ROACH Mrs. Frances H. Roach, formerly a teacher of the Anaheim high school, died at the White Memorial hospital in Los Angeles, Friday afternoon, and is buried at Modesto on Tuesday. She had been instructor in music at the school, but resigned last October and went to the hospital. She is survived Howren Roach, now a student at Berkeley, and by Mrs. Robert Fowler daughter, of Modesta. MISS Betty Grosett, Anaheim's whistling "mocking bird," and Miss Bertie Spears gave a recital for fifty guests, Friday evening, at the Orange County School of Fine Arts. The two soloists were presented by Mrs. Kate McCullah. SAVE THOSE TONSILLS. Booklet free. Dr. Badgley, specialist. Ph. 4301. A post-nuptial shower and supper was given in compliment to Mrs. Benton Beckley by Mrs. Simon Toussan of Ball road, Friday evening. Mrs. Beckley was Miss Rose Allec before her marriage on Feb. 4. Mrs. F. K. Day, assisted by her daughter, Miss Marjorie, gave a lunchon for members of the West End Country Club, at her home on Lincoln avenue, Friday afternoon. First Lieut. E. Ellsworth Fearn, of the 59th Signal Battery, U.S. Army, inactive, and also an Anaheim business man, has been promoted to the title of acting adjutant. Tune in KFI every Tuesday morning, 10:00 and hear National Lead Co. of Calif. (Bass-Hueter Paints) "Home Beautiful" department program on "Color Harmony." Phone 2706 for details. The Central Parent-Teachers Association met Tuesday afternoon when the speaker was Glenn Lukeffs of the pottery department of Fullerton high school. Miss Leah Pemberton sang and Miss Carolyn Tedrick Peterson was her accompanist. Mrs. G. W. Larsen gave a bridge luncheon Friday afternoon for Mrs. M. E. Guynie, of Oakland and New York. Mr. and Mrs. Paul Gertch held an "open house" Sunday afternoon for many friends, the occasion being Mrs. Gertch's birthday. Mr. and Mrs. John Iffland and daughter, Helen, of Michigan, who have been the house guests of Mr. and Mrs. Walter Hochull, left for home yesterday. A number of members of the Evangelical church gave them an impromptu farewell party Monday evening. DR. H. HOLMSON, Physician and Surgeon. Office 107 E. Center St. Phone 4205. The Young Ladies' Institute is planning for an Easter Monday ball, which is to be an invitational affair. Miss Josephine Lopez is chairman of the committee in charge. Mr. and Mrs. Lotus H. Loudon gave a dinner at Santa Monica Sunday afternoon for players in the Uplifters-Mid-wick polo match. Lloyd Riutcel Knows His Initations Now Lloyd Riutcel, graduate of Anaheim Union high school and son of Mr. and Mrs. A.C.Riutcel of 507 N.Clementine street, knows all about the intricacies of fraternal initiations as college men stage them. A letter to his parents to d about his "ordeal" at the University of Idaho at Moscow, Idaho, last week when he became a full-fledged member of Kappa Sigma, Lliody's antics as a pledge and initiate, such as eating raw eggs and not speaking to his best girl or professors, were humorous. Of course, they were in fun and dictated by authorities that be in fraternal circles. Chinese Herb Firm Opens Local Office D. S. Chan, resident manager for the Chan Kong Herb company which opened its local offices Thursday at 108 E.Broadway street, is extremely optimistic about Orange county. "We have offices in many cities in central and northern California and decided to open an office in Anaheim at the request of many of our patrons in southern California," Mr. Chan said. DR. H. HOLMSON, Physician and Surgeon. Office 107 E. Center St. Phone 4206. The Young Ladies' Institute is planning for an Easter Monday ball, which is to be an invitational affair. Miss Josephine Lopez is chairman of the committee in charge. Mr. and Mrs. Lotus H. Loudon gave a dinner at Santa Monica Sunday afternoon for players in the Uplifters-Midwick polo match. Local ministers and others who are to assist in a religious survey of the city met at the Evangelical church yesterday to make plans for the movement. A shower was given by Mrs. Luther Strain Tuesday evening for Miss Esther Drinard, of Buena Park, who will on March 16 be married to Willard Looney of that place. A number of guests from Buena Park attended the shower. C. F. Hicks, paperhanging, painting, tinting. Ph. 4542, 219 8rd So. St., 7-3-ff Anaheim "exiles" who formerly lived at Hecla, South Dakota, and who were neighbors of Mrs. Martha Stedman, of Hecla, gave her a surprise farewell party Tuesday night at the home of Mr. and Mrs. Hollingshead, where Mrs. Stedman has been a guest for several weeks. Mr. and Mrs. G. T. Allender announce the marriage of their daughter Georiga, to Howard J. Merrill, on February 16. The newly weds are now at home at 407 South Garnsey street, Santa Ana. Mr. Merrill formerly attended the Anaheim high school. A recital by seniors in the Orange County School of Fine Arts was given Tuesday evening, followed by a theatre party. Those on the program were Margaret Cook, Geneva Potter, Adele Rundstrom, Hazel Fifer, Christine Todd, Mrs. Emily Lowls and Bernico Spears. The Oceanside lodge of Elks was host Friday evening to thirty Elks from the Anaheim lodge, including the gloo club and orchestra. Reports On Progress In Water Protection Progress that is being made in the movement to protect the water interests for those really intitled to the supply was discussed at a meeting last night by presidents of the various farm centers of Orange county and chairman of the water protection committee. The meeting was held at Garden Grove. John W. Wallop and A. J. Smiley, who are signing up acreage for the Water Protection Association, reported progress. Officers and directors of the Farm Bureau met at Santa Ana this afternoon to discuss farm measures which are pending in the legislature. Salvation Army Chiefs Here Soon Brigadier and Mrs. James Dee and Adjutant Mrs. B. Rogers, prominent officials of the local division, will be present at the Salvation Army's Saturday evening special program at 8 o'clock, Captain Petrusia Marts announced Thursday. Everybody is invited to attend the services, which will be held at the local institution's headquarters, 329 East Center street. "We have arranged a special musical program for the occasion and the meeting will be marked by the enrollment of soldiers," Captain Marts said. Brigadier Dee is divisional commander and Adjutant Rogers is young peoples' secretary of the Salvation Army. BIDS ON SANTIAGO DAM Twelve bids have been made for the construction of a huge earth dam on Santiago creek above the Orange County park, the enterprise being that of the Irvine company, Serrano and John T. Carpenter water districts. The low bidder was R. G. Letourneau, of Stockton, whose figure was $507,-721.50, almost $225,000 below the engineer's estimate of $725,000. The contract was awarded to the Stockton bidder. BENEFIT DINNER PARTY A benefit dinner party, with appetizing chicken as a chief item of the menu, will be given by the Royal Neighbors at Old Fellows hall on the evening of March 9. Following the dinner, games of cards will be played. The affair is in the charge of a committee of women whose birthdays occur in February—Mrs. Tucker, Mrs. Leah Housley, Mrs. Laura Barr, Mrs. Isabel Knox, Mrs. Edna Guy, Mrs. Cleo West and Mrs. Welterman. See Your Radio Tubes TESTED!! We have installed the Acremeter for the purpose of bringing better reception to every home that owns a radio. It takes the guess-work out of tube-testing and measures the TESTED!! We have installed the Acremeter for the purpose of bringing better reception to every home that owns a radio. It takes the guess-work out of tube-testing and measures the functional capacity of each tube automatically right before your eyes. ALL TUBE-TESTING FREE ACREMETER Superior Radio Service 308 W. Center St. Phone 4304 Anaheim He knows his buttons He must have 3 buttons on his coat—2 of them to button These buttons must be 4½ to 5 inches apart His trousers must be 20 button These buttons must be 4½ to 5 inches apart His trousers must be 20 inches at the bottom Every University man knows what he wants to the inch and Hart Schaffner & Marx know how to it to him. Platinum grey has the edge this spring here in many Shades $27.50 and up "By All Means Get a Fit" A. YUNGBLUTH HOME OF HART, SCHAFFNER & MARX Manhattan Shirts Chess Trousers Stetson Hats