oc-plain-dealer 1924-06-25

Anaheim This Edition Issued W $ SPECIALS - SPECIALS $ Women's Oxford and High Shoes, $5.00 and $6.00 values. Not all sizes, but a good assortment to choose from. Specially priced at $1.00. SEE OUR ADVERTISEMENT ON PAGE 6 Kafateria Shoe Store 109 W. Center St. Anaheim, Calif. THURSDAY SPECIAL STRAWBERRIES LOGANBERRIES BLACKBERRIES 10c BOX THURSDAY SPECIAL STRAWBERRIES LOGANBERRIES BLACKBERRIES 10c BOX SEE OUR ADVERTISEMENT ON PAGE 8 Piggly-Wiggly "All over the World" 144 West Center Street Anaheim, Calif. Tomorrow HALF PRICE DAY SEE OUR ADVERTISEMENT ON PAGE 3 FALKENSTEIN'S At The S. Q. R. Store Vanity Boxes $2.25 IVORY LINED—Completely equipped—mirrors, lip sticks, tiny powder and cream jars. These stylish, and very serviceable, black patent leather boxes are offered at this special low price for tomorrow's selling. SEE OUR ADVERTISEMENT ON PAGE 3 Vanity Boxes $2.25 IVORY LINED—Completely equipped—mirrors, lip sticks, tiny powder and cream jars. These stylish, and very serviceable, black patent leather boxes are offered at this special low price for tomorrow's selling. SEE OUR ADVERTISEMENT ON PAGE 3 at Weber's ALL $2.00 COPYRIGHT FICTION BOOKS $1.50 SEE OUR ADVERTISEMENT ON PAGE 6 Weber's Book Store 112 EAST CENTER ST. ANAHEIM, CALIF. DUTTON JEWELRY COMPANY—115 EAST CENTER ST. CREDITORS SALE EXTRA SPECIAL Silver Tea Sets $8.00 Regular $17.50 Values SEE OUR ADVERTISEMENT ON PAGE 2 Dutton Jewelry Co. 115 EAST CENTER ST. ANAHEIM CALIF, Plain Dealer Anaheim, California, Wednesday, June 25, 1924 m Shopping issued Weekly Offering Super Values by An ALS $6.00 values. rom. Specially AGE 6 Store Anaheim, Calif. WOMAN NO MERE SLAVE TO STYLE Is woman the more slave of the passing mode and fashion? She is not! If the very latest doesn't just suit her particular type of figure or beauty, she ignores it in favor of something more stable that does become her. Hence, we have the semi-paradox of the most stable thing in woman's styles being a variety which permits her to select something individual. And that something is always in a sense about the same. Belaced gowns have never been more popular than this season, but milady can buy the frocks without the lace and then pick the lace which she prefers, whether it is for neck, sleeves or front-piece. Only that may be a little more expensive. Gowns are being worn in straight lines and rather loose. For beach or trip light weight capes are popular, saving the wear and tear on coats, which are not so light and easy to dispose of. Skirts are getting shorter again, and pumps in prettier styles than ever before are being worn with them particularly. SHOES PRETTIER; ALSO, SIMPLER The sixth annual convention of the California Shoe Retailers, which closes today at the Biltmore Hotel, Los Angeles, has afforded the public a wonderfull up-to-the-minute exhibit of the latest styles in all their bewildering variety. Shoes for use and for ornament shoes with low, high and no heels at all, shoes with buebles and straps, bows, beads and tassels have been on display. Learned addresses and exhibits of pretty feet feature the big gathering. Miss Kathleen Mulane, formerly of the Ziegfeld Follies, with 25 beautiful girls, each with perfect feet, appeared in the new fall shoes and among the speakers were bond house members, university business research folk, trade publication editors and the like. "Shoes for the coming season will be more beautiful, but built along simpler lines," James L. McGiffin said. "Los Angeles is fast becoming the Paris of America in forecasting fashion styles. The ideal climate and the outdoor life here permits of the setting of style precedents." but milady can buy the frocks without the lace and then pick the lace which she prefers, whether it is for neck, sleeves or front-piece. "Only that may be a little more expensive. Gowns are being worn in straight lines and rather loose. For beach or trip light weight capes are popular, saving the wear and tear on coats, which are not so light and easy to dispose of. Skirts are getting shorter again, and pumps in prettier styles than ever before are being worn with them, particularly these bright warm dry days. Spartan sleeveless sweaters over white or colored blouses are as well-liked as ever. The headed bags, often lending a touch of color, were never more the mode than now. "COME OUT OF KITCHEN" TIMELY the Kitchen." was never timelier than now with the warm weather here, says a prominent local concern. Kitchens are stuffier than ever before and to be tied to the cook stove is cruelty. The housewife these days has canning upon her hands, as well as the usual cooking of meals. This is one of those seasonable tasks, which while it doesn't come daily like cooking or bed making, or weekly like house cleaning and window washing, is none the less pressing. A direct action gas range is a solver of the problem now as rarely before. The cans are put into the oven like a roast or anything else, and the allotted time set, so that the gas is turned off automatically when the cooking process has lasted long enough. The results actually are superior to those of the ordinary stove which the housewife must watch every other minute for fear things will burn up. The natural coloring and shape are retained and the fruit or what not tastes fresh. The housewife meanwhile has been enjoying a rest for a couple of hours on her porch. In mankind is not usually found any great excess either of good or evil.—Miami Beach Tribune. Say what you please to the contrary, but the most forgiving thing in the world is a camera.—Arkansas Democrat. PRINTED MATERIAL TRIMS SOFT SILK with perfect feet, appeared in the new fall shoes and among the speakers were bond house members, university business research folk, trade publication editors and the like. "Shoes for the coming season will be more beautiful, but built along simpler lines," James L. McGiffin said. "Los Angeles is fast becoming the Paris of America in forecasting fashion styles. The ideal climate and the outdoor life here permits of the setting of style precedents. "The fast changing fancies of women demand changes in shoe styles. The Eastern factories send their samples here and we pass on the ones that we think most appropriate. California and Los Angeles are fast gaining recognition as the centers of fashion. It is an acknowledged fact that the Eastners admit." "Los Angeles is the biggest shoe center in the United States today," according to Fred Keyser of Los Angeles. "The convention will do much toward fostering shoes industries here and to get more tunneries to locate in this city. There is much of a handicap today with so many of the leather markets being in the east. "There will be several innovations in the fall showing which shows a getting away from the giddy and jazzy designs and a tendency more for the artistic tailoring effects in keeping with the general trend of the costumes worn. "The outstanding features for the fall season, according to Frank H. Bush, will be patent leather black satin and light weight, light shade calfskin, with a sprinkling of grays and fawn shades and black suedes trimmed with patent leather." COLLAR ATTACHED SHIRT POPULAR More popular this season than ever before, according to local haberdashery stores, is the neglige shirt with collar attached. And the manufacturers have catered to this preference and produced an unequalled variety of shades and shapes. As for ordinary shirts the blue striped ones are all the vogue this summer, plain colors giving way steadily before the newer style. The striped pattern is coming back, particularly in golf shirts. The soft unattached collar also is sold more largely than it has yet been. As one well established merchant remarked, however, some people always will prefer stiff collars, and this style will PRINTED MATERIAL TRIMS SOFT SILK The newest overblouses are often combinations of plain and printed materials. The one shown is fashioned of a soft, plain silk with vest, collar and pipings of printed material. LIGHT COLORS IN MEN'S CLOTHING Light colors will be all the rage in men's clothes this fall, one of the newer merchants here predicts. They are now, in fact, young people prefer them, the sun does not catch such garments as it does those in darker shades, and light colors appear generally to go with the out of doors—these are the reasons advanced. Overcoats as well as suits will be in the lighter tints. Sport coats are replacing dark ones; altho the latter, worn with light flannel trousers, still are in good form. The sport coat in knitted and Jersey effects take off a few years from anybody's life—in appearance at least. These coats have succeeded the sweater coat. Light ties to match light clothes also have come in. Another interesting feature in men's clothes is the use of knickers and golf hose for outings, auto parties and general outdoor wear and not for golfing alone. These goods not only are attractive, but convenient for hiking and knocking about, besides looking well. Salesman—Plain Dresser Class Ad. ING NEWS by Anaheim Merchants FOR AN AVALANCHE OF BARGAINS See Page Four and Five Sebastian Brothers 119 W. Center Street - Anaheim LANE'S CHAIN STORES—THURSDAY ONLY A 75c Broom 25c Extra Heavy Eastern Corn, 4 sewed—One to a customer LANE'S CHAIN STORES—THURSDAY ONLY A 75c Broom 25c Extra Heavy Eastern Corn, 4 sewed—One to a customer SEE OUR ADVERTISEMENT ON PAGE 2 LANE'S 5c to $1.00 Store 138 WEST CENTER ST. ANAHEIM, CALIF. Wholesale and Retail Fireworks Everything in FIREWORKS made, from the 1c Box of Caps to the largest Skyrocket—Our Prices Are Right. SEE OUR ADVERTISEMENT ON PAGE 2 H. J. EFKER 243 North Los Angeles St. Anaheim, Calif. THURSDAY—FRIDAY—SATURDAY PHOTOGRAPH ALBUMS $1.50 Albums ... $1.00 $3.00 Albums ... $2.00 $2.00 Albums ... $1.35 $3.50 Albums ... $2.35 $2.50 Albums ... $1.65 $4.00 Albums ... $2.65 $5.00 Albums ... $3.25 SEE OUR ADVERTISEMENT ON PAGE 3 Anaheim Book Store "Orange County's Finest" 228 East Center Street Anaheim, Calif. $2.50 Albums $1.65 $4.00 Albums $2.65 $5.00 Albums $3.25 SEE OUR ADVERTISEMENT ON PAGE 3 Anaheim Book Store "Orange County's Finest" 228 East Center Street Anaheim, Calif. Anaheim 169 W. Center St. Fullerton 115 N. Spadia GIBSON DRUG STORES 2 Stores—At Your Service Ivory Dressing Comb 69¢ $1.25 Value—SPECIAL ON SALE THREE DAYS ONLY—THURS., FRI. AND SAT. SEE OUR ADVERTISEMENT ON PAGE 2 Gibson Drug Stores ANAHEIM FULLERTON RIUTCEL-WETHERED SPECIAL Tapestry Brussels Rug $1.10 Size 27x54 SEE OUR ADVERTISEMENT ON PAGE 3 Riutcel-Wethered FURNITURE CO 151 North Los Angeles St. Anaheim, Calif.