oc-plain-dealer 1922-02-11

WEEK HENCE DURANTS GO UP When a good watch is being made, it is subjected to the most extreme tests of temperature and other conditions so that anybody can use it without injury, regardless of climate. Yet nine tenths or more of the good watches sold in the United States are actually used in this country. Somewhat similarly, the Durant car has been tried out in ways which ensure its holding up under the most strenuous treatment and not merely the treatment that this or any other car ordinarily receives. It means something when a moderate price car can preserve the same smooth running qualities at 50 miles per hour that it displays at 20. Speed in itself is not so important as the stamina which speed requires of a car. The Durant was largely responsible in bringing prices down, and now effective Feb. 18 prices are going up, the first change yet to be made. The most comes as no surprise for Durant said when he was completing plans for his car that, while he decided only a moderate profit, he would put up prices when the need for it arose. In the face of reductions by two-thirds of the cars on the market, the advance by the Durant company shows courage, to say the least. "Just a real good car" will continue to be the company's motto—and the makers will continue to live up to it. TO MAKE RELIEF MAPS Ordinary paper maps can be converted into relief maps with a process invented in Bavaria. BRITISHER STUDIES AUTO CLUB METHODS The methods of the Auto Club of So. Calif. are being studied by Sir Julian Orde of London, secretary of the Royal Automobile Club of England. Orde is stopping in Los Angeles for the winter. His club has 20,000 regular members and 108,000 associate members. He is particularly interested in the service provided by the club at the southern end of the state. A big town club in London and a country club with golf courses at Woodcock Park, near Epsom Downs, besides a general service are among the privileges of members. He and Lady Orde will make Pasadena their headquarters and from there enjoy several side trips, the itinerary of which is being arranged by H. A. Martin, manager of the Pasadena office. BATTERY DISPLAY AT ORANGE SHOW Plans are being made for a splendid display of the Gill Storage Battery at the Twelfth National Orange show to be held at San Bernardino, Cal., on Feb. 17 to 27, Inclusive. Eugene Clark, distributor for So. Cal., and all his dealers will co-operate in the exhibit, which will occupy the corner space in the northwest part of the big automobile department. In connection with the plans for displaying, the Gill Storage Battery company is arranging for a dealers' conference to be held Saturday afternoon and evening, February 25. All dealers are being invited to attend and hear sales talks by experts and to inspect the factory. SALES OF FORD GO OVER ME Retail sales of Ford cars and Fordson tractors have ceeded the million mark for 1921, according to a statement out by the Ford Motor Co. The Ford factory and plant production figures total of 1,050,740 cars, tractors for the year, sales by dealer approximately 600, which in the United States surpassed the 1920 retail order by 104,213 Ford cars. The Ford Co. says the 1922 is decidedly optimistic concrete evidences already that car and truck retail December, 1921, exceeded 1920, sales by almost 25 and Fordson tractor retail the same periods show an over 100 per cent for Decen­ as well as an increase over tractor sales for the mo­vember. These facts seem to injure not only are the farmers but freely, but that the genera­ becoming more responsive ceptive. Another point brought comparison of production in the past two years shows enclosed cars are gaining city, as 23 per cent of the ducton were sedans and against a total of 18 per­the year previous. Recent reductions in Fo­truck prices brought them low level. The touring car for $348, the runabout for coupe for $580, the sedan the chassis for 285, and for $430, all F. O. B. Det. This is the fourth price past 16 months. During the price of the touring has been cut from $575 reduction of 40 per cent. on some of the other types even greater. The Ford company bet this reduction, while not a especially important at t it should go a long way towardizing market conditions. Ford is giving employment ent to approximately 40,000. REO SPEED WAGON Has Revolutionized Transportation Six years ago when first announcing this pneumatic tired truck, Reo said, "This Speed Wagon will revolutionize transportation." Today that prophecy is a fact—a fact known to everyone who owns or drives a motor truck. Not only has this Speed Wagon changed all methods of city delivery and invaded every field of commercial activity, but it has performed as great a service for the farmer, the stockman, rancher, orchardist and truck gardener. Having done more kinds of hauling and delivering better than any other type of motor truck, it has also revolutionized truck design and manufacture. To such an extent is this true, it may be said that every other practical commercial vehicle under two tons capacity is a frank copy or an imitation of this Reo—or is obsolete. Today the world is geared to this Speed Wagon—it dominates the field regardless of carrying capacities. Its success has been tremendous—unprecedented—because in conception, in design, in construction, it fits every business and meets every need. Because of its wonderful qualities—its great power, its endurance and low upkeep—its fame has spread until there are now more than 55,000 Speed Wagons. Today the world is geared to this Speed Wagon—it dominates the field regardless of carrying capacities. Its success has been tremendous—unprecedented—because in conception, in design, in construction, it fits every business and meets every need. Because of its wonderful qualities—its great power, its endurance and low upkeep—its fame has spread until there are now more than 55,000 Speed Wagons in service throughout the world. Wherever motor trucks are known this Speed Wagon is known as the best. Price, always the lowest, is now greatly reduced, while standard equipment has been increased by "Nobby Cord Tires all around." This Speed Wagon will do your work, do it better and cheaper. Economy is amazing—satisfaction supreme. DALE & COMPANY 318 West Center St. ANAHEIM 418-428 West Fifth St., Santa Ana Two Motor Car Company, Lansing, Michigan Chassis $1475 Delivered in Orange County SALES OF FORDS GO OVER MILLION Retail sales of Ford cars, trucks and Fordson tractors have again exceeded the million mark for the year 1921, according to a statement given out by the Ford Motor Co. The Ford factory and assembly plant production figures reached a total of 1,050,740 cars, trucks and factories for the year, with retail sales by dealers approximately 1,093,400, which in the United States alone surpassed the 1920 retail sales record by 104,213 Ford cars and trucks. The Ford Co. says the outlook for 1922 is decidedly optimistic. In fact, concrete evidences already exist in that car and truck retail sales for December, 1921, exceeded December, 1920, sales by almost 25 per cent, and Fordson tractor retail sales for the same periods show an increase of over 100 per cent for December, 1921, well as an increase over the total factor sales for the month of November. These facts seem to indicate that not only are the farmers buying more freely, but that the general public is becoming more responsive and receptive. Another point brought out by a comparison of production figures for the past two years shows that Ford closed cars are gaining in popularity, as 23 per cent of the 1921 production were sedans and coupes as against a total of 18 per cent for the year previous. Recent reductions in Ford car and truck prices brought them to a new level. The touring car now sells for $348, the runabout for $319, the coupe for $580, the sedan for $645, the chassis for 285, and the truck for $430, all F. O. B. Detroit. This is the fourth price cut in the last 16 months. During that time the price of the touring car alone has been cut from $575 to $348, a reduction of 40 per cent. Reductions some of the other types have been even greater. The Ford company believes that its reduction, while not a large one, especially important at this time as should go a long way toward stabilizing market conditions. Ford is giving employment at present to approximately 40,000 men in CHARGES AGAINST 30 AUTO VIOLATORS Charges are being prepared against 30 or more alleged violators of the traffic laws, Judge J. B. Cox announced in Superior Court today at Santa Ana. Violations include exceeding the speed limit, "cutting the button," etc., and are accumulating over the week-end. The violators include no Anaheimers, but Santa Ana, Huntington Beach, Whittier, San Pedro, San Diego, Los Angeles, Long Beach and Sacramento are represented among the alleged offenders. J. C. Best of Santa Ana and B. W. Deamer, of Huntington Beach, are among the number Both are charged with "cutting the button," or not allowing space enough in passing the dummy at street intersections. Violations took place for the most part on the boulevard in the vicinity of Santa Ana. Prosecutions will follow shortly. MORE CHEVROLET CARS REACH HERE And still they're coming. Another carload of them arrived this week. Yes, it's Chevrolets we're talking about. Six touring cars and already two of them sold, actually before they were taken off the track at Fullerton. It looks as if the company's boast that "every car sells another" is about true. There are lots of reasons why Chevrolets are selling fast. One is that the car can be driven 500 miles on a quart of motor oil and 25 to 30 miles on a gallon of gasoline. Another course is that Californiaans prefer to encourage home enterprise, if possible. The Oakland assembly factory is turning out 125 cars per day and equipping them with tires of the Goodyear company of California at Los Angeles. It's handsome car, a car cheap in original outlay and operation, and a durable car—which last is the most important cost factor perhaps of all. And you don't have to go to work and spend a lot of extras on equipment. The standard equipment suffices. J. D. Van Buren who looks after RUDE OIL LAKE DUCK DEATH TRAP SAN ANTONIO, Tex., Feb. 8. — According to authentic reports comfrom the Tampico oil district, Lake Tamahua, about twelve miles of Tampico, and which is ten es wide by eighty miles long, is irely covered with a heavy skum cahapote or crude oil, caused by wasting of millions of barrels of its product through the gushers of its district running wild. This lake, which has been the later home of millions of water lakes, has become their golgotha. To in with, a channel was cut from a lake to the gulf, thereby letting alt water and killing all the fresh water fish and other forms of life dollar to that region. When the Dos Bocas well, the best gusher known to the oil intry, broke loose and got away in the drillers, it poured millions barrels of this sticky chapapote the lake and quickly covered the area surface of 800 square miles. VICE HERE GOOD ENOUGH FOR HIM Read this as testimonial of quality price. A certain Anaheim who was a fine, but less well known of car, met with an accident on roday. The car was insured with Automobile Club of So. Calif, which sees to it that its clients obtain best service possible. The car wasn't in a hurry for the car, he had such confidence in Adams Dohm that he had them do the sk at his own expense, including towing in, rather than have the taken to Los Angeles, where the best official service station is, the tribute, eh? These two men do all their own, and there are no comebacksused. HUNT POLICE MURDERER IN HILLS WASHINGTON, Feb. 11.—An irrice possess were searching in the of Sutter and Yuba counties to- S. A. LIONS CLUB IS INSTITUTED Santa Ana instituted its new Lions Club Thursday night with a turkey dinner at St. Ann's Inn, at which approximately 225 men and women were present. The charter was presented by Jesse M. Robinson of Oakland, former president and now a director of the International Lions Assn. The address of welcome was delivered by Mayor John G. Mitchell, Dr. Elliott H. Rowland, president of the new club, paid a tribute to the Rotary and Kiwanis Clubs, W. H. Spurgeon and M. B. Wellington, presidents of the latter clubs, spoke their acknowledgements, and President Walter Warmbold of the Long Beach club brot greetings. F. L. Allen, deputy district governor of the International Club in So. Calif, was scheduled to present the charter but yielded to Robinson. Rev. O. Perry Bell, pastor of the United Presbyterian Church of Long Beach, gave the address of the evenning, which was on "Service." The Lions double quartet sang and solos were given by Maurice Phillips, Walter B. Leacraft, Mrs. Edward J. Hummel and Mrs. Thomas H. Willits. Edward H. Burns performed on the cello and L. Woods Baer on the violin. Allen Revill was piano accompanist. Paper crowns and toy balloons helped to liven things. Dancing concluded the evening's festivities. TO IRRIGATE 104,000 ACRES MARYSVILLE, Cal., Feb. 11. — gation system to cost $7,234,000 would irrigate 104,000 acres in the Colorado river Indian reservation, it is estimated by Secretary Fall in a communication to congress. Speaker Gillett was informed that a fall in materials would greatly reduce the cost. A total of $104,000 was ap-propiated in 1918-19 to start the work. Anaheim Battery Co. Dohm that he had them do the work at his own expense, including towing in, rather than have the taken to Los Angeles, where the most official service station is, the tribute, eh? These two men do all their own work, and there are no comebacks used. OSSES HUNT POLICE MURDERER IN HILLS WASHINGTON, Feb. 11. An irrice posse were searching in the of Sutter and Yuba counties to for the slayer of Patrolman Nicis Heenan, who was killed by trying to foil a saloon robbery. n. Dealer for Good Job Printing. Anaheim Battery Co. GOULD Dreadnaught Batteries Recharging and Repairing 132 Chestnut St. Phone 108-J FEB. 22ND WASHINGTON'S BIRTHDAY Los Angeles SPEEDWAY World's most Famous Racing Drivers. MAKE YOUR TICKET RESERVATIONS NOW. ON SUNDAY B.N. DYAS CO. 7th & Olive Sts. LA. BYRIA MANNAY, AUTO CLUB of Southern California 250 MILE RACE CLASSIC Saturday, February 11, 1922 K OF PEPPER 11. — Words age Wharton e late Sencasioned a the upper was report- ed to have called the Democratic membership a "flock of sheep" in discussing the recent Newberry fracas. Japan has well over a million acres devoted to the growing of mulberry trees for silk worms. 11-STORY STORE BUILDING LOS ANGELES, Feb. 11. — The Fifth-st Building Co. has received a permit ofr the proposed new Fifth-st Store at Fifth and Broadway. The building will be 11 stories in height, with basement and suo-nasement, and cost $1,200,000. Sedan, $156k. Coupe, $1490. Touring Car, $1075. Roadster, $1025. Panel Business Car, $1165. Screen Business Car, $1040. Delivered Thomas H. Mann o. Los Angeles Street Phone 43 NEW PRICES ON Leland-Built LINCOLN CARS Effective Now d Touring ... $3750 d Phaeton ... 3750 CARS Effective Now Bad Touring $3750 Bad Phaeton 3750 Pheaton 4275 Roadster 3750 Roadster 4275 Coupe 4380 Custom Coupe 4580 Sedan 4690 Sedan 5450 Limousine 5650 Car 5350 Sedan (Judkin body) 5725 prices delivered here, freight and war tax paid. The present high quality of Lincoln Motor Cars will be maintained. H. Kelley Motor Co. Orange County Distributors Bush Streets Santa Ana