oc-plain-dealer 1921-04-09
Searchable text
BUSINESS GOOD IN DUPLEX CO. LINE
"No, business is not bad with us," Harry M. Lee, president of the Duplex Truck Co., of Lansing, Mich. "It is really quite good considering everything."
"But to even make business 'quite good' something had to be done. In other words we could not just sit idly around waiting for business to come tramp, tramp, trampling into our plant. So we devised means of diverting business into Duplex channels.
"Conditions such as we face today demand radical merchandising changes. To be sure, you cannot force people to buy trucks if they do not want or need them, but there are enough progressive men in this good old U. S. A. who are buying trucks to keep quite a few plants running and the plan remained for us to intelligently go after as much of this business as we could;
"By the use of the Duplex vocational selling plan we have opened the eyes of a good many truck prospects as well as some of the old skeptical hard shell dealers.
"By the proper adaptation of this Duplex selling plan we showed them how to first—gain a prospect's confidence. Operating as we are on the Duplex vocational selling method we do not start right off by boring a prospect about the mechanism of our trucks. On the contrary we talk to him about his transportation requirements. Our research department then makes a complete survey of his hauling problems. We figure out every item he has to contend with. Weights are considered, his local wages calculated, length of hauls, working hours, gasoline and oil consumption—in short every item of his individual and local requirements and expense is carefully figured out.
"On this finding we recommend a given truck installation. Thus he gets a definite and individual proposition as it applies to his specific business. By the use of this plan a new car weighs less than 150 lbs.
One of the entirely new things to make its bow to the public at a recent automobile show was the "Scootamobile."
It is a two-passenger automobile, the total weight of which is under 150 pounds. It is claimed it will have a maximum speed of 30 miles per hour; will travel 75 miles on a gallon of gasoline; will seat two people and will be completely housed in for protection in all weather.
The little car, which is a radical departure from the conventional was designed by C. H. Martin, president, Martin Rocking Fifth Wheel Co., Springfield, Mass., in conjunction with E. R. Gurney, consulting engineer.
The designers say the car is made almost entirely of aluminium-alloy and magnesium metal; has a 5 h.p. opposed motor and sliding gear transmission; has no universal joints or differential. The wheel arrangement and spring suspension are such that it will ride as comfortably as a heavy car.
The parking problem and garaging problem are getting serious. This machine is made narrow enough to be pushed through an ordinary doorway and be parked in the office or in the front hall.
Mr. Martin says: "Although it will not be ready for the market for some time, we are exhibiting it for the purpose of inviting criticism and suggestions. Before offering it to the public we propose subjecting it to months of grueling tests. We cannot yet determine just what the selling price will be, but because of the cost of the material of which it is made—from 90c to $2 a pound—it will probably be the highest priced automobile for its weight in the country."
THE ALPHABET OF SUCCESS
Attend carefully to details.
Be prompt in all things.
Consider well, then decide positively.
"On this finding we recommend a given truck installation. Thus he gets a definite and individual proposition as it applies to his specific business. By the use of this plan a business operating in the oil field cannot get a truck that logically belongs in the logging camp. No other method, in our estimation, can carry such a measure of safety, economy and efficiency to the truck user.
"Briefly, that is undoubtedly why the Duplex has held its own. January and February shipments were quite good and from all indications March has all the car-marks of being just as satisfactory."
"SUNNY JIM" AND THE GATES
JOHN E. ROBERTS.
There lies a street where crowds go by
And automobiles run on high;
There stands "The Guardian of the Gate"
To save the careless from their fate.
He drops the gates and waves one hand
In silent token of command
That every one from first to last May pause until the train is past. Some thank him for his kindly care. Some scowl, while others start to swear;
But whether he be blessed or cursed He still insists on "Safety First."
Then when the train is safely by He quickly swings the gate arms high
And gives the folks a smile of cheer To let them know the way is clear. How much we owe to those who stay Our steps from some forbidden way Who risk our frown and undertake To save us from some grave mistake!
I paused to learn a lesson here; A further word will make it clear. For life is like a city street — It needs a watchman on the beat.
How often on the path of life, Amid its busy toll and strife We feel we're victims of the fates Because God wisely shifts the gates And says: Now pause and do not fear For I will be the watchman here. The race will be more quickly run. The goal will be more quickly won If you my Word will often scan To learn my purpose now for man So do not run with mad intent Beyond the distance you are sent And do not pause with waiting soul When all is clear to the goal.
THE ALPHABET OF SUCCESS
Attend carefully to details.
Be prompt in all things.
Consider well, then decide positively.
Dare to do right, fear to do wrong.
Endure trials patiently.
Fight life's battles bravely.
Go not into the society of the virtuous.
Hold integrity sacred.
Injure not another's reputation.
Join hands with the virtuous.
Keep your mind free from evil thoughts.
Lie not for any coconsideration.
Make many friends.
Never try to appear what you are not.
Observe good manners.
Pay your debts promptly.
Question not the veracity of a friend.
Respect the counsel of your parents.
Sacrifice money rather than principle.
Trust thyself.
Use your leisure for improvement.
Venture not on the threshold of wrong.
Watch carefully your passions.
Extend to everyone a kindly greeting.
Yield not to discouragement.
Zealousy labor for right, and success is certain—Exchange.
U. S. LEADS WORLD WITH CAR FOR EVERY 14 PEOPLE
MONTREAL—Figures published by the Montreal Star show the car per capita of the United States leading the field with one automobile for every 14 persons—and Russia with one car for 5300 persons ranking lowest in the percentage scale. Ranking of other countries follows:
Canada one car for every 22 persons.
England one car for every 268 persons.
France one car for every 402 persons.
Germany one car for every 684 persons.
Italy one car for every 1,000 persons.
The Plain Dealer for Job Printing.
How often on the pain of life,
Amid its busy toll and strife,
We feel we're victims of the fates
Because God wisely shifts the gates
And says: Now pause and do not fear
For I will be the watchman here.
The race will be more quickly run,
The goal will be more quickly won
If you my Word will often scan
To learn my purpose now for man.
So do not run with mad intent
Beyond the distance you are sent
And do not pause with waiting soul
When all is clear to the goal.
Sometimes the Watchman counsels "Slow."
Sometimes he clearly signals "Go."
And we who value Life's Estates
Must heed the "Guardian of the Gates."
For what are signals always made?
For one chief cause—to be obeyed.
So, on the street or on life's way,
Learn not to grumble, but obey.
The Guardian is the One to say
If you should go or you should stay.
O Lord and Master of our soul,
Teach us obedience and control.
—Chesapeake & Ohio Ry. Magazine.
RETAIL PRICES ARE DROPPING
The Dept. of Labor's index of food prices, based upon prices of 43 principal food commodities furnished by retail dealers in 51 important cities, shows a decline of 9 pct. in the food costs of the average family in February as compared with January. The decrease shown during the month in the prices of the articles were as follows:
Strictly fresh eggs, 29 pct.; storage eggs, 35 pct.; potatoes, 18 pct.; rice, 12 pct.; pork chops, 9 pct.; plate-beef and sugar, 8 pct.; chuck roast, lamb, butter, lard and prunes, 7 pct.; round steak and fresh millet, 6 pct.; sirloin steak, rib roast, oleomargarine, crisco and onions, 5 pct.; nut margarine and cornmeal, 4 pct.; bacon flour, rolled oats, navy beans, cabbage, baked beans, coffee and orange, 4 pct.; bread, canned corn, canned peanuts, canned tomatoes and bananas, 2 pct.; canned salmon, evaporated milk, cheese, corn flakes, macaroni tea and raisins, 1 pct. The prices of ham and cream of wheat decreased less than five-tenths of 1 pct. The decline in retail prices of food since February, 1920, is estimated at 21 pct., but prices now are 63 per cent advance of those for 1912.
FAMOUS AUTO DRIVER IN CHAMPIONSHIP CPRINTS
Ralph DePalma, famous auto racer, who will meet Tommy Milton, Roscoe Sarles, Jimmy Murphy, Eddie Pullen and many others in the American sprint championship races at the Los Angeles Speedway on Sunday, April 10. DePalma will drive his famous French Ballot.
AUTO CLUB OBTAINS DOPE FOR TOURISTS
Information for motorists who may consider traveling in foreign countries at some later date is being acquired by the various touring bureaus of the Auto Club of Sou. Calif. Here is some of the latest news acquired by the Club on the subject:
The rate of duty on cars into Africa is 8 per cent of the advertised value. If a car enters Tunisia by the road from Algeria the customs officers will usually allow the vehicle to enter free of duty if the owner declares he only intends to tour—not exceeding six months. This latitude is merely six act of courtesy.
Famous Speed Kings Race Sunday, April 10
The famous speed kings are to participate in another series of the thrilling sprint championship races at the Los Angeles speedway Sunday, April 10.
Followers of the motor racing sport will recall that the Washington birthday races proved the most sensational ever staged on an automobile track, and following an insistent demand from the patrons of the speedway that the drivers be brought together again before they depart for the Indianapolis Memorial day 500-mile race, a duplicate of the previous program was announced.
PROGRESS IN ROAD BUILDING IS SEEN
"With an aggregate fund of $1,000,000,000 appropriated by the government and various states, highway construction this year is likely to make healthy progress," according to Charles B. Voorhis, vice-president and general salesmanager, Nash Motor Co.
"While not all of this fund is available for expenditure at once there is at the disposal of the various state and county officials money sufficient to begin roadway development this spring on a large scale," said Mr. Voorhis.
"The record of development of transportation is an important page in the history of the world's progress, for as man's means of communication have bettered, so has his physical well being improved and his mental growth progressed. Through the medium of good roads those, heretofore practically isolated in a small community, are brought into close touch with the larger centers of population.
"But while our railroads have been developed to a point that has made them a model for all other nations, our highways, until within very recent years, have remained but trails."
With the advent of the motor car and motor truck the necessity for good roads became apparent. The limited radius of the horse-drawn buggy became entirely insufficient for the gasoline propelled vehicle and there developed a real effort to improve our highways. As a matter of fact, there is no longer any serious opposition to plans advanced for road construction or improvement.
Most-of-us, I believe, realize the necessity for permanent highway construction, but few of us make it our business to see that the work actually is accomplished."
CLEANING A BLACK SKIRT
The woman who goes away on a vacation wearing black clothes has far more trouble in keeping them clean than do the women who wear colors.
Her black skirts get dusty, show spots, and look seedy because they can't go to wash.
It might be wise for her to heed the following suggestion, which was given by a cleaner, and which takes a little trouble but the result is satisfactory.
First brush the skirt carefully. See that the whisk broom is thorny cleaned afterward, or use another one to dip in a cup of strong coffee to which has been added one teaspoon of ammonia.
Before applying the whisk broom, shake it quite a little so it will not wet the skirt too much. Then brush the fabric quickly.
If spots remain, and they usually do, clean them with a small sponge dipped in ammonia, alcohol, and water in equal parts.
It is best not to try this mixture on grease spots such as come from the food at the table. Remove these by sponging with salt dissolved in alcohol in the proportion of one to four.
Followers of the motor racing sport will recall that the Washington birthday races proved the most sensational ever staged on an automobile track, and following an insistent demand from the patrons of the speedway that the drivers be brought together again before they depart for the Indianapolis Memorial day 500-mile race, a duplicate of the previous program was announced.
The decision of the speedway directors to stage another series of sprint races was accelerated when they learned that Fred Duesenberg, the motor genius, is rebuilding the heads of his motors so that a supercompression is produced. It is necessary for the speed of the other cars to be increased about four miles an hour in order to equal the performance of the Ballot, which DePalma drove to such a magnificent victory in February.
Duesenberg created a lot of enthusiasm by the announcement that he had given Eddie Pullen the pick of his cars for the race, realizing that a "slap bang" driver of Pullen's type is almost a necessity in a successful effort to defeat DePalma. It was Pullen who drove Ralph "off his feet" in the 1920 short distance race meet.
Tommy Milton, who finished second to DePalma in the last race, has practically rebuilt his Durant car and declares he has added ten miles an hour to the speed he showed in his last start.
Joe Thomas, Roscoe Sarles, Jimmy Murphy, Ira Vail and Eddie Herne are the other pilots who have entered the coming meet.
A qualifying speed of 105 miles an hour will be required of the starters. Barney Oldfield will referee the big events while Fred J. Wagner, noted starter, will handle the flags.
MOTORCYCLE POLICE FOR N. J.
THENTON, N. J., April 9.—A state motorcycle police force for patrolling the main highways has been recommended to Gov. Edwards by a committee appointed to find ways to combat lawlessness prevailing through the state.
The members chose the motorcycle as the most efficient and economical vehicle for the purpose.
The committee advises that a state intelligence department be organized for securing evidence and prosecution of crime. This department would include a force of motorcycle patrolmen.
Fordson
TRADE MARK
For With Comfort—In a Ford Sedan
ride in a Ford Sedan or Coupe, you ride in comfort—no fear for you. A minute, and your car is transits down, windshield open—the Ford Coupe or Seat coolness and breeziness of the open car. Windows closed—and you are protected from rain, wind,
in mind. The Ford Sedan costs you no more than open car. In fact, the Ford Sedan costs you less to include, than any touring car manufactured in the except, of course, the Ford. Compare the prices.
us show you the Ford Sedan or Coupe. Better get now while prompt delivery is possible. And never without "Ford-After-Service" given Ford owners by means the continuous use of your car.
GEORGE DUNTON
AND FORDSON SALES AND SERVICE
Anaheim
The Nash Is the Best Automobile
SIX CYLINDER MODES
5 Pass. Touring . . .
3 Pass. Roadster . . .
4 Pass. Sport Model . . .
7 Pass. Touring . . .
4 Pass. Coupe . . .
7 Pass. Sedan . . .
May Mo
332 West Center Street
Anaheim—Phone 670
SATURDAY, April 9, 1921
OIL PRESSURE WORKS
NEWEST AUTO BRAKES
Ever since automobiles came into general use engineers and manufacturers have been working to make them safer in operation.
Non-skid tires and tire chains, improved bumpers, wind-shields, headlights and various dimming devices have contributed to the prevention of accidents.
For many years the only improvements in brakes were minor refinements, such as larger drums, better lining, simpler linkage, etc. The next noteworthy advance was the development of the hydraulically operated, four-wheel system of service brakes, designed for Fred S. Duesenberg, the racing car designer, and embodied in the new Duesenberg straight eight, a car with a single block engine comprising eight cylinders in a row, and manufactured by the Duesenberg Automobile and Motors Co., Inc., of Indianapolis, Ind.
When the brake pedal is pressed down, oil is forced from the master cylinder through the pipe lines to all four brake cylinders, and the brake sectors are applied to the internal surface of the brake drums with great force.
OIL RADIATORS ON MOTORS PLANNED
Keeping the engine cool by an internal, as well as an external, system, is the latest suggestion to automotive engineers.
The plan is to cool the oil in the crankcase by pumping it through a small radiator fitted back of the water radiator.
The hot oil coming from the engine would be returned cool and would help cool the motor internally.
Racing cars have had oil-cooling systems, especially since their high rate of speed caused the oil-to-get-so hot as to decrease the efficiency of the engine.
Automotive engineers, however, say since the average passenger car is not being built for speed the external water-cooling system is suitable for the purpose.
Fins attached to the crankcase, the engineers believe, are enough to keep the oil cool. But if the highest possible efficiency is desired, the oil-cooling radiator system suggested would come closer to expectation than any heretofore projected.
SEA LION RIDES CYCLE
A stunt recently pulled off in Birmingham, England, again proves conclusively the ease with which the modern motorcycle can be operated. As a climax to a charity fund drive at Birmingham a sea lion was trained to drive a motorcycle sidecar outfit thrue the crowded streets to deliver a 300-pound shack collected at the Victory circus.
RUBBER IMPORT LARGE
To provide every motor vehicle in the United States with tires means the importation of nearly 200,000 tons of rubber annually.
BRISCOE
The Leader of Light Weight Cars
All the luxury you want in an enclosed car, coupled with Briscoe economy of operation and Briscoe low price. That's the Briscoe Sedan.
BRISCOE
The Leader of Light Weight Car
All the luxury you want in an enclosed car,
coupled with Briscoe economy of operation and
Briscoe low price. That's the Briscoe Sedan.
C. H. McCAUSLAND
Birch Street at Fifth
Santa Ana
Be Sure to See the
First NASH Models
AT THE
UTO SHOW
Is the Best Automobile Value On the Market Today. It Is Really
$200.00 Underpriced.
PRICES
DELIVERED IN ORANGE COUNTY—CORD TIRE EQUIPPED
CYLINDER MODELS
Touring $1990
Roadster $1990
Port Model $2150
Touring $2180
Coupe $2995
Sedan $3250
FOUR CYLINDER MODELS
5 Pass. Touring $1645
2 Pass. Roadster $1645
3 Pass. Coupe $2265
5 Pass. Sedan $2475
May Motor Company
Center Street 209-211 N. Main Street
Phone 670 Santa Ana—Phone 1818